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Alternatives · Analytics

Fullstory alternatives

Fullstory compared with 9 alternatives: LogRocket, Contentsquare, Microsoft Clarity, PostHog, Heap and 4 more.

Fullstory has a free plan. 8 of the 9 alternatives are free or have a free plan. One more offers a free trial.

9 tools · Listings checked up to Oct 18, 2026 · Where the facts come from

At a glance

ToolPriceFree planRuns on
FullstoryThis toolFree planYesWeb
LogRocketFree plan · from $83/moYesWeb
ContentsquareFree plan · from $39/moYesWeb
Microsoft ClarityFreeFreeWeb
PostHogFree plan · from $0.00005YesWeb
HeapFree planYesWeb
AmplitudeFree plan · from $900/yrYesWeb
MixpanelFree plan · from $100/moYesWeb
PendoFree planYesWeb
WingifyFree trialTrial onlyWeb

How each one differs from Fullstory

  1. LogRocket

    Session replay with error tracking and product analytics for web apps

    • LogRocket is self-hostable, according to its own site.
    • Fullstory also covers dashboards.

    Suits: Engineering teams reproducing bugs that users report

  2. Contentsquare

    Heatmaps, session replays and surveys, formerly sold as Hotjar

    • Fullstory also covers dashboards.

    Suits: Marketers and designers who want to see how visitors use a page

  3. Microsoft Clarity

    Free session recordings and heatmaps from Microsoft, no traffic cap

    • Fullstory also covers surveys and dashboards.

    Suits: Small sites and blogs that want recordings and heatmaps at no cost

  4. PostHog

    Open-source product analytics with replays, flags and surveys

    • PostHog is open source and self-hostable, according to its own site.
    • PostHog also covers a/B testing.
    • Fullstory also covers dashboards.

    Suits: Startups and developers who want many product tools under one bill

  5. Heap

    Product analytics that captures every click without manual tagging

    • Fullstory also covers surveys.

    Suits: Product teams that do not want to plan event tracking up front

  6. Amplitude

    Product analytics with session replay, experiments and in-app guides

    • Amplitude also covers a/B testing.
    • Fullstory also covers dashboards.

    Suits: Product teams measuring funnels, retention and feature adoption

  7. Mixpanel

    Event-based product analytics with replays, flags and experiments

    • Mixpanel also covers a/B testing.
    • Fullstory also covers surveys and dashboards.

    Suits: Product teams tracking sign-up funnels, retention and feature use

  8. Pendo

    Product analytics plus in-app guides, surveys and session replay

    • Fullstory also covers dashboards.

    Suits: SaaS companies onboarding users inside their product

  9. Wingify

    A/B testing, personalization and visitor recordings, formerly VWO

    • Fullstory has a free plan. Wingify does not, though it has a free trial.
    • Wingify also covers a/B testing.
    • Fullstory also covers surveys, dashboards and web analytics.

    Suits: Marketing and growth teams running regular website tests

Limits worth knowing in Fullstory

  • No paid prices are published: Business, Advanced and Enterprise are all quoted through sales.
  • Mobile app capture and in-app guides and surveys are add-ons on every paid plan.
  • The free plan stops at 30,000 sessions a month and 10 users, and leaves out dashboards and StoryAI.
  • Syncing data to BigQuery, Redshift or Snowflake needs the Anywhere: Warehouse add-on, sold for Business, Advanced and Enterprise.
Fullstory pricing and details

Common questions

What are the alternatives to Fullstory?

The alternatives to Fullstory in this directory are LogRocket, Contentsquare, Microsoft Clarity, PostHog, Heap, Amplitude, Mixpanel, Pendo and Wingify. Each one has a side-by-side comparison with Fullstory.

Is there a free alternative to Fullstory?

Yes. Microsoft Clarity is free to use. LogRocket, Contentsquare, PostHog, Heap, Amplitude, Mixpanel and Pendo have a free plan alongside paid ones.

Is there an open-source alternative to Fullstory?

PostHog is described as open source on its own site.

When were these prices checked?

Every listing on this page was checked on Oct 18, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.