MarketMan vs WISK (2026): which should you pick?
As of Nov 13, 2026, MarketMan and WISK share a 1.8 GPA, neither has a free plan and they start at the same price, so the choice depends on which platforms you need.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
MarketMan
Inventory, ordering and recipe costing for restaurants
Which one is for you
Pick MarketMan if
- Fits if you run a restaurant and want recipe costs tied to ordering
- Works for kitchens on Toast, Square or Lightspeed
Look elsewhere if
- Pricey if you run one small site, as the cheapest plan is $249 a month
- Skip it if you want to try free, since no trial or free plan is listed
- Watch out: API access is Enterprise only, or $25 to $199 a month on other plans
- Watch out: a commissary add-on costs $499 or $749 a month
- Not for you if you are outside the US, Canada and the UK and need vendor EDI
Pick WISK if
- Fits if you run a bar or restaurant and count bottles and stock regularly
- Works for a hotel with several outlets that wants one property view
Look elsewhere if
- Pricey if you track food and beverage, because each is priced separately
- Tight if you outgrow Single Venue, which lists 1,000 SKUs, 5 users and 75 AI invoices a month
- Watch out: transfers, the property dashboard and suggested ordering need Multi-Outlet at $499 for 2-3 outlets
- Watch out: no free plan or trial is shown
How we grade them
| 1.8GPAMarketManWeak | 1.8GPAWISKWeak | |
|---|---|---|
| Value for money | C$249 a month for Starter, between the category's middle of $135 and its dearer quarter at $349. The page does not state a billing basis or whether it is per location. | C$249 a month a location on annual billing is above this category's $91 middle price but under its $349 dearer-quarter line. Food and beverage are priced separately. |
| Free plan and trial | FNo free plan and no trial on record in the listing, and a money-back guarantee would not count as one. | FNo free plan or trial on the pricing page. |
| Features | CCounts, recipe costing, invoice scanning, ordering and POS and accounting links. Vendor EDI works only in the US, Canada and the UK, and API access is Enterprise or a paid add-on. | CCounts, AI invoice processing, recipe costing and POS links. Transfers between outlets, the property dashboard and suggested ordering start at the Multi-Outlet tier. |
| Ease of use | CNo store rating on record. Recipes, vendors and counts have to be entered first. | CCounting needs the app and scale, and recipes and POS connections to set up. No store rating is on record. |
| Platforms and integrations | BWeb, iOS and Android, with Square, Toast, Lightspeed, Clover, Sysco and US Foods listed. No desktop app. | BWeb plus a mobile counting app, with Toast, Lightspeed, QuickBooks Online, Clover, Aloha and Agilysys links. |
| Best for | restaurant inventory from $249 a month | bar and restaurant stock counts with a scale |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: MarketMan and WISK. How we grade
Price against what you get
MarketMan starts at $249 a month and scores 2.3 out of 4 on features, ease of use and platforms. WISK starts at $249 a month and scores 2.3.
On this chart the two sit in the same place: the same score for the same starting price. Of the other inventory management tools on the chart, 8 score higher than MarketMan for less, and 8 score higher than WISK for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| MarketMan | WISK | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | $249 per month (billing basis not stated) | $249 per location / month, billed annually |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | MarketMan | WISK |
| Price read from | marketman.com | wisk.ai |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
MarketMan
- The pricing page does not state a billing basis or whether prices are per location.
- API access is Enterprise only, or a paid add-on on other plans: $25 a month for 1 to 3 locations, up to $199 for 31 or more.
- A commissary add-on costs $499 a month for a kitchen supplying your own units, or $749 a month for one selling to outside businesses.
- Vendor EDI integrations work in the US, Canada and the UK only.
WISK
- Single Venue lists 1,000 SKUs, 5 users and 75 AI invoices a month; higher tiers raise each limit.
- Cross-outlet transfers, the property dashboard and suggested ordering start at the Multi-Outlet tier.
- Food, beverage and a bundle are priced separately, so tracking both raises the monthly cost.
- Prices on the pricing page are per location, or per property on Multi-Outlet.
Key features
MarketMan
- Counts and transfers
- Counts on-hand inventory and tracks movement between locations on every plan.
- Recipe costing
- Costs each dish in real time and tracks changes over time; a digital cookbook holds recipes and allergens.
- Invoice scanning
- Reads invoices from a photo or upload: 50 scans a month on Starter and unlimited on Growth and Enterprise.
- Ordering and vendor EDI
- Smart ordering and order by recipe on Growth and above, with vendor EDI integrations limited to the US, Canada and UK.
- POS and accounting links
- Sends POS sales to MarketMan for actual vs theoretical variance and syncs invoices with accounting software.
WISK
- Counts with mobile app and scale
- Inventory counts on the mobile app, with a Bluetooth scale listed in every tier.
- AI invoice processing
- Invoices are read automatically. Monthly caps run from 75 on Single Venue to unlimited on Enterprise.
- Recipe costing and batch recipes
- Costs recipes, including batch recipes, and raises cost and stock alerts.
- POS integrations
- The pricing page lists 60+ POS integrations on every tier, with Toast and Lightspeed named on the home page.
- Multi-outlet tools
- Multi-Outlet adds transfers between outlets, a property dashboard, per-outlet variance reports and suggested ordering.
- Central stockroom
- Advanced features for groups that keep a central stockroom serving several venues.
Plans
MarketMan
Starter$249
per month, billing basis not stated
Recipe costing, actual vs theoretical reporting, waste management, 1 vendor EDI integration and 50 AI invoice scans a month.
Growth$299
per month, billing basis not stated
Adds smart ordering, order by recipe, AI recipe suggestions, 2 vendor EDI integrations and unlimited invoice scanning.
Enterprise$449
per month and up, billing basis not stated
Adds email invoice scanning, advanced reports, unlimited vendor EDI integrations and read-only API access with 5,000 calls a month.
WISK
Single Venue$249
per location / month, billed annually ($299 billed quarterly)
One outlet, beverage or food. Up to 1,000 SKUs, 5 users and 75 AI invoices a month. Bundle is $399.
Multi-Outlet Property$499
per month for 2-3 outlets, billed annually ($599 quarterly)
4-7 outlets $899 a month, 8-10 outlets $1,250. Bundle starts at $799. Up to 5,000 SKUs and 30 users.
EnterpriseCustom
11 or more outlets or multi-property groups. Unlimited SKUs, users and AI invoices; sold through sales.
Ways to pay less
MarketMan
No public discounts listed.
WISK
- Annual discount
Save 17% with annual billing
The pricing page labels annual billing as a 17% saving against quarterly billing ($249 vs $299 for a single venue).
- Other savings
Black Friday: 15 months for 12
The home page advertises 15 months for the price of 12, $0 setup and a free Bluetooth scale, with a deadline of Nov 30.
Common questions
Which is cheaper, MarketMan or WISK?
As of Nov 13, 2026, they start at the same price. MarketMan starts at $249 per month (billing basis not stated), and WISK starts at $249 per location / month, billed annually.
Which has a free plan, MarketMan or WISK?
As of Nov 13, 2026, neither MarketMan nor WISK has a free plan.
Which platforms do MarketMan and WISK run on?
As of Nov 13, 2026, only MarketMan lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.