Deadline Funnel vs OptinMonster (2026): which should you pick?

Pick Deadline Funnel if

• Fits if you sell through email launches and want each person's deadline to be real
• Makes sense if you already use one of the email tools it lists

Look elsewhere if

• Pricey if you are small: $39 a month for 3 campaigns and 1,000 leads
• Not for you if you want a popup builder, since it adds deadlines to what you already have
• Skip it if you want a free plan, as there is only a trial
• Watch out: pricing follows leads, from 1,000 on Start to 50,000 on Scale

Pick OptinMonster if

• Fits if you run a blog or shop and want more email sign-ups from it
• Works for agencies running sign-up campaigns across client sites, with sub-accounts from Pro

Look elsewhere if

• Skip it if you want exit intent on a budget, as it starts on Pro at $870 a year
• Not for you if you want to try it first, as there's no free plan or trial, only a 14-day refund
• Pricey if you budgeted on the first year, as Basic goes from $108 to $210 at renewal
• Watch out: going over the impression limit moves the account up to the next plan automatically
• Tight if you want geolocation, retargeting or store integrations, as all need Growth at $1,470 a year

Deadline Funnel

• Pricing follows leads per month, from 1,000 on Start to 50,000 on Scale.
• Start is limited to 3 campaigns; social proof, portals and branding removal begin on Create.
• There is no free plan; every plan starts with a 14-day free trial.
• It adds deadlines to your existing emails and pages; it is not a standalone popup builder.

OptinMonster

• It does not build or host pages: it runs on an existing site where you can add JavaScript, with plugins and guides for WordPress, Shopify and others.
• First-year prices are introductory; Basic renews at $210 a year, and monthly billing costs $21 a month.
• Exit Intent, countdown timers and Zapier need Pro; geolocation, retargeting and store integrations need Growth.
• Going over the impression limit moves the account up to the next plan automatically; there is no free plan or trial, only a 14-day refund.

Deadline Funnel

Per-lead deadlines

Every lead gets a unique deadline, tracked across email, sales pages and checkout pages.

Countdown timers

Timers can be placed in emails and on web pages, with an on-page pop-up widget and an announcement bar.

Ten-plus campaign types

Includes evergreen, tripwire offer, product launch, holiday promo, flash sale, abandoned cart and automated webinar campaigns.

AI assistant

An assistant takes a plain description of an offer, picks the campaign type, sets the deadline and drafts emails and page copy.

Email and funnel integrations

Connects to email platforms such as ActiveCampaign, Kit (ConvertKit), Klaviyo and Mailchimp, plus ClickFunnels and a Shopify app.

OptinMonster

Campaign types

Lightbox pop-ups, floating bars, inline and sidebar forms, slide-in scroll boxes, full-screen overlays, yes/no forms and, on Growth, coupon wheels.

Drag-and-drop builder and templates

Design campaigns from more than 700 templates without code, with custom fonts, CSS and success messages, and an AI Popups option.

Targeting and triggers

Show a campaign by page, time on site, scroll depth, device or referrer; Exit Intent detection starts at Pro and geolocation at Growth.

A/B testing and analytics

From Plus, split-test campaigns and see full reports; Pro adds revenue attribution to tie campaigns to sales.

Onsite retargeting and follow-ups

Growth can show different campaigns to new and returning visitors and follow up after someone has already signed up.

Email and store integrations

Sends sign-ups to email services such as Mailchimp and Constant Contact; Growth adds Shopify, WooCommerce and Magento integrations.

Deadline Funnel

• Start$39

  per month, billed yearly ($49 billed monthly)

  3 campaigns and 1,000 leads per month, with email and chat support.

• Create$79

  per month, billed yearly ($99 billed monthly)

  Unlimited campaigns, 10,000 leads a month, social proof, portals, no branding and priority support.

• Accelerate$119

  per month, billed yearly ($149 billed monthly)

  Everything in Create with 20,000 leads per month.

• Scale$159

  per month, billed yearly ($199 billed monthly)

  Everything in Create with 50,000 leads per month.

OptinMonster

• Basic (yearly)$210

  per year at renewal, after a first year for $108

  1 site and 2,500 campaign impressions a month, every campaign type, 700+ templates and page targeting. Advertised as $9 a month for the first year.

• Basic (monthly)$21

  per month, billed monthly

  The Basic plan paid month to month: 1 site and 2,500 impressions a month, with basic marketing integrations.

• Plus (yearly)$570

  per year at renewal, after a first year for $324

  2 sites, 10,000 impressions a month, A/B testing, device targeting and content locking. Advertised as $27 a month for the first year; $57 billed monthly.

• Pro (yearly)$870

  per year at renewal, after a first year for $444

  3 sites, 25,000 impressions, exit intent, countdown timers, revenue attribution, Zapier and 2 sub-accounts. $37 a month the first year; $87 monthly.

• Growth (yearly)$1,470

  per year at renewal, after a first year for $804

  5 sites, 100,000 impressions, geolocation, onsite retargeting, coupon wheels and unlimited sub-accounts. $67 a month the first year; $147 monthly.

• EnterpriseCustom

  Custom impression volumes with dedicated support, and optional Okta SSO login or custom integrations at extra cost.

Deadline Funnel

• Annual discount

  Save 20% with yearly billing

  The pricing page labels yearly billing as a 20% saving; for example Start is $39 a month yearly against $49 monthly.

OptinMonster

• Other savings

  Introductory first year at about half price

  New annual plans cost $108 (Basic), $324 (Plus), $444 (Pro) or $804 (Growth) for the first year, then renew at $210, $570, $870 or $1,470.

• Annual discount

  Annual plans cost less than paying monthly

  Basic renews at $210 a year against $21 a month ($252 a year) on monthly billing, and Growth at $1,470 against $147 a month.