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Alternatives · Lead Finders

LeadMagic alternatives

As of Nov 13, 2026, the highest-graded LeadMagic alternative is Clay (2.8 GPA). It's also the best free one.

LeadMagic compared with 5 alternatives: Findymail, Prospeo, BetterContact, Icypeas and Clay.

LeadMagic is a paid product, starting at $99 per month for 5,000 credits, billed monthly. 2 of the 5 alternatives are free or have a free plan. 3 more offer a free trial.

Listings checked up to Nov 13, 2026 · Where the facts come from

Black Friday: is there a LeadMagic sale?

At a glance

ToolPriceFree planRuns on
LeadMagicThis toolFrom $99/moNoWeb
FindymailFree trial · from $99/moTrial onlyWeb
ProspeoFree plan · from $37/moYesWeb, Browser extension
BetterContactFree trial · from $15/moTrial onlyWeb
IcypeasFree trial · from $19/moTrial onlyWeb
ClayFree plan · from $167/moYesWeb

Price against what you get

LeadMagic starts at $99 a month and scores 2.7 out of 4 on features, ease of use and platforms. None of the 5 alternatives on this chart both scores higher and starts lower.

Clay scores higher without starting lower. Prospeo, BetterContact and Icypeas start lower without scoring higher.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0$5$10$20$50$100$200$500$1k$2k$5kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessLeadMagicFindymailProspeoBetterContactIcypeasClay

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of lead and email finders, and the best at every price

How each one differs from LeadMagic

  1. Findymail

    Verified email and phone finder with plain-language company search

    • Findymail starts at $99 per month for 1 seat (Individual).
    • Findymail does not cover workflow automation and email verification, which LeadMagic does.

    Suits: Outbound teams that want only verified addresses

  2. Prospeo

    B2B lead database with verified emails and mobile numbers

    • Prospeo starts at $37 per user / month, billed annually.
    • Prospeo has a free plan, which LeadMagic lacks.
    • Prospeo also lists a browser extension.
    • Prospeo also covers web clipper.
    • Prospeo does not cover workflow automation and email verification, which LeadMagic does.

    Suits: Teams that want emails and mobile numbers at a low price per credit

  3. BetterContact

    Waterfall email and phone enrichment across many data sources

    • BetterContact starts at $15 per month for 200 credits, billed monthly.
    • BetterContact does not cover workflow automation, which LeadMagic does.

    Suits: Reps who need mobile numbers as well as emails

  4. Icypeas

    Email finder and verifier sold by the credit

    • Icypeas starts at $19 per month for 1,000 credits, excluding VAT.

    Suits: Outbound teams that need cheap email finding and verification at volume

  5. Clay

    Data enrichment tables that query 150+ data providers in one place

    • Clay starts at $167 per month for 2,500 data credits, billed annually.
    • Clay has a free plan, which LeadMagic lacks.
    • Clay also covers email campaigns.
    • Clay does not cover email verification, which LeadMagic does.

    Suits: Growth and operations teams building custom lead lists

Limits worth knowing in LeadMagic

  • There are no free credits or free plan; a paid plan is chosen at signup.
  • Top-ups cost more per credit than the plan rate, from $0.016 to $0.024 a credit.
  • Extra seats are $20 a month each, and Tables editors are $49.99 a month each.
LeadMagic pricing and details

Common questions

What are the alternatives to LeadMagic?

The alternatives to LeadMagic in this directory are Findymail, Prospeo, BetterContact, Icypeas and Clay. Each one has a side-by-side comparison with LeadMagic.

Is there a free alternative to LeadMagic?

Yes. Prospeo and Clay have a free plan alongside paid ones.

When were these prices checked?

Each listing shows its own date. On this page they run from Oct 17, 2026 to Nov 13, 2026. Vendors change prices without notice, so confirm on their site before you buy.