Chaty vs OptinMonster (2026): which should you pick?
As of Nov 13, 2026, Chaty grades higher than OptinMonster: 2.4 against 1.8 out of 4.0.
Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Chaty grades higher on value for money and the free plan. OptinMonster grades higher on features. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
OptinMonster
Pop-ups, floating bars and opt-in forms added to an existing site
Which one is for you
Pick Chaty if
- Fits if you run WordPress and want visitors to message you on WhatsApp
- Works for small sites that need one site licence
Look elsewhere if
- Not for you if you want a live-chat inbox: replies happen in the other apps
- Tight if you stay free: targeting, analytics and more channels are paid
- Watch out: prices shown are for one site, and the 5 to 1,000 site tiers weren't priced on the page
- Skip it if you aren't on WordPress, as Shopify, Wix and Ecwid are separate versions
Pick OptinMonster if
- Fits if you run a blog or shop and want more email sign-ups from it
- Works for agencies running sign-up campaigns across client sites, with sub-accounts from Pro
Look elsewhere if
- Skip it if you want exit intent on a budget, as it starts on Pro at $870 a year
- Not for you if you want to try it first, as there's no free plan or trial, only a 14-day refund
- Pricey if you budgeted on the first year, as Basic goes from $108 to $210 at renewal
- Watch out: going over the impression limit moves the account up to the next plan automatically
- Tight if you want geolocation, retargeting or store integrations, as all need Growth at $1,470 a year
How we grade them
| 2.4GPAChatyFair | 1.8GPAOptinMonsterWeak | |
|---|---|---|
| Value for money | B$59 a year for one site, about $4.92 a month, inside the category's cheapest quarter. A lifetime licence is $169. | DGraded on a site with 20,000 visitors, more than Plus's 10,000 impressions a month, so it's Pro: $870 a year at renewal, $72.50 a month, after a $444 first year. That's dearer than most popup tools here. Pro does bring exit intent, which the cheaper plans lack. |
| Free plan and trial | CA free edition is on WordPress.org, but the pricing page doesn't list its limits, only what the paid edition adds. | FNothing free and no trial. There's a 14-day refund, but a money-back promise isn't a trial: you pay before you see it on your site. |
| Features | CUp to 25 channels, several agents, targeting, analytics and a chat pop-up, but it only adds buttons and is not a live-chat inbox. | BLightboxes, floating bars, slide-ins, full-screen overlays and coupon wheels, 700+ templates, targeting by page, time, scroll and device, A/B tests and revenue tracking. Exit intent and geolocation sit on the dearer plans. |
| Ease of use | CNo store rating on record. A WordPress plugin you install and set up, channel by channel. | CNo rating on record. Templates and a drag-and-drop builder help, but you have to add its code to your site, or use the WordPress or Shopify route, and set up targeting rules before anything shows. |
| Platforms and integrations | BWordPress, with Shopify, Wix and Ecwid as separate products, and links to WhatsApp, Messenger, Telegram, WooCommerce and Google Analytics. | BWorks on any site you can add JavaScript to, with plugins and guides for WordPress and Shopify, and sends sign-ups to Mailchimp, Constant Contact, ActiveCampaign and ConvertKit. Zapier needs Pro. No desktop or phone app. |
| Best for | chat buttons on a WordPress site | pop-ups that grow an email list |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Chaty and OptinMonster. How we grade
Price against what you get
Chaty starts at $4.92 a month when paid by the year and scores 2.3 out of 4 on features, ease of use and platforms. OptinMonster starts at $17.50 a month when paid by the year and scores 2.7.
OptinMonster scores higher, and starts $12.58 a month higher: the question is whether the extra is worth that to you. Of the other popup and widget tools on the chart, 2 score higher than Chaty for less, and none scores higher than OptinMonster for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Chaty also covers whatsApp messaging.
- OptinMonster also covers templates, no-code, forms and a/B testing.
At a glance
| Chaty | OptinMonster | |
|---|---|---|
| Pricing | Free plan | Paid |
| Starts at | $59 per year for 1 website | $210 per year at renewal, after a first year for $108 (Basic) |
| Free plan | Free edition on WordPress.org; the pricing page does not list its limits, only that the paid edition unlocks the features below. | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Premio | Retyp, LLC |
| Price read from | premio.io | optinmonster.com |
| Checked | Nov 13, 2026 | Oct 17, 2026 |
Worth knowing
Chaty
- It adds buttons that open other chat apps; it is not a live-chat inbox, so replies happen in those apps.
- The WordPress edition runs only inside WordPress; Shopify, Wix and Ecwid versions are separate products.
- Prices read here are for 1 website; the 5 to 1,000 site tiers were selectable but their prices were not shown in the page text.
- The page offers a 30-day money-back guarantee on all plans.
OptinMonster
- It does not build or host pages: it runs on an existing site where you can add JavaScript, with plugins and guides for WordPress, Shopify and others.
