Kula review (2026): is it worth $5,120 a year?
Applicant tracking with sourcing, scheduling and AI built in
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Kula report card
Weak · out of 4.0 · graded Nov 13, 2026
Best for an all-in-one ATS priced by company size
Kula puts an ATS, recruiting CRM, AI resume scoring, scheduling, a notetaker and analytics in one product, priced by headcount instead of per recruiter. The catch is the price: $5,120 a year for the smallest band, with nothing free to try first.
Who Kula is for
- Fits if you're a company of up to 50 and want one hiring tool in place of several
- Works for teams that would rather pay by headcount than count recruiter seats
Who Kula is not for
- Pricey if you're tiny: $5,120 a year is the floor, and it's per company
- Watch out: script data on the pricing page holds figures different from the $5,120 shown, so the quote may differ
- Not for you if you want to try it first, since there's no free plan or trial, only a demo and tour
- Skip it if you're above 50 employees and want a price, as larger bands are quoted on a call
- Too light for AI agents today: the vendor lists them as coming soon
Why Kula gets a 1.8
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for money$5,120 a year for 1 to 50 employees is about $427 a month, past the $335 where the category's dearest tenth starts. It's a company price, so a team of five pays it all; one person pays the same.
- FFree plan and trialNo free plan and no trial is listed; the site routes you to a demo. A demo request isn't a trial.
- BFeaturesATS, CRM with data enrichment, AI scoring, scheduling, a notetaker and analytics. The listing names no gap in the core hiring work, though AI agents are only listed as coming soon.
- CEase of useNo store rating on record, and the listing shows pipelines, scorecards and integrations to set up. That puts it at C.
- BPlatforms and integrationsWeb product with Slack, Zoom, LinkedIn, ADP, BambooHR, Rippling, Gusto and Paychex connections. No desktop or phone app, so B.
What these grades rest on. Graded from this listing, whose facts were read from Kula's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/kula#review"><img src="https://toolgpa.com/badge/kula.svg" alt="Kula: 1.8 GPA on ToolGPA" width="196" height="56"></a>Where Kula stands among hiring and applicant tracking tools
Kula's GPA of 1.8 is higher than 30 of the 101 other hiring and applicant tracking tools we grade, and level with 23.
It stands best on features (B, above 75 of 101) and worst on free plan and trial (F, above 0).
Its paid plans start at $426.67 a month when paid by the year for each person, against a middle price of $99 for the category: 38 of the 42 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 102 hiring and applicant tracking tools we grade, cut by the letter each got. Kula’s own letter is outlined.
- DValue for moneyAbove 0 of 101, level with 11
- FFree plan and trialAbove 0 of 101, level with 63
- BFeaturesAbove 75 of 101, level with 26
- CEase of useAbove 1 of 101, level with 99
- BPlatforms and integrationsAbove 39 of 101, level with 62
Price against what you get
Each dot is one of 43 hiring and applicant tracking tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Kula, or make your own?
Keep it
To replace Kula you would be making a bot that joins your calls and turns the talk into notes. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 48 of the 101 other hiring and applicant tracking tools grade higher. It costs $5,120 a year.
What you could make
- Applicant tracking and reports: an app builder makes these well.
What you could not
- A bot that joins your calls and turns the talk into notes.
- A scheduler that rearranges your day as things move.
- It is priced for each person, which means accounts and billing for a team.
- It plugs into other products, Slack, Zoom and LinkedIn among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Kula’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Kula?
Kula is an applicant tracking system that bundles a recruiting CRM, AI resume scoring, interview scheduling, an AI notetaker and hiring analytics. The vendor prices it by company headcount rather than per recruiter and says every feature, including AI and data enrichment, is included at every size.
Worth knowing
- The pricing page shows a dollar figure only for the 1-50 employee band; larger bands are priced on a call.
- Script data on the pricing page holds figures different from the displayed $5,120, so the quote may differ.
- No free plan or free trial is listed; the page points to a demo and a product tour.
- The vendor lists AI agents as coming soon.
Key features
- ATS and pipeline management
- Pipelines, scorecards and offers sit in one application, alongside built-in assessments and referral management.
- Sourcing and CRM
- A built-in recruiting CRM with talent pools, email templates, automated outreach and data enrichment for finding candidate emails.
- AI resume scoring
- Candidates are scored against a role and summaries are generated automatically, so reviewers can sort applicants by fit.
- Scheduling and AI notetaker
- Interviews can be scheduled manually or by self-scheduling link, and an AI notetaker produces interview notes and call summaries.
- Analytics
- Prebuilt and custom dashboards cover hiring progress, EEO and diversity reporting, and team performance, with a conversational AI analytics option.
Kula pricing
As of Nov 13, 2026, Kula is a paid product, starting at $5,120 per year for companies of 1 to 50 employees.
- Starts at
- $5,120 per year for companies of 1 to 50 employees
- Free plan
- None
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| 1-50 employees | $5,120per year, for companies of 1 to 50 employees | Full platform: ATS, CRM, scheduling, AI notetaker and analytics. Price shown reflects annual billing; other terms are flexible. |
| Larger companies | Custom | The pricing page offers 51-75, 76-100 and 101-1k+ employee bands; the page text shows a price only for 1-50 and a call for the rest. |
Read from kula.ai on Nov 13, 2026. Prices change, so confirm with Kula before you buy.
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- Kula vs Tellent Recruitee
Free trial
Common questions
Does Kula have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Kula is listed for Web.
Does Kula have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Kula is listed for Web.
Is Kula open source?
Kula is not described as open source on its own site, as read on Nov 13, 2026.
Does Kula have an API?
Yes. Kula offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.