OptinMonster vs Sleeknote
We give OptinMonster a 1.8 GPA and Sleeknote a 2.2, out of 4.0. OptinMonster grades higher on features. Sleeknote grades higher on value for money and the free plan. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
OptinMonster
Pop-ups, floating bars and opt-in forms added to an existing site
Sleeknote
Popups and gamified campaigns for online stores, priced by visitors
How we grade them
| 1.8GPAOptinMonsterWeak | 2.2GPASleeknoteFair | |
|---|---|---|
| Value for money | DGraded on a site with 20,000 visitors, more than Plus's 10,000 impressions a month, so it's Pro: $870 a year at renewal, $72.50 a month, after a $444 first year. That's dearer than most popup tools here. Pro does bring exit intent, which the cheaper plans lack. | CSleeknote counts visitors, not pageviews, so a site with 20,000 visitors fits Core: $55 a month billed yearly ($69 monthly) for up to 25,000. That's toward the dear end of popup tools here, with no cap on campaigns or domains. Spin-to-win and quizzes take it to $76. |
| Free plan and trial | FNothing free and no trial. There's a 14-day refund, but a money-back promise isn't a trial: you pay before you see it on your site. | CNo free plan, but a 14-day free trial with every product and feature, and no credit card needed. After that, campaigns stop showing until you pick a plan. |
| Features | BThe full popup kit: lightboxes, floating bars, slide-ins, full-screen overlays and coupon wheels, 700+ templates, targeting by page, time, scroll and device, A/B tests and revenue tracking. Exit intent and geolocation sit on the dearer plans. | CPopups to collect emails, sell products and guide shoppers, 100+ templates, unlimited campaigns and domains, and spin-to-win, scratch cards, quizzes and calendars as an add-on. Nothing on record about A/B tests or targeting rules, and the games cost extra. |
| Ease of use | CNo rating on record. Templates and a drag-and-drop builder help, but you have to add its code to your site, or use the WordPress or Shopify route, and set up targeting rules before anything shows. | CNo rating on record. Templates and building without code help, and phone, chat and email support come with every plan, but you still build campaigns and decide when they show. |
| Platforms and integrations | BWorks on any site you can add JavaScript to, with plugins and guides for WordPress and Shopify, and sends sign-ups to Mailchimp, Constant Contact, ActiveCampaign and ConvertKit. Zapier needs Pro. No desktop or phone app. | BWeb, with direct links to Klaviyo, Mailchimp, HubSpot, ActiveCampaign, Omnisend, Drip, Campaign Monitor and Shopify. No desktop or phone app, so B is the top. |
| Best for | pop-ups that grow an email list | store popups priced by visitors, not pageviews |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: OptinMonster and Sleeknote. How we grade
Price against what you get
OptinMonster starts at $17.50 a month when paid by the year and scores 2.7 out of 4 on features, ease of use and platforms. Sleeknote starts at $55 a month and scores 2.3.
OptinMonster scores higher and starts $37.50 a month lower. Of the other popup and widget tools on the chart, none scores higher than OptinMonster for less, and 5 score higher than Sleeknote for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- OptinMonster starts at $210 per year at renewal, after a first year for $108 (Basic). Sleeknote starts at $55 per month for up to 25,000 visitors, billed annually.
- OptinMonster also covers a/B testing.
At a glance
| OptinMonster | Sleeknote | |
|---|---|---|
| Pricing | Paid | Free trial |
| Starts at | $210 per year at renewal, after a first year for $108 (Basic) | $55 per month for up to 25,000 visitors, billed annually |
| Free plan | None | None |
| Free trial | None listed | 14-day free trial with every product and feature, no credit card required |
| Web | ||
| Made by | Retyp, LLC | Sleeknote ApS |
| Price read from | optinmonster.com | sleeknote.com |
| Checked | Oct 17, 2026 | Oct 18, 2026 |
Who each one suits
OptinMonster
- Growing an email list from a blog or store you already run
- Online stores trying to win back visitors who are about to leave
- Agencies running sign-up campaigns across client sites
Sleeknote
- Mid-sized online stores with steady traffic
- Stores running spin-to-win or advent calendar promotions
- Agencies building campaigns on several client domains
Worth knowing
OptinMonster
- It does not build or host pages: it runs on an existing site where you can add JavaScript, with plugins and guides for WordPress, Shopify and others.
- First-year prices are introductory; Basic renews at $210 a year, and monthly billing costs $21 a month.
- Exit Intent, countdown timers and Zapier need Pro; geolocation, retargeting and store integrations need Growth.