- First-year prices are introductory; Basic renews at $210 a year, and monthly billing costs $21 a month.
- Exit Intent, countdown timers and Zapier need Pro; geolocation, retargeting and store integrations need Growth.
- Going over the impression limit moves the account up to the next plan automatically; there is no free plan or trial, only a 14-day refund.
Key features
Chaty
- Up to 25 chat channels
- Shows up to 25 channels in one button, including WhatsApp, Messenger and Telegram, with your own icons and hover text.
- Multiple agents per channel
- Lets visitors pick between several agents under one channel, for example separate pre-sales and support WhatsApp contacts.
- Targeting rules
- Show the widget by page, country, traffic source, device, and days and hours, or schedule it for a date range.
- Dynamic chat pop-up
- A pop-up message with merge tags such as the page URL and title, or the WooCommerce product name.
- Widget analytics
- Counts clicks on the widget and on each channel, and sends channel clicks to Google Analytics.
- Several widgets
- Create different widgets for different pages, with different channels on mobile and desktop.
OptinMonster
- Campaign types
- Lightbox pop-ups, floating bars, inline and sidebar forms, slide-in scroll boxes, full-screen overlays, yes/no forms and, on Growth, coupon wheels.
- Drag-and-drop builder and templates
- Design campaigns from more than 700 templates without code, with custom fonts, CSS and success messages, and an AI Popups option.
- Targeting and triggers
- Show a campaign by page, time on site, scroll depth, device or referrer; Exit Intent detection starts at Pro and geolocation at Growth.
- A/B testing and analytics
- From Plus, split-test campaigns and see full reports; Pro adds revenue attribution to tie campaigns to sales.
- Onsite retargeting and follow-ups
- Growth can show different campaigns to new and returning visitors and follow up after someone has already signed up.
- Email and store integrations
- Sends sign-ups to email services such as Mailchimp and Constant Contact; Growth adds Shopify, WooCommerce and Magento integrations.
Plans
Chaty
1 Year$59
per year for 1 website
Up to 25 channels, multiple agents, widget analytics, page, country and traffic-source targeting. 5 to 1,000 site tiers also sold.
2 Years$89
for 2 years for 1 website, billed yearly after 2 years
Same features as the 1 Year plan, prepaid for two years; the page says it saves $126 against buying yearly.
Lifetime$169
one-time, for 1 website
Same features for the life of the plugin on 1 website; higher site counts (5 to 1,000) are chosen from a dropdown.
OptinMonster
Basic (yearly)$210
per year at renewal, after a first year for $108
1 site and 2,500 campaign impressions a month, every campaign type, 700+ templates and page targeting. Advertised as $9 a month for the first year.
Basic (monthly)$21
per month, billed monthly
The Basic plan paid month to month: 1 site and 2,500 impressions a month, with basic marketing integrations.
Plus (yearly)$570
per year at renewal, after a first year for $324
2 sites, 10,000 impressions a month, A/B testing, device targeting and content locking. Advertised as $27 a month for the first year; $57 billed monthly.
Pro (yearly)$870
per year at renewal, after a first year for $444
3 sites, 25,000 impressions, exit intent, countdown timers, revenue attribution, Zapier and 2 sub-accounts. $37 a month the first year; $87 monthly.
Growth (yearly)$1,470
per year at renewal, after a first year for $804
5 sites, 100,000 impressions, geolocation, onsite retargeting, coupon wheels and unlimited sub-accounts. $67 a month the first year; $147 monthly.
EnterpriseCustom
Custom impression volumes with dedicated support, and optional Okta SSO login or custom integrations at extra cost.
Ways to pay less
Chaty
- Annual discount
Longer terms cost less per year
The pricing page lists $59 for 1 year, $89 for 2 years and $169 for a lifetime license on 1 website.
- Lifetime license
Lifetime license
A $169 one-time lifetime license is sold for 1 website, with higher site counts in a dropdown.
OptinMonster
- Other savings
Introductory first year at about half price
New annual plans cost $108 (Basic), $324 (Plus), $444 (Pro) or $804 (Growth) for the first year, then renew at $210, $570, $870 or $1,470.
- Annual discount
Annual plans cost less than paying monthly
Basic renews at $210 a year against $21 a month ($252 a year) on monthly billing, and Growth at $1,470 against $147 a month.
Common questions
Which is cheaper, Chaty or OptinMonster?
As of Nov 13, 2026, Chaty is cheaper to start with: $4.92 a month when paid by the year, against $17.50 a month when paid by the year for OptinMonster. Chaty starts at $59 per year for 1 website, and OptinMonster starts at $210 per year at renewal, after a first year for $108 (Basic).
Which has a free plan, Chaty or OptinMonster?
As of Nov 13, 2026, only Chaty has a free plan. OptinMonster does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.