Leadsbridge vs Make (2026): which should you pick?
As of Nov 13, 2026, we pick Make: it is first in our ranking of automation tools, and it grades higher too, 2.8 against 2.2.
Checked Oct 4, 2026 and Nov 13, 2026 · graded Oct 10, 2026 and Nov 13, 2026 by ToolGPA
Make grades higher on value for money and features. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Leadsbridge
Lead sync and ad conversion tracking for marketers
Make
Visual automation builder for multi-step scenarios and AI agents
Which one is for you
Pick Leadsbridge if
- Fits if you run lead ads and want the leads in your CRM automatically
- Works for a small advertiser with under 50 leads a month on the free plan
Look elsewhere if
- Tight if you get more than 50 leads a month on Free, or need more than 1 bridge
- Skip it if you want general task automation, since it's built around leads
- Pricey if volume grows, because price rises with leads and live bridges
- Watch out: the Mindbody integration isn't on the Free plan
Pick Make if
- Fits if your automation has branches and you want to see them laid out
- Works for small teams, since teams and roles come with the paid plan
Look elsewhere if
- Tight if you're staying free, with 2 active scenarios, 1,000 credits a month and 15 minutes between runs
- Skip it if you hate keeping count, because most module actions use a credit
- Pricey if you often run over, since extra credits cost 25% more than plan credits and unused ones expire each term
- Watch out: the $9 price is for annual billing, which the pricing page says saves 15% or more over monthly
- Not for you if you want a desktop app, as it's web, iPhone and Android only
How we grade them
| 2.2GPALeadsbridgeFair | 2.8GPAMakeGood | |
|---|---|---|
| Value for money | CStarter is $22 a month for up to 800 leads on annual billing ($29 monthly); Pro is $60 for 2,000. That sits between the category's cheaper quarter and middle. | A$9 a month billed annually, where this category typically starts at $15 and sits nearer $19, and that buys 5,000 credits, unlimited active scenarios, a 1-minute interval, teams and API access. The catch is the counting: credits expire each term and extra ones cost 25% more. |
| Free plan and trial | CFree plan: 50 leads a month and 1 bridge at a time. Paid plans have a 14-day trial with no card. | CFree has no time limit, but it's 2 active scenarios, 1,000 credits a month and at least 15 minutes between scheduled runs. Teams, roles, custom variables and the enterprise apps aren't in it. A fair trial run, not a home. |
| Features | CSyncs lead data between ad platforms and tools such as Salesforce and Calendly. It does that one job; Mindbody isn't on Free. | BMore than 3,000 apps on a canvas, with routers and filters making the branches visible, AI agents, the Maia assistant, an MCP server for outside AI tools, and Make Grid to map a big setup. The whole job, covered. |
| Ease of use | CNo store rating on record. You connect each ad account and CRM yourself. | CNo store rating on record. The canvas shows each branch, but it's still accounts to connect, modules to configure and credits to keep count of, since most module actions use one. Maia will build a scenario from a conversation. |
| Platforms and integrations | BWeb, with Facebook Lead Ads, LinkedIn, TikTok, Google Ads, Salesforce, Dynamics, Mindbody and Calendly. | BWeb, iPhone and Android, with 3,000+ app integrations, more than 300 API endpoints and an MCP server that lets outside AI assistants set scenarios off. There's no desktop app, though, and the top mark needs one. |
| Best for | sending ad-platform leads into your CRM | branching automations you can see on a canvas |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Leadsbridge and Make. How we grade
Price against what you get
Leadsbridge starts at $22 a month and scores 2.3 out of 4 on features, ease of use and platforms. Make starts at $9 a month and scores 2.7.
Make scores higher and starts $13 a month lower. Of the other automation tools on the chart, 11 score higher than Leadsbridge for less, and 1 scores higher than Make for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Leadsbridge also covers marketing automation.
At a glance
| Leadsbridge | Make | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $22 per month for up to 800 leads, billed annually | $9 / month, billed annually, for 5,000 credits |
| Free plan | 50 leads a month and 1 bridge running at a time, with real-time sync. | Free plan with no time limit: up to 1,000 credits a month, 2 active scenarios, a 15-minute minimum interval between runs, 512 MB of data transfer and 7 days of execution logs. |
| Free trial | 14-day trial of paid plans, no credit card required | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | LeadsBridge | Celonis, Inc. |
| Price read from | leadsbridge.com | make.com |
| Checked | Nov 13, 2026 | Oct 4, 2026 |
Worth knowing
Leadsbridge
- Price rises with monthly leads and the number of live bridges.
