Heymarket vs Sakari (2026): which should you pick?
As of Nov 12, 2026, Heymarket and Sakari share a 2.0 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about the free plan, where Heymarket grades higher, or value for money, where Sakari does.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Heymarket
Shared inbox for business texting and email
Sakari
SMS marketing and two-way texting with a dedicated number
Which one is for you
Pick Heymarket if
- Fits if a small team answers customer texts from one shared inbox
- Works for teams already living in HubSpot or Salesforce
Look elsewhere if
- Tight if you're solo: every plan has a 2-user minimum
- Pricey if you need campaigns or automations, which start at $99 a person
- Watch out: messages cost extra, $0.03 a credit, plus $10 a month per campaign for registration
- Skip it if you need the API, which sits on Pro at $199 a person
Pick Sakari if
- Fits if a small team wants texting with unlimited users and contacts
- Works for businesses that can take a new local or toll-free number
Look elsewhere if
- Not for you if you need to text from your existing mobile number
- Watch out: every segment sent and received is billed, about 160 characters each
- Pricey if you add numbers, which start at $4 a month and aren't refundable
- Tight if you send MMS, which costs $0.02 more than the plan rate
How we grade them
| 2.0GPAHeymarketFair | 2.0GPASakariFair | |
|---|---|---|
| Value for money | D$49 a person a month on yearly billing, with a 2-user minimum, so the floor is $98. Campaigns and automations need Plus at $99 a person. The category's dearer quarter starts at $49. | C$25 a month for the entry allowance, just above the category's cheaper quarter at $23.20. Price then rises with the slider, and only the entry step was readable. |
| Free plan and trial | CFree trial with no credit card, but no free plan. You get a taste, then you pay. | D14-day free trial, and the FAQ mentions 100 free messaging credits. No free plan, and the page doesn't say whether a card is needed. |
| Features | CShared inbox, broadcasts, automations and AI agents. But lists, campaigns and group messaging are missing from Standard, and API access needs Pro at $199. | CMass texts, two-way chats, auto-replies and drip campaigns with unlimited users. But it can't text from your current mobile number, and every segment in and out is billed. |
| Ease of use | CNo store rating on record. It's a web app with an inbox, templates, integrations and a number to text-enable, so there is setup to do. | CNo store rating on record. A web app that needs a new number picked and registered before you send. |
| Platforms and integrations | BWeb inbox that teammates can also reach from their phones, plus Salesforce, HubSpot, Slack, Zendesk and Zapier. No desktop app on record. | BWeb, iPhone and Android, with HubSpot, ActiveCampaign, Pipedrive and Slack. No desktop app. |
| Best for | a shared texting inbox for teams | mass texts and two-way business SMS |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Heymarket and Sakari. How we grade
Price against what you get
Heymarket starts at $49 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. Sakari starts at $25 a month and scores 2.3.
They score the same, and Sakari starts $24 a month lower. Of the other SMS and chat marketing tools on the chart, 3 score higher than Heymarket for less, and 3 score higher than Sakari for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Heymarket also covers AI agents.
At a glance
| Heymarket | Sakari | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $49 per user / month, billed annually | $25 per month |
| Free plan | None | None |
| Free trial | Free trial, no credit card required | 14-day free trial; the FAQ mentions 100 free messaging credits |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Heymarket | Sakari |
| Price read from | heymarket.com | sakari.io |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
Heymarket
- Messages are billed separately in credits: the page shows $0.03 per credit and one SMS segment is 1 credit, MMS 2 and RCS rich media 3.
- Prices shown are billed annually with a 2-user minimum; the page says monthly billing is available but does not show its price.
- Group messaging, lists, campaigns and automations are not on Standard, and API access needs Pro.
- A $10 per month per campaign charge covers 10DLC registration and compliance, and RCS rich media is annual-plans only.
Sakari
- You are billed for every segment sent and received, about 160 characters each, and MMS costs $0.02 more than the plan's rate.
- Sakari cannot message from your current mobile number; you choose a new local, toll-free, landline or VoIP number.
- Additional numbers start at $4 a month, and purchases are non-refundable per the pricing FAQ.
- Only the $25 entry price was readable; the slider's higher steps and annual prices are not shown in page text.
Key features
Heymarket
- Shared inbox
- Texts and emails from many users, teams and channels land in one inbox that teammates can read and answer from desktop or their phones.
- Broadcasts and campaigns
- Personalized mass texts go to lists, and campaigns send a series of messages to them. Both start on the Plus plan.
- Automations
- Rules reply, assign chats or enroll contacts in a campaign based on keywords, timing or message sentiment.
- AI agents
- Q&A and scheduling agents trained on your own content answer questions and book appointments; AI Essentials and AI Advanced are tied to the Plus and Pro plans.
- Text-enable existing numbers
- A current business landline or number can be text-enabled or ported, and group messaging lets several contacts share one conversation.
Sakari
- Mass texting and two-way messages
- Send texts to large lists and handle replies in conversation, with MMS available in the United States and Canada.
- Auto-replies and drip campaigns
- Schedule messages and set automatic replies and follow-ups so texts go out without manual sending.
- Opt-in forms and compliance
- Customizable opt-in forms are meant to keep lists 10DLC compliant, and a URL shortener is included.
- API and integrations
- An API is included, along with native integrations such as HubSpot, ActiveCampaign, Pipedrive and Slack at no extra charge.
- Reporting
- Analytics track conversion rates, open rates and return on investment for campaigns.
Plans
Heymarket
Standard$49
per user / month, billed annually
Two-way messaging, shared inbox, unlimited contacts, templates, basic reporting and HubSpot. Minimum 2 users.
Plus$99
per user / month, billed annually
Adds lists and campaigns, automations, advanced reporting, group messaging and AI Essentials. Minimum 2 users.
Pro$199
per user / month, billed annually
Adds AI Advanced, API access, inbox transfer and advanced administration and security. Minimum 2 users.
EnterpriseCustom
Custom users and feature setup, white-glove onboarding, priority support and higher message volumes.
Sakari
Standard$25
per month for the entry allowance; billing basis not shown
Price rises with the monthly segment allowance chosen on a slider. Unlimited users and contacts, one free number; 90-day credit rollover.
EnterpriseCustom
Higher-volume plans and custom integrations. Priced by contacting Sakari.
Ways to pay less
Heymarket
- Annual discount
Save up to 18% on annual billing
The pricing page has a Monthly and Annually toggle and says annual billing saves up to 18%.
Sakari
No public discounts listed.
Common questions
Which is cheaper, Heymarket or Sakari?
As of Nov 12, 2026, Heymarket starts at $49 per user / month, billed annually, and Sakari starts at $25 per month. One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Heymarket or Sakari?
As of Nov 12, 2026, neither Heymarket nor Sakari has a free plan. Both have a free trial.
Which platforms do Heymarket and Sakari run on?
As of Nov 12, 2026, only Sakari lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.