CRM ソフトのおすすめ（2026年）: 49件から選んだトップ3

2026/10/09 時点で一番のおすすめは HubSpot（GPA 3.2）、次が Zoho CRM、Twenty です。

ToolGPA が 2026/10/09 に順位づけ · 掲載情報は 2026/10/18 まで確認済み

最初の接触から受注まで、連絡先、商談、やりとりを記録します。

CRM ツールのトップ3

The first two are close. HubSpot comes first because its free tools reach further, with email tracking, live chat and a meeting link, and its iPhone and iPad app averages 4.7 against Zoho CRM's 4.4. Zoho CRM gives more room for free, 3 users and 5,000 records against 2 users and 1,000 contacts, and its list prices are lower. Twenty is third for teams that want an open-source CRM on their own servers. Pipedrive narrowly missed: it starts at the same $14 as Zoho CRM but has no free plan. Bitrix24 has a free plan too, but its free CRM is basic, with one pipeline.

1位: HubSpot
無料プラン · $20/月から
Most small businesses 向け
HubSpot's CRM is free for up to 2 users and 1,000 contacts with no expiry date, and the free tools cover contact management, deal pipelines, tasks, email tracking, live chat, a meeting link and reporting dashboards. It runs in a browser and on iPhone and Android, with a Chrome extension for Gmail, and shares one customer database with HubSpot's marketing and service hubs. Its iPhone and iPad app averages 4.7 from about 15,700 ratings. Know the limits: the Starter bundle lists at $20 per seat a month, with new customers offered it from $7, billed annually, for a limited time, and Sales Hub Professional is $90 per seat a month on an annual commitment plus a one-time $1,500 onboarding fee.
iPhone・iPad アプリ: App Store で5点中4.7
HubSpot の料金と詳細
2位: Zoho CRM
無料プラン · $14/月から
Small teams that want a larger free plan and lower prices 向け
Zoho CRM's Free edition covers up to 3 users and 5,000 records, against HubSpot's 2 users and 1,000 contacts, with lead, contact and deal management, tasks and the mobile apps. Its list prices are lower too: Standard is $14 per user a month, billed annually, and adds workflows, cadences for follow-ups, dashboards and sales forecasting. It is second because HubSpot's free tools go further into the conversation, with email tracking, live chat and a meeting link, where Zoho's Free edition lists standard reports and up to 5 workflow automations, and its iPhone and iPad app averages 4.4 from about 2,700 ratings. Monthly billing raises Standard to $20 per user.
iPhone・iPad アプリ: App Store で5点中4.4
Zoho CRM の料金と詳細
3位: Twenty
無料プラン · $9/月から
Teams that want an open-source CRM on their own servers 向け
Twenty is an open-source CRM whose core is free to run on your own servers, with custom objects, fields, views and no-code workflows unlimited on every plan. It syncs Google Workspace or Microsoft 365 mailboxes and calendars to the matching people and companies. If you would rather not run a server, Twenty hosts it from $9 per user a month, billed yearly, after a 30-day trial. It is third because fewer teams can take it as it comes: it is listed for the web only, the cloud has no free plan, and the free option means self-hosting with community support. SSO, row-level permissions and audit logs need Organization at $19 per user a month, billed yearly.
Twenty の料金と詳細

2026/10/09 に、各ツールの掲載情報とそのツールについて語られていることをもとに順位をつけました。私たち自身のテストによるものではありません。順位のつけ方

価格と中身の比較

CRM ツールの中でコスパが一番良いのはどれでしょうか。

Going by our grades, HubSpot, Freshsales, Close, Bigin by Zoho CRM and 1 more give the most for the money among CRM tools: no tool on this chart scores higher without costing more.

47件すべてをチャートで見る

使うか自作か

自分で作れるでしょうか。

A CRM at its plainest is a table of people and a board of deals. Mail and calendar sync, a team working the same records, and reports a sales manager will trust take a company.

