Housecall Pro vs Launch27 (2026): which should you pick?

Pick Housecall Pro if

• Fits if you run an HVAC, plumbing or cleaning crew and want bookings, jobs and payments in one app
• Works for teams that win work through Thumbtack or Google Local Services

Look elsewhere if

• Pricey if you need route optimization or service plans, which only come with Max at $299 a month
• Skip it if you want AI call answering or payroll priced up front, as both are add-ons with no price shown
• Not for you if you want Zapier or the API on a small plan, since both are Max only
• Tight if you're a crew of 2 to 5, as Basic holds 1 user and Essentials at $149 is the floor
• Watch out: card processing starts at 2.59% and bank payments carry a 1% fee

Pick Launch27 if

• Fits if you run a housecleaning business and want customers booking and paying online
• Works for owners with many cleaners, since users are unlimited

Look elsewhere if

• Not for you if you aren't a cleaning company, as the pricing page is written around housecleaning
• Pricey if you want the phone app, charging cards automatically or multi-location calendars, all on $299 Plus
• Skip it if you need Zapier, QuickBooks or text reminders on the cheapest plan, as they start at Pro for $150
• Watch out: the Base plan's booking form carries Launch27 branding

Housecall Pro

• Basic includes 1 user, Essentials 5 and Max 8; the pricing page prices extra users only on Max, at $35 a month each.
• Route optimization, recurring service plans, Zapier and the open API are only on Max, the plan sold through a demo.
• Card processing starts at 2.59% a transaction and bank payments carry a 1% fee.
• AI call answering, payroll, bookkeeping, websites and vehicle GPS are add-ons with no price on the pricing page.

Launch27

• Only cleaning businesses are addressed; the pricing page is written around housecleaning.
• The mobile app for cleaners and admins, automatic card charging and multi-location calendars are limited to the $299 Plus plan.
• Integrations with Zapier, QuickBooks, Twilio and Google Calendar, and text reminders, need Pro or higher.
• The Base plan's booking form carries Launch27 branding.

Housecall Pro

Scheduling and dispatch

Assign technicians to jobs on a shared schedule. Essentials adds routes and phone-based employee GPS tracking; Max reorders a day's jobs by live drive time.

Estimates, invoices and payments

Send estimates by text or email, invoice from the field, take cards and bank payments, deposit checks in the app and offer customers financing.

Online booking and reviews

Customers can book and pay online from Google or the business's own website, and review tools ask for reviews after the job and help share them.

Price book and job costing

A price book keeps service prices current and job costing tracks what each job costs. Essentials adds flat-rate pricing with margins and commission rates.

Crew mobile app

The iOS and Android app works in English and Spanish, with offline viewing, and from Essentials adds job checklists and annotated photo reports.

Service plans and add-ons

Max adds recurring maintenance agreements and visual sales proposals. AI call answering, payroll, bookkeeping, websites and vehicle GPS are sold separately.

Launch27

Online booking form

Customers book and see availability through a form. Embedding is listed for WordPress, Squarespace, Wix and Facebook, and pricing can follow bedrooms and bathrooms, hours, square footage or custom rules.

Customer and cleaner portals

Customers, cleaners and office staff each get a login portal, with schedule trackers for contractors and employees.

Payroll manager

Payroll reports with revenue split and commissions on every plan; time-tracking reports come with Pro.

Reminders and review requests

Email reminders are on every plan, text reminders start on Pro, and Pro adds automated review requests and a client feedback tracker.

Card pre-authorization and charging

On Plus, cards can be pre-authorized when a booking is made and charged automatically.

Mobile app for cleaners

Plus includes app access for cleaners and office staff, with on-the-way and running-late alerts, check-in/out alerts and photos.

Housecall Pro

• Basic$59

  per month for 1 user, billed annually ($79 billed monthly)

  Online booking, scheduling and dispatch, estimates, invoicing and payments, a price book, job costing and review management.

• Essentials$149

  per month for up to 5 users, billed annually ($189 billed monthly)

  Adds routes, flat-rate pricing, checklists, photo reports, employee GPS tracking, commissions and QuickBooks Online sync.

• Max$299

  per month for up to 8 users, billed annually ($329 billed monthly)

  Adds route optimization, recurring service plans, the sales proposal tool, the open API and a dedicated onboarding specialist. Extra users $35/mo each.

Launch27

• Base$75

  per month, billed monthly

  Unlimited users and bookings, a booking form with Launch27 branding, customer and cleaner portals, and a payroll manager with revenue split and commission reports.

• Pro$150

  per month, billed monthly

  Adds a booking form without Launch27 branding, Google Calendar, Zapier, QuickBooks and Twilio integrations, gift cards, text reminders and a map view of bookings.

• Plus$299

  per month, billed monthly

  Adds mobile app access for cleaners and office staff, automatic card pre-authorization and charging, a customer referral engine and calendars for multiple locations.

Housecall Pro

• Annual discount

  Save $20 to $40 a month with annual billing

  Annual billing lowers Basic from $79 to $59 a month, Essentials from $189 to $149 and Max from $329 to $299.

Launch27

• Annual discount

  15% off annual billing

  Annual subscriptions are listed at $765 (Base), $1,530 (Pro) and $3,049.80 (Plus) per year, each marked 15% off the monthly rate.