Seodity vs Serpstat (2026): which should you pick?

Pick Seodity if

• Fits if you want research, daily rank tracking and audits in one account
• Works for freelancers with many small sites, as projects aren't capped

Look elsewhere if

• Not for you if you want to try it first, as there's no free plan or trial, only a 30-day money-back guarantee
• Tight if you work with others or send scheduled reports, as both start on Growth at $108 a month
• Tight if you run many sites, since Basic's 350 tracked keywords are shared across all of them
• Watch out: cancelling is done by writing to support
• Watch out: the site links to iOS and Android apps, but both store listings came back not found

Pick Serpstat if

• Fits if you want research, tracking and audits in one account from $50 a month on yearly billing
• Works for small agencies that want 3 users and an API on Team at $100 a month

Look elsewhere if

• Skip it if you want a free plan or won't hand over a card: the trial takes $1 to check and renews into a paid plan after 7 days
• Not for you if you need the API, AI tools, keyword lists or JavaScript rendering on a single-user plan, as they start on Team
• Tight if you research all day on Individual, with 100 searches a day shared across site, keyword and backlink lookups
• Pricey if you want white-label reports, which are only on Agency at $410 a month
• Not for you if you want a desktop or phone app; it runs on the web with a browser extension

Seodity

• No free plan or free trial is advertised; there is a 30-day money-back guarantee, and cancelling is done by writing to support.
• Basic has no scheduled reports and no extra team members; both start with Growth at $108 a month billed annually.
• Limits are shared across all projects, so 350 tracked keywords on Basic covers every site combined; limits can be changed in the app.
• The site links to iOS and Android rank-tracking apps, but both store listings returned not found when checked.

Serpstat

• Individual is for one user and has no API, AI tools, keyword lists, batch analysis or JavaScript rendering.
• The trial renews into a paid plan automatically after 7 days unless cancelled.
• White-label reports are only on the Agency plan.
• Daily search credits are shared across site, keyword and backlink lookups.

Seodity

Competitor traffic and keyword research

Look up the organic and paid keywords and top pages of any domain, with keyword gap and intersection views. Research queries are not capped on any plan.

Rank Tracker

Daily rankings by city or region and by device, with competitor tracking, position history and a cannibalization alert when several of your pages compete for one keyword.

On-site audit

A crawler flags duplicate titles, hreflang problems, broken redirects and chains, orphaned pages, slow pages and missing tags, with a redirect flow view.

Backlinks

Check the backlinks pointing to any site, from a database the vendor puts at over 3 trillion links. Plans cap backlinks analyzed at 20,000 to 100,000 a month.

AI Content Editor

Generates articles from a URL or keywords using Seodity's SEO data, then shortens, expands, rephrases or adds an FAQ section. 50 to 200 articles a month by plan.

Reports and tasks

Reports built from templates can be emailed, saved as PDF or sent to Google Drive with your logo. Scheduled reports start on the Growth plan.

Serpstat

Keyword and site analysis

Research keywords and see a domain's organic and paid rankings, with 2,000 to 100,000 results per report by plan.

Backlink analysis

Look up a site's backlinks, with the same daily search credits shared across site, keyword and link lookups.

Rank Tracker

Daily updates of organic and paid rankings on desktop and mobile, including competitors, from 10,000 checks a month.

Site Audit

Audit 30,000 to 1.5 million pages a month; JavaScript rendering starts on the Team plan.

API and MCP

Team and above include API credits for search, backlink, rank tracking and audit data, and an MCP link for ChatGPT and Claude.

LLM Brand Monitor

See how ChatGPT, Claude, Gemini and other AI models talk about your brand and competitors, with trends over time.

Seodity

• Basic$41

  per month, billed annually ($49 billed monthly)

  Unlimited projects, 350 keywords tracked daily, 50,000 audited pages, 60 competitors and 50 AI articles a month. No scheduled reports or team members.

• Growth$108

  per month, billed annually ($129 billed monthly)

  1,200 daily keywords, 250,000 audited pages, 100 competitors, 100 AI articles a month, 5 scheduled reports and 5 team members.

• Advanced$333

  per month, billed annually ($399 billed monthly)

  3,500 daily keywords, 700,000 audited pages, 200 competitors, 200 AI articles a month, 20 scheduled reports and 15 team members.

Serpstat

• Individual$50

  per month, billed annually ($69 billed monthly)

  1 user, 5 projects, 100 searches a day, 10,000 position checks and 30,000 audit pages a month, 50,000 export rows.

• Team$100

  per month, billed annually ($129 billed monthly)

  3 users, unlimited projects, 500 searches a day, 50,000 position checks, API, MCP, AI tools, batch analysis and scheduled reports.

• Team x2$169

  per month, billed annually ($209 billed monthly)

  6 users, 1,000 searches a day, 100,000 position checks, 300,000 audit pages and 500,000 export rows.

• Agency$410

  per month, billed annually ($499 billed monthly)

  30 users, 5,000 searches a day, 500,000 position checks, 1.5 million audit pages, white-label reports and phone support.

Seodity

• Annual discount

  Save 17% with annual billing

  Seodity's pricing page lists a 17% saving on annual billing: Basic is $490 a year, about $41 a month, instead of $49 billed monthly.

Serpstat

• Annual discount

  Save up to 27% with annual billing

  Serpstat's pricing page lists Individual at $50 a month billed annually instead of $69, a $228 saving a year, and Agency at $410 instead of $499.

• Nonprofit

  Discounts for nonprofits on request

  Serpstat's pricing FAQ says it offers discounts for nonprofits, enterprises and longer contracts, arranged through its sales team.