Morningscore vs Seobility (2026): which should you pick?
As of Oct 23, 2026, Morningscore grades higher than Seobility: 2.2 against 2.0 out of 4.0.
Checked Oct 17, 2026 and Oct 23, 2026 · graded Oct 17, 2026 and Oct 23, 2026 by ToolGPA
Morningscore grades higher on platforms. They get the same grade on value for money, the free plan, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Morningscore
Gamified SEO tool tracking Google and ChatGPT rankings
Seobility
Site audits, rank tracking and backlink monitoring in one web app
Which one is for you
Pick Morningscore if
- Fits if you're new to SEO and want a to-do list in order of impact
- Works for WordPress or Shopify sites that want fixes pushed through a plugin
Look elsewhere if
- Skip it if you care about Bing or other search engines, as it reads only Google and ChatGPT
- Tight if you track lots of keywords, as Lite stops at 100 for $69 a month
- Not for you if you need client reports or CSV exports on Lite, which has neither; reports start at Business for $99
- Watch out: yearly plans bind you for 12 months, and the only free option is the 14-day trial
- Watch out: scheduled health scans start at Business, and website scans at Pro for $159 a month
Pick Seobility if
- Fits if you want audits and rank tracking for a small site, from $55.92 a month on yearly billing
- Works for site owners who want uptime alerts in the same place as their SEO
Look elsewhere if
- Tight if you stay free, at 100 pages per crawl started by hand, 10 tracked keywords and a wait between crawls
- Skip it if you want to track your brand in AI answers, which is listed as coming soon
- Not for you if you need it to connect to other tools, as no integrations or API are listed
- Pricey if you need white-label reports or team members, which start on Professional at $109.90 a month
- Watch out: extra projects are $5.90 to $16.90 a month each, 100 more keywords $7.90 to $11.90, and daily tracking past page two costs extra
How we grade them
| 2.2GPAMorningscoreFair | 2.0GPASeobilityFair | |
|---|---|---|
| Value for money | CLite is $69 a month, or about $57.50 with the 2 free months on yearly billing, for 100 tracked keywords and 3 websites. That's in the middle of this category's range, though 100 keywords isn't much, and reports start at Business for $99. | CPremium is $671.04 a year, about $55.92 a month on yearly billing ($69.90 monthly), a little above this category's dearer quarter. That buys 3 projects, 25,000 pages per crawl and 300 keywords; white-label reports and team members need Professional. |
| Free plan and trial | CNo free plan, but a 14-day trial with no credit card needed. Yearly plans bind you for 12 months, so try it properly first. | CA free Basic plan with no time limit: 1 project, 100 pages per crawl, 10 tracked keywords and 5 tool credits a day, and you start each crawl by hand. Fine for a tiny site, tight for a business. Paid plans have a 14-day trial too. |
| Features | CDaily rank tracking, AI visibility for ChatGPT and AI Overviews, site health with one-click fixes, backlinks and missions. The gaps the listing names: Google and ChatGPT only, and Lite has no reports, CSV export or scheduled scans. | CWhole-site audits with JavaScript, daily desktop rankings for Google's first two pages, 20 competitors, weekly backlink checks, uptime alerts and keyword research. Gaps: daily tracking past page two is an add-on, and AI tracking is listed as coming soon. |
| Ease of use | CNo rating on record. There are missions in order of impact and human chat support, but you still pick keywords and prompts and work through the list yourself. | CNo rating on record. Projects, crawls and keyword lists all need setting up, and on the free plan there's a wait between crawls. |
| Platforms and integrations | BWeb only, with Search Console, plugins for WordPress and Shopify that push fixes, and the API, MCP and an agent on every plan. No desktop or phone app. | CWeb only, with no integrations or API on record, just PDF and CSV exports. No desktop or phone app. |
| Best for | small businesses new to SEO | site audits and rankings for small sites |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Morningscore and Seobility. How we grade
Price against what you get
Morningscore starts at $69 a month and scores 2.3 out of 4 on features, ease of use and platforms. Seobility starts at $69.90 a month and scores 2.0.
Morningscore scores higher and starts $0.90 a month lower. Of the other SEO tools on the chart, 12 score higher than Morningscore for less, and 33 score higher than Seobility for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Morningscore also covers AI search visibility.
At a glance
| Morningscore | Seobility | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $69 per month for 100 keywords, billed monthly | $69.90 per month, billed monthly |
| Free plan | None | Basic plan, free with no time limit: 1 website project, 100 pages per crawl started by hand, 10 tracked keywords and 5 tool credits a day. |
| Free trial | 14-day free trial, no credit card needed | 14-day free trial of the paid plans |
| Web | ||
| Made by | Morningscore ApS | Seobility GmbH |
| Price read from | morningscore.io | seobility.net |
| Checked | Oct 23, 2026 | Oct 17, 2026 |
Worth knowing
Morningscore
- There is no free plan, only the 14-day trial; yearly plans bind you for 12 months.
