Heymarket vs SlickText (2026): which should you pick?
As of Nov 12, 2026, SlickText grades higher than Heymarket: 2.2 against 2.0 out of 4.0.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
SlickText grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Heymarket
Shared inbox for business texting and email
SlickText
SMS marketing with workflows and popups, every feature on every plan
Which one is for you
Pick Heymarket if
- Fits if a small team answers customer texts from one shared inbox
- Works for teams already living in HubSpot or Salesforce
Look elsewhere if
- Tight if you're solo: every plan has a 2-user minimum
- Pricey if you need campaigns or automations, which start at $99 a person
- Watch out: messages cost extra, $0.03 a credit, plus $10 a month per campaign for registration
- Skip it if you need the API, which sits on Pro at $199 a person
Pick SlickText if
- Fits if you want to grow a text list with website popups and landing pages
- Works for nonprofits, with 20% off any standard plan
Look elsewhere if
- Not for you if you text customers outside the US and Canada
- Pricey if you want RCS, at $500 to set up and $200 a year
- Tight if you bank credits, as unused ones roll over for one billing term only
- Watch out: there's no automatic overage charge, so running low on credits means upgrading your plan
- Skip it if your customers chat on WhatsApp or Instagram, as it's texting only
How we grade them
| 2.0GPAHeymarketFair | 2.2GPASlickTextFair | |
|---|---|---|
| Value for money | D$49 a person a month on yearly billing, with a 2-user minimum, so the floor is $98. Campaigns and automations need Plus at $99 a person. The category's dearer quarter starts at $49. | C1,000 credits, enough to text 1,000 customers once, is $40.83 a month billed yearly ($49 monthly). Carriers add a small fee per text, passed on without markup, and there's no automatic overage charge. That's ordinary for this category, and it says it will match SimpleTexting's prices. |
| Free plan and trial | CFree trial with no credit card, but no free plan. You get a taste, then you pay. | CNo free plan, but a 14-day free trial with every feature and no credit card. Long enough to build a popup and send a first campaign. |
| Features | CShared inbox, broadcasts, automations and AI agents. But lists, campaigns and group messaging are missing from Standard, and API access needs Pro at $199. | CThe texting job done fully: segments, branching workflows, popups, forms and landing pages, a two-way inbox and RCS. But texting is one channel of this category, and it only works in the US and Canada. |
| Ease of use | CNo store rating on record. It's a web app with an inbox, templates, integrations and a number to text-enable, so there is setup to do. | CNo App Store rating on record. Every plan has the same features, but there's a number to register, which SlickText says often takes hours, and workflows to build. |
| Platforms and integrations | BWeb inbox that teammates can also reach from their phones, plus Salesforce, HubSpot, Slack, Zendesk and Zapier. No desktop app on record. | BWeb, iPhone and Android, with Shopify, Mailchimp, HubSpot, Salesforce, Constant Contact, ActiveCampaign, Zapier and Make. Texts only reach the US and Canada, and there's no desktop app, which an A needs. |
| Best for | a shared texting inbox for teams | text marketing with popups and workflows |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Heymarket and SlickText. How we grade
Price against what you get
Heymarket starts at $49 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. SlickText starts at $24.17 a month and scores 2.3.
They score the same, and SlickText starts $24.83 a month lower. Of the other SMS and chat marketing tools on the chart, 3 score higher than Heymarket for less, and 3 score higher than SlickText for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Heymarket also covers shared inbox and AI agents.
- SlickText also covers forms and popups.
At a glance
| Heymarket | SlickText | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $49 per user / month, billed annually | $24.17 per month for 500 credits, billed annually ($29 billed monthly) |
| Free plan | None | None |
| Free trial | Free trial, no credit card required | 14-day free trial with every feature, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Heymarket | Slick Innovations, LLC |
| Price read from | heymarket.com | slicktext.com |
| Checked | Nov 12, 2026 | Oct 18, 2026 |
Worth knowing
Heymarket
- Messages are billed separately in credits: the page shows $0.03 per credit and one SMS segment is 1 credit, MMS 2 and RCS rich media 3.
- Prices shown are billed annually with a 2-user minimum; the page says monthly billing is available but does not show its price.
- Group messaging, lists, campaigns and automations are not on Standard, and API access needs Pro.
- A $10 per month per campaign charge covers 10DLC registration and compliance, and RCS rich media is annual-plans only.
