Convertful vs Wisepops (2026): which should you pick?

Pick Convertful if

• Fits if you run one small site and want a low monthly price
• Works for people who want game-style offers and floating bars

Look elsewhere if

• Tight if you want A/B tests or AI drafts, because they need Starter at $17 or above
• Skip it if you want no branding on Solo, as Convertful branding stays
• Watch out: prices shown are yearly-billed; monthly prices are not on the page
• Pricey if traffic grows, since cost steps up with pageviews, with the top plan at 500,000
• Not for you if you want a free plan, as there is none

Pick Wisepops if

• Fits if you run a busy Shopify store and judge campaigns by revenue, not sign-ups
• Works for stores that want web push and an on-site news feed as well as popups

Look elsewhere if

• Pricey if your site is small, as the only published plan is $299 a month for 500,000 pageviews
• Not for you if you want to see a price before a sales call and you're not on Shopify
• Tight if bots hit your site a lot, as their page loads count unless you block them
• Watch out: past the limit campaigns stop, unless Extra Pageviews are on at 1.5 times the rate, which Shopify billing lacks
• Skip it if you want a free plan, as there's none, and only Shopify stores get the 14-day trial

Convertful

• The Solo plan covers one site and keeps Convertful branding on widgets.
• A/B testing, AI text and images, multi-step widgets and two-way CRM sync all need Starter or above.
• Prices shown are the yearly-billed rate; the monthly-billed prices are not stated on the page we read.
• Cost rises with pageviews where a widget shows; the top plan steps up from 500,000 pageviews.

Wisepops

• The website publishes no prices and sends visitors to book a demo; the $299 plan is the one shown on the Shopify App Store.
• Every page load with its code counts as a pageview, whether or not a campaign shows, and bot traffic counts unless you block it.
• Past the limit, campaigns stop unless Extra Pageviews are on, at 1.5 times the base rate and at most double the plan; not on Shopify billing.
• There is no free plan; the entry price suits stores with a lot of traffic.

Convertful

Seven widget types

Pop-ups, scroll boxes, floating bars, welcome mats, inline forms, floating buttons and chat bubbles, all from one drag-and-drop editor.

Templates and game offers

Over 300 templates, including spin-to-win, scratch cards, countdowns, quizzes and polls. Quizzes and surveys start on Starter.

Targeting and triggers

Exit intent, geo-targeting, scroll and delay triggers on every plan, with advanced targeting rules and scheduled recurring events.

A/B testing

Compare versions of a widget and optimize the flow of widgets. Available from Starter and above, not on Solo.

AI text and image drafts

Generates copy and images for a widget inside the editor. Part of Starter and higher plans.

Email and CRM connections

27 native integrations plus Zapier, n8n and Integrately, included on every plan. Two-way sync of tags and fields starts on Starter.

Wisepops

Popups, bars and gamified offers

Email and SMS sign-up popups, exit-intent and cart-recovery offers, spin-to-win wheels, countdowns, surveys, quizzes and banners.

Feed, embeds and web push

A notification feed for offers and news, embedded blocks that personalize a section of a page, and web push messages to bring visitors back.

Behavioral targeting

Target on more than 30 behavioral signals, plus geolocation, segments and, on Shopify, cart value, product tags and customer tags.

A/B tests with control groups

Test campaigns against a variant or a control group and measure revenue per visitor, order value and bounce rate.

AI product recommendations

Suggest products each visitor is likely to buy, set up in one click on Shopify.

Integrations

Sends leads to Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, with Zapier, APIs and webhooks for anything else.

Convertful

• Solo$7

  per month for up to 10,000 pageviews, billed yearly

  1 site, all widget types, unlimited widgets, leads and fields. Convertful branding stays on.

• Starter$17

  per month for up to 25,000 pageviews, billed yearly

  3 sites, no branding, AI text and images, A/B tests, multi-step widgets. Steps run to 100,000 pageviews.

• Growth$47

  per month for up to 125,000 pageviews, billed yearly

  5 sites, 5 sub-accounts and premium chat support. Steps run to 200,000 pageviews.

• Enterprise$97

  per month for up to 500,000 pageviews, billed yearly

  10 sites, 10 sub-accounts and dedicated support. Steps run to 1,000,000 pageviews and beyond.

Wisepops

• 500k pageviews (Shopify)$299

  per month for up to 500,000 pageviews, billed monthly

  Unlimited popup and notification campaigns, AI product recommendations, 140+ templates, web push, A/B tests and Klaviyo. $2,990 if paid yearly.

• Other plansCustom

  Sites not billed through Shopify, and other pageview tiers, get a price after booking a demo.

Convertful

• Annual discount

  Save up to 45% with yearly billing

  The pricing page shows a yearly option labelled as saving up to 45% over monthly billing; the listed prices are the yearly rate.

Wisepops

• Annual discount

  Yearly billing saves about two months

  On Shopify the 500k plan is $2,990 a year against $299 a month; the help center describes annual billing as two months free.