SimpleTexting vs TextUs (2026): which should you pick?

Pick SimpleTexting if

• Fits if you're a small US business sending promotions and reminders by text
• Works for churches and nonprofits, with 15% off monthly plans

Look elsewhere if

• Not for you if your customers are on WhatsApp or Instagram rather than plain texts
• Pricey if your team is big, as each user past 3 costs $20 a month
• Tight if you downgrade, as rolled-over credits are lost when you do
• Watch out: a local number adds $10 a month and $4 to register, and carriers add about $0.0025 per US text
• Pricey if you want a dedicated short code, from $1,000 a month with 6 to 8 weeks to set up

Pick TextUs if

• Fits if you recruit or staff and live in an ATS like Bullhorn
• Works for teams sending thousands of texts a month

Look elsewhere if

• Pricey if you text fewer than a few thousand messages: $299 a month is the floor
• Not for you if you want month-to-month, since every agreement is 12 months
• Watch out: a long text or emoji uses more credits, MMS uses 3, and overage is $0.05 a message
• Too light for support without paying: Pro gets email and ticket support, a named manager is Enterprise only

SimpleTexting

• A local number adds a $10 monthly carrier fee and $4 one-time registration; carriers also charge about $0.0025 per US message, passed on without markup.
• Extra users cost $20 a month each beyond the 3 included, and extra numbers $10 a month each.
• A dedicated short code starts at $1,000 a month and takes 6 to 8 weeks to set up.
• Rollover credits are lost if you downgrade your plan.

TextUs

• Every agreement starts with a 12-month term; month-to-month plans are not offered, though monthly billing is available on a 12-month commitment.
• Messages are bought as credits: a standard text is 1 credit, longer or emoji texts use more, and MMS uses 3.
• Overage past what you bought is billed at $0.05 per message.
• Pro includes email and ticket support; a named Customer Success Manager is Enterprise only.

SimpleTexting

Mass texting and MMS

Send campaigns to segments of unlimited contacts, with picture messages at 3 credits each and longer 306-character texts at 2.

Two-way messaging

Customers can reply and the team answers one to one; incoming SMS replies are free and incoming MMS cost 1 credit.

Keywords, forms and pop-ups

Unlimited text-to-join keywords, plus opt-in forms and website pop-ups that add people to your list.

Auto-replies and drip campaigns

Automatic replies and scheduled sequences of texts that go out after someone joins a list.

AI Assist

A message generator that drafts campaign texts, included on every plan.

Rollover credits

On monthly plans, unused plan credits roll over to the end of the following month; yearly plans get all credits up front.

TextUs

Campaigns and automation

SMS and MMS broadcasts, automated campaigns and keywords, with an AI Rewrite tool inside the Smart Delivery Suite on the Pro plan.

Inbox

A shared inbox for one-to-one conversations, which the platform pages position for recruiters, sales reps and customer teams.

ATS and CRM integrations

Direct integrations cover Salesforce, HubSpot and applicant systems such as Bullhorn, Greenhouse and Workday, plus Zapier.

WhatsApp messaging

WhatsApp messaging is offered as a beta add-on to the Pro plan at $49 per user per month.

Developer tools and mobile app

The platform menu lists developer tools and a TextUs mobile app alongside the web inbox.

SimpleTexting

• 500 credits$23.20

  per month for 500 credits, billed annually ($29 billed monthly)

  All features, 3 users, unlimited contacts and keywords. Extra credits 5.5¢ each. An SMS uses 1 credit, a 306-character text 2 and an MMS 3.

• 1,000 credits$39.20

  per month for 1,000 credits, billed annually ($49 billed monthly)

  Same features with twice the credits; extra credits 5¢ each.

• 3,000 credits$87.20

  per month for 3,000 credits, billed annually ($109 billed monthly)

  Same features; extra credits 4¢ each. The 2,000-credit step is $63.20 billed yearly ($79 monthly).

• 7,500 credits$183.20

  per month for 7,500 credits, billed annually ($229 billed monthly)

  Same features; extra credits 3.5¢ each. The 15,000-credit step is $319.20 billed yearly ($399 monthly).

• 50,000 credits$719.20

  per month for 50,000 credits, billed annually ($899 billed monthly)

  Same features; extra credits 2¢ each. The 25,000-credit step is $439.20 billed yearly ($549 monthly).

• CustomCustom

  Plans for more than 50,000 texts a month or a dedicated short code, built with the sales team.

TextUs

• Pro$299

  per month, 12-month term, up to 5,000 messages

  5,000 messages and 5 phone numbers a month. Extra messages $0.02 each, extra numbers $49 a month, with a Smart Delivery Suite.

• EnterpriseCustom

  Custom volume pricing, a named Customer Success Manager, short-code and RCS Branded Sender eligibility. Sold through sales.

SimpleTexting

• Annual discount

  Save 20% with yearly billing

  SimpleTexting's pricing page says yearly plans save 20% and deliver the year's credits up front: 500 credits a month is $278.40 a year against $29 a month.

• Nonprofit

  15% off for nonprofits and churches

  Nonprofits, churches and other tax-exempt organizations get 15% off any monthly plan, according to the pricing page FAQ.

TextUs

No public discounts listed.