使う48どちらでも0自作1ここのCRM ツールのうち1件は、少なくとも基本的な部分なら自分で作れます。

価格

対応環境

条件

49件のツール

Act!
CRM
2.4GPA
CRM and email marketing platform for small businesses
無料トライアル · $30/月からWeb · iOS · Android
Assembly
CRM
2.2GPA
Client portal and CRM for service firms, with an AI app builder
無料プラン · $29/月からWeb · macOS · Windows
Attio
CRM
2.4GPA
CRM with a customizable data model, workflows and AI agents
無料プラン · $35/月からWeb · iOS · Android
Bigin by Zoho CRM
CRM
2.8GPA
Pipeline-based CRM from Zoho for small businesses
無料プラン · $7/月からWeb · macOS · iOS +1
Bitrix24
CRM
2.8GPA
Flat-priced CRM with tasks, chat, video calls and a site builder
無料プラン · $49/月からWeb · macOS · Windows +3
Breakcold
CRM
1.8GPA
AI-native sales CRM with a LinkedIn, email and WhatsApp inbox
無料トライアル · $79.20/月からWeb
Capsule CRM
CRM
2.2GPA
Small-business CRM for contacts, sales pipelines and projects
無料プラン · $18/月からWeb · iOS · Android
Clarify
CRM
2.2GPA
AI CRM with a sales agent, priced by credits rather than seats
無料プラン · $40/月からWeb · macOS · Windows
Close
CRM
2.4GPA
Sales CRM with built-in calling, SMS, email and an AI teammate
無料トライアル · $9/月からWeb · macOS · Windows +2
Copper
CRM
2.2GPA
CRM that works inside Gmail and Google Calendar
無料トライアル · $23/月からWeb · iOS · Android
Covve
CRM
2.2GPA
Personal CRM app with reminders, notes and card scanning
無料プラン · $4.99/月からmacOS · iOS · Android
Daylite
CRM
1.8GPA
CRM and project management app for Mac, iPhone and iPad
無料トライアル · $15/月からmacOS · iOS
Dex
CRM
2.4GPA
Personal CRM that syncs LinkedIn, email and calendar contacts
無料トライアル · $12/月からWeb · macOS · Windows +2
Dubsado
CRM
2.4GPA
Client management, contracts and invoicing for service businesses
無料トライアル · $335/年からWeb · iOS · Android
EngageBay
CRM
2.4GPA
All-in-one marketing, sales and support CRM for small teams
無料プラン · $13.79/月からWeb · iOS · Android
EspoCRM
CRM
2.6GPA
Open-source CRM you can self-host for free or rent in the cloud
無料プラン · $15/月からWeb
folk
CRM
2.2GPA
CRM that pulls contacts from LinkedIn, email and WhatsApp
無料トライアル · $24/月からWeb · macOS · Windows +2
Freshsales
CRM
2.8GPA
Sales CRM with built-in phone, email, chat and Freddy AI
無料トライアル · $9/月からWeb · iOS · Android
HighLevel
CRM
2.6GPA
Sales and marketing platform that agencies can resell to clients
無料トライアル · $97/月からWeb · macOS · Windows +3
HoneyBook
CRM
2.6GPA
Client management, contracts and payments for independents
無料トライアル · $29/月からWeb · iOS · Android
HubSpot
CRM
3.2GPA
Free CRM at the center of a marketing, sales and service suite
無料プラン · $20/月からWeb · iOS · Android
Insightly
CRM
2.2GPA
CRM with built-in project management for after the sale
無料トライアル · $29/月からWeb · iOS · Android
Keap
CRM
2.2GPA
CRM with sales and marketing automation for small businesses
無料トライアル · $299/月からWeb · iOS · Android
Kommo
CRM
2.4GPA
Messaging-first sales CRM for WhatsApp, Instagram and TikTok
無料トライアル · $25/月からWeb · iOS · Android
Less Annoying CRM
CRM
2.4GPA
Simple CRM for small businesses at one flat per-user price
無料トライアル · $15/月からWeb
Lightfield
CRM
2.2GPA
AI-native CRM that updates itself from email, calls and meetings
無料トライアル · $89/月からWeb
Mesh
CRM
2.4GPA
Personal CRM that builds itself from email, calendar and social