- The Free plan allows 50 leads a month and one running bridge.
- Mindbody integration is not available on the Free plan.
- Built around lead and ad-platform data, not general task automation.
Make
- The Free plan allows only 2 active scenarios and 1,000 credits a month, with at least 15 minutes between scheduled runs.
- Credits expire at the end of each term, and extra credits cost 25% more than those included in the plan.
- Teams and roles, custom variables and enterprise apps are not part of the Free plan.
- The $9 price applies to annual billing; the pricing page says annual billing saves 15% or more over monthly.
Key features
Leadsbridge
- Bridges
- A bridge connects a source and a destination, such as Facebook Lead Ads to Salesforce, and sends data in real time.
- Conversion sync
- Paid plans send conversion data back to ad platforms, including Facebook Conversions API and LinkedIn Conversions API.
- Audience sync
- Pro adds audience syncing for re-engaging people, plus Facebook campaign analytics.
- CRM and developer connectors
- Pro adds premium and automotive CRMs and developer tools such as Webhook and SOAP web services.
- Lead-volume alerts
- The vendor says it warns users at 80% and 100% of the monthly lead volume included in a plan.
- Managed integrations
- The Enterprise tier offers a managed service for tailor-made integrations.
Make
- Visual scenario builder
- Scenarios are built by placing app modules on a canvas and linking them with routers and filters, so branching logic is visible at a glance.
- 3,000+ pre-built apps
- Make lists more than 3,000 app integrations, among them OpenAI, HubSpot, Salesforce and Slack. Access to enterprise apps comes with the paid plan.
- Credit-based billing
- Most module actions use 1 credit. The paid plan starts at 5,000 credits a month, and extra credits are sold in bundles of 1,000 or 10,000 at 25% more than plan credits.
- AI agents, Maia and MCP
- AI agents can be built to orchestrate workflows, Maia builds automations from a conversation, and the Make MCP server lets outside AI assistants trigger scenarios.
- Make Grid
- Make Grid gives a map of an organization's scenarios and how they connect, to keep a large automation setup under control.
- Teams, variables and API
- The paid plan adds teams and team roles, custom variables, full-text search of execution logs and access to more than 300 Make API endpoints.
Plans
Leadsbridge
Free$0
50 leads a month and 1 bridge live at a time; lead sources include Google, LinkedIn, TikTok and Snapchat forms.
Starter$22
per month for up to 800 leads, billed annually ($29 billed monthly)
3 to 6 bridges live at once. 2,000 leads is $37 a month billed annually ($49 monthly).
Pro$60
per month for up to 2,000 leads, billed annually ($79 billed monthly)
15 bridges live at once; $105 a month billed annually at 10,000 leads. Price rises with leads and bridges.
EnterpriseCustom
Managed service with tailor-made integrations, SAML single sign-on and unlimited bridges.
Make
Free$0
Up to 1,000 credits a month, 2 active scenarios, a 15-minute minimum interval between runs and 7 days of execution logs.
Make Plan$9
per month, billed annually, for 5,000 credits
Unlimited active scenarios, 1-minute minimum interval, teams and roles, custom variables, high-priority execution and Make API access. Credit tiers go up to 8 million and beyond.
Company (Enterprise)Custom
Custom functions, 24/7 enterprise support, overage protection, advanced security and 60 days of execution logs.
Ways to pay less
Leadsbridge
- Annual discount
Annual billing saves three months
The pricing page says an annual subscription saves three months compared with paying monthly.
Make
- Annual discount
Save 15% or more with annual billing
Make's pricing page says annual billing saves 15% or more compared with paying monthly. The $9 starting price is the annual rate.
- Nonprofit
Support for non-profit organizations
The pricing page says Make supports non-profits and asks NGOs and NPOs to contact it for details. No discount figure is published.
Common questions
Which is cheaper, Leadsbridge or Make?
As of Nov 13, 2026, Make is cheaper to start with: $9 a month, against $22 a month for Leadsbridge. Leadsbridge starts at $22 per month for up to 800 leads, billed annually, and Make starts at $9 / month, billed annually, for 5,000 credits.
Which has a free plan, Leadsbridge or Make?
As of Nov 13, 2026, both Leadsbridge and Make have a free plan.
Which platforms do Leadsbridge and Make run on?
As of Nov 13, 2026, only Make lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.