SlickText
- Works only for messaging in the United States and Canada.
- Carriers add a small fee per message, passed through without markup; there is no automatic overage charge, so you upgrade when credits run low.
- RCS costs a $500 one-time setup fee and $200 a year in maintenance.
- Unused credits roll over for one billing term only: one month on monthly plans, one year on annual plans.
Key features
Heymarket
- Shared inbox
- Texts and emails from many users, teams and channels land in one inbox that teammates can read and answer from desktop or their phones.
- Broadcasts and campaigns
- Personalized mass texts go to lists, and campaigns send a series of messages to them. Both start on the Plus plan.
- Automations
- Rules reply, assign chats or enroll contacts in a campaign based on keywords, timing or message sentiment.
- AI agents
- Q&A and scheduling agents trained on your own content answer questions and book appointments; AI Essentials and AI Advanced are tied to the Plus and Pro plans.
- Text-enable existing numbers
- A current business landline or number can be text-enabled or ported, and group messaging lets several contacts share one conversation.
SlickText
- Campaigns and segments
- Personalized mass texts to dynamic segments of unlimited contacts, with picture messages of up to 1,600 characters.
- Workflows
- Automations from simple drip sequences to branching journeys, included on every plan.
- Popups, forms and landing pages
- Branded website popups, embeddable forms and landing pages that collect phone numbers and other contact details.
- Two-way inbox
- One-to-one conversations with subscribers; incoming texts are free and do not use credits.
- Sending numbers
- Choose a local 10DLC number, toll-free number, short code or RCS, with carrier registration often done within hours.
- Analytics
- Reports on campaign and workflow performance across messages and subscriber touchpoints.
Plans
Heymarket
Standard$49
per user / month, billed annually
Two-way messaging, shared inbox, unlimited contacts, templates, basic reporting and HubSpot. Minimum 2 users.
Plus$99
per user / month, billed annually
Adds lists and campaigns, automations, advanced reporting, group messaging and AI Essentials. Minimum 2 users.
Pro$199
per user / month, billed annually
Adds AI Advanced, API access, inbox transfer and advanced administration and security. Minimum 2 users.
EnterpriseCustom
Custom users and feature setup, white-glove onboarding, priority support and higher message volumes.
SlickText
500 credits$24.17
per month for 500 credits, billed annually ($29 billed monthly)
Every feature, unlimited contacts, free incoming texts and rollover credits. An SMS segment uses 1 credit and an MMS 3.
1,000 credits$40.83
per month for 1,000 credits, billed annually ($49 billed monthly)
Same features with twice the credits.
2,000 credits$65.83
per month for 2,000 credits, billed annually ($79 billed monthly)
Same features with more credits.
3,500 credits$107.50
per month for 3,500 credits, billed annually ($129 billed monthly)
Adds a free one-on-one onboarding session. The 5,000-credit step is $140.83 billed yearly ($169 monthly).
10,000 credits$265.83
per month for 10,000 credits, billed annually ($319 billed monthly)
Same features with onboarding. The 25,000-credit step is $482.50 billed yearly ($579 monthly).
50,000 credits$782.50
per month for 50,000 credits, billed annually ($939 billed monthly)
Adds a dedicated customer success manager. Larger programs get custom Enterprise quotes.
Ways to pay less
Heymarket
- Annual discount
Save up to 18% on annual billing
The pricing page has a Monthly and Annually toggle and says annual billing saves up to 18%.
SlickText
- Annual discount
Two months free with yearly billing
SlickText's pricing page gives two free months of credits for paying yearly: 500 credits a month is $290 a year against $29 a month.
- Nonprofit
20% off for nonprofits
Eligible nonprofits get 20% off any standard plan by contacting the sales team, according to the pricing page FAQ.
- Other savings
Price match against SimpleTexting
SlickText says it will match any SimpleTexting standard plan price, with custom quotes for high-volume needs.
Common questions
Which is cheaper, Heymarket or SlickText?
As of Nov 12, 2026, Heymarket starts at $49 per user / month, billed annually, and SlickText starts at $24.17 per month for 500 credits, billed annually ($29 billed monthly). One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Heymarket or SlickText?
As of Nov 12, 2026, neither Heymarket nor SlickText has a free plan. Both have a free trial.
Which platforms do Heymarket and SlickText run on?
As of Nov 12, 2026, only SlickText lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.