無料プラン · $10/月からWeb · macOS · Windows +2
Microsoft Dynamics 365 Sales
CRM
2.2GPA
Microsoft's sales CRM with Copilot and prebuilt sales agents
無料トライアル · $65/月からWeb · iOS · Android
Monica Personal CRM
CRM
2.4GPA
Open-source personal CRM for friends, family and colleagues
無料プラン · $9/月からWeb
NetHunt CRM
CRM
2.2GPA
Sales CRM that works inside Gmail and Google Workspace
無料トライアル · $24/月からWeb · iOS · Android
Nimble
CRM
2.4GPA
Relationship CRM with contact enrichment and a browser extension
無料トライアル · $24.90/月からWeb · iOS · Android
noCRM
CRM
2.4GPA
Lead management tool built around each lead's next action
無料トライアル · $11/月からWeb · iOS · Android
Nutshell
CRM
2.4GPA
Sales CRM with email marketing, forms and AI built into every plan
無料トライアル · $13/月からWeb · iOS · Android
Odoo CRM
CRM
2.8GPA
Open-source CRM app from the Odoo business suite
無料プラン · $31.10/月からWeb · iOS · Android
OnePageCRM
CRM
2.8GPA
Action-focused sales CRM for small businesses
無料トライアル · $9.95/月からWeb · iOS · Android
Ontraport
CRM
2.4GPA
CRM with marketing automation, payments and membership sites
無料トライアルWeb · iOS · Android
Pipedrive
CRM
2.2GPA
Sales CRM organized around visual deal pipelines
無料トライアル · $14/月からWeb · iOS · Android
Pipeline CRM
CRM
2.2GPA
Sales pipeline CRM for small and mid-size B2B teams
無料トライアル · $25/月からWeb · iOS · Android
Salesflare
CRM
2.4GPA
B2B sales CRM that fills itself in from email and calendar
無料トライアル · $29/月からWeb · iOS · Android
Salesforce
CRM
2.8GPA
CRM platform for sales teams with AI agents and a free 2-user suite
無料プラン · $25/月からWeb · iOS · Android
Salesmate
CRM
2.6GPA
CRM with sales, marketing automation and support tools in one
無料トライアル · $23/月からWeb · iOS · Android
SalesRabbit
CRM
2.0GPA
Door-to-door sales app for canvassing, territories and field leads
無料プラン · $49/月からWeb · iOS · Android
Streak
CRM
2.2GPA
CRM built into Gmail, with pipelines in the inbox
無料プラン · $49/月からiOS · Android
SuiteCRM
CRM
2.4GPA
Open-source CRM with no per-user license fees
無料プラン · £130/月からWeb
Teamgate
CRM
2.2GPA
Sales CRM with pipelines, a built-in dialer and analytics
無料プラン · $39.90/月からWeb · iOS · Android
Thryv
CRM
1.8GPA
Small-business software for customers, bookings, invoices and payments
有料Web · iOS
Twenty
CRM
2.8GPA
Open-source CRM with a custom data model, cloud or self-hosted
無料プラン · $9/月からWeb
Vtiger
CRM
2.8GPA
All-in-one CRM with a free cloud plan and an open-source edition
無料プラン · $12/月からWeb · iOS · Android

ガイド

CRM ツールの候補リストと代替ツール。

+2
ベスト
The best CRM software in 2026
Six CRMs compared, from free plans for two or three users to tools built around calling or LinkedIn prospecting. Each pick says who it suits, what it costs and where it stops.
ツール6件 · 2026年10月更新

よくある質問

CRM ツールでおすすめはどれですか。

2026/10/09 時点で、ToolGPA の順位は 1位 HubSpot（most small businesses 向け）, 2位 Zoho CRM（small teams that want a larger free plan and lower prices 向け）, 3位 Twenty（teams that want an open-source CRM on their own servers 向け）です。

ToolGPA はCRM ツールをどう順位づけしていますか。

各ツール自身のページに書かれていること（価格、無料プラン、プラットフォーム、機能、制限）と、公開されているレビューや議論で語られていることからです。私たち自身のテストによるものではありません。1位は最も多くの人に合うツール、2位と3位はそこから漏れた読者にとって最良の選択肢です。

CRM ツールのトップ3

1位: HubSpot

2位: Zoho CRM

3位: Twenty

ツール

ガイド

よくある質問