- Going over the impression limit moves the account up to the next plan automatically; there is no free plan or trial, only a 14-day refund.
Sleeknote
- There is no free plan; after the 14-day trial, campaigns stop showing until you pick a plan.
- Gamification is an add-on: Core and Gamification costs $76 a month yearly against $55 for Core alone.
- Going over the visitor limit never switches campaigns off, but past 100% the account is moved up to the next plan.
- A money-back guarantee covers 30 days on monthly plans and 100 days on annual plans.
Key features
OptinMonster
- Campaign types
- Lightbox pop-ups, floating bars, inline and sidebar forms, slide-in scroll boxes, full-screen overlays, yes/no forms and, on Growth, coupon wheels.
- Drag-and-drop builder and templates
- Design campaigns from more than 700 templates without code, with custom fonts, CSS and success messages, and an AI Popups option.
- Targeting and triggers
- Show a campaign by page, time on site, scroll depth, device or referrer; Exit Intent detection starts at Pro and geolocation at Growth.
- A/B testing and analytics
- From Plus, split-test campaigns and see full reports; Pro adds revenue attribution to tie campaigns to sales.
- Onsite retargeting and follow-ups
- Growth can show different campaigns to new and returning visitors and follow up after someone has already signed up.
- Email and store integrations
- Sends sign-ups to email services such as Mailchimp and Constant Contact; Growth adds Shopify, WooCommerce and Magento integrations.
Sleeknote
- Popup campaigns and templates
- Campaigns to collect email addresses, sell products, guide visitors and invite contact, from more than 100 templates or from scratch.
- Gamification add-on
- Spin-to-win wheels, scratch cards, quizzes, Learn to Earn and seasonal calendars, sold as an add-on to Core.
- Unlimited campaigns and domains
- Every plan runs any number of campaigns across any number of domains; the price follows monthly visitors.
- Visitors, not pageviews
- A visitor who sees several pages and campaigns counts once, which the vendor puts at about three pageviews each.
- Email and CRM integrations
- Direct links to Klaviyo, Mailchimp, HubSpot, ActiveCampaign, Omnisend, Drip, Campaign Monitor and many other email and CRM tools.
Plans
OptinMonster
Basic (yearly)$210
per year at renewal, after a first year for $108
1 site and 2,500 campaign impressions a month, every campaign type, 700+ templates and page targeting. Advertised as $9 a month for the first year.
Basic (monthly)$21
per month, billed monthly
The Basic plan paid month to month: 1 site and 2,500 impressions a month, with basic marketing integrations.
Plus (yearly)$570
per year at renewal, after a first year for $324
2 sites, 10,000 impressions a month, A/B testing, device targeting and content locking. Advertised as $27 a month for the first year; $57 billed monthly.
Pro (yearly)$870
per year at renewal, after a first year for $444
3 sites, 25,000 impressions, exit intent, countdown timers, revenue attribution, Zapier and 2 sub-accounts. $37 a month the first year; $87 monthly.
Growth (yearly)$1,470
per year at renewal, after a first year for $804
5 sites, 100,000 impressions, geolocation, onsite retargeting, coupon wheels and unlimited sub-accounts. $67 a month the first year; $147 monthly.
EnterpriseCustom
Custom impression volumes with dedicated support, and optional Okta SSO login or custom integrations at extra cost.
Sleeknote
Core$55
per month for up to 25,000 visitors, billed annually ($69 monthly)
All core features, unlimited campaigns and domains, phone, chat and email support. Rises with visitors: $124 a month yearly at 50,000 to 125,000.
Core and Gamification$76
per month for up to 25,000 visitors, billed annually ($95 monthly)
Core plus Spin to Win, Scratch to Win, quizzes, Learn to Earn and a seasonal calendar. $164 a month yearly at 50,000 to 125,000 visitors.
EnterpriseCustom
Sites with more than 500,000 visitors a month or custom integration needs get a quote.
Ways to pay less
OptinMonster
- Other savings
Introductory first year at about half price
New annual plans cost $108 (Basic), $324 (Plus), $444 (Pro) or $804 (Growth) for the first year, then renew at $210, $570, $870 or $1,470.
- Annual discount
Annual plans cost less than paying monthly
Basic renews at $210 a year against $21 a month ($252 a year) on monthly billing, and Growth at $1,470 against $147 a month.
Sleeknote
- Annual discount
Annual billing saves 20%
Core is $55 a month billed annually against $69 monthly, and annual plans give the year's visitor allowance up front.