- Morningscore reports data from Google and ChatGPT only, not Bing or other search engines.
- Lite has no report tool, CSV exports or scheduled health scans; website scans start at Pro.
- The Journey programme adds 12 months of guidance with a yearly Business plan for $1,590 a year.
Seobility
- The free Basic plan crawls only 100 pages, crawls must be started by hand, and there is a wait between crawls.
- Premium has no white-label reports or member accounts; those start at Professional at $109.90 a month.
- Extra projects cost $5.90 to $16.90 a month each and 100 extra keywords $7.90 to $11.90 a month, depending on plan.
- Daily tracking beyond Google's first two pages is a paid add-on, and AI visibility tracking is listed as coming soon.
Key features
Morningscore
- Daily rank tracking
- Tracks chosen keywords on Google every day, with brand visibility in AI Overviews for each one, and shows all keywords any site ranks for.
- AI visibility and GEO Score
- Tracks whether a brand is used in ChatGPT answers or cited in Google AI Overviews for your own or suggested prompts, against competitors.
- Website health
- Scans for basic, technical and content issues, prioritized, with one-click fixes through the tool, the CMS plugins or the API.
- Backlinks
- A Link Score, any site's backlinks, new and lost links tracked daily, link intersect and guides for building links.
- Missions
- A gamified to-do list of SEO tasks ordered by expected impact, with human chat support for advice on where to start.
- Plugins, API and MCP
- The RANK AI plugin for WordPress and Shopify pushes fixes and publishes AI-written articles; every plan includes the API, MCP and an agent.
Seobility
- Website audit
- Crawls a whole site, with JavaScript if needed, and reports broken pages, meta data, duplicate content, slow pages, redirects and pages blocked to AI bots.
- Ranking monitoring
- Desktop rankings on Google's first two pages update daily and mobile every three days, down to city level, with Local Pack and AI Overview tracking.
- Competitor monitoring
- Compares a project's rankings with 20 to 30 competitors per project, depending on plan.
- Backlink monitoring
- A weekly overview of a domain's backlinks, with new and lost links compared with the week before.
- Uptime monitoring
- Checks that a site is up as often as every minute on Agency, or every 3 minutes on other paid plans, and sends alerts when it goes down.
- Keyword research and reports
- A keyword research tool with volume, CPC, competition and intent, plus PDF and CSV exports; white-label PDFs start at Professional.
Plans
Morningscore
Lite$69
per month for 100 tracked keywords, billed monthly
2 users, 3 websites, 10 tracked AI prompts, 100 AI credits and 25 keyword research lookups a month. No report tool or CSV export.
Business$99
per month for 500 tracked keywords, billed monthly
4 users, 10 websites, 100 tracked prompts, 1,000 AI credits, 3 reports a month and scheduled health scans.
Pro$159
per month for 2,000 tracked keywords, billed monthly
10 users, 30 websites, 500 tracked prompts, 5,000 AI credits, 30 reports a month, ongoing reports and backlink CSV export.
Premium$299
per month for 5,000 tracked keywords, billed monthly
20 users, 100 websites, 2,000 tracked prompts, 20,000 AI credits and 100 reports a month; can be customized through chat.
Seobility
Basic$0
1 project, 100 pages per crawl, 10 tracked keywords and 5 daily tool credits. Suited to small, non-commercial sites.
Premium$69.90
per month, billed monthly
3 projects, 25,000 pages per crawl, 300 keywords and 20 competitors. No white-label reports or team members. $671.04 a year if paid yearly.
Professional$109.90
per month, billed monthly
7 projects, 50,000 pages per crawl, 700 keywords, white-label reports and up to 3 member accounts. $1,055.04 a year if paid yearly.
Agency$239.90
per month, billed monthly
20 projects, 100,000 pages per crawl, 2,000 keywords, unlimited members and phone support. $2,303.04 a year if paid yearly.
Ways to pay less
Morningscore
- Annual discount
Two months free with yearly billing
Morningscore's pricing page says yearly plans get 2 months free, a 16.67% discount on the monthly price.
Seobility
- Annual discount
Save 20% with annual billing
Paid yearly, Premium is $671.04 a year instead of $838.80, Professional $1,055.04 instead of $1,318.80, and Agency $2,303.04 instead of $2,878.80.
Common questions
Which is cheaper, Morningscore or Seobility?
As of Oct 23, 2026, Morningscore is cheaper to start with: $69 a month, against $69.90 a month for Seobility. Morningscore starts at $69 per month for 100 keywords, billed monthly, and Seobility starts at $69.90 per month, billed monthly.
Which has a free plan, Morningscore or Seobility?
As of Oct 23, 2026, only Seobility has a free plan. Morningscore does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.