Salonized vs Vagaro (2026): which should you pick?
As of Nov 13, 2026, we pick Vagaro: it is third in our ranking of salon, spa and studio booking apps, and it grades higher too, 2.6 against 2.4.
Checked Oct 24, 2026 and Nov 13, 2026 · graded Oct 24, 2026 and Nov 13, 2026 by ToolGPA
Vagaro grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Salonized
Salon software priced per team member, linked to Treatwell
Vagaro
Booking, payments and marketing for salons, spas and studios
Which one is for you
Pick Salonized if
- Fits if you want bookings from Treatwell in your own calendar
- Works for salons of up to 20 people paying per head
Look elsewhere if
- Pricey if Treatwell sends you new clients: 35% commission on them, plus 2% on prepaid bookings
- Watch out: a payment terminal starts at €199 plus a 1.0% fee, and SMS credits from €0.11 each
- Skip it if you have 20 or more people, as that means talking to sales
- Watch out: the pricing page loads its prices by script, so only the Growth rate is readable
- Tight if you want a free plan, as there isn't one
Pick Vagaro if
- Fits if you run a salon, spa or barbershop on one to seven bookable calendars
- Works for studios that run classes alongside appointments in one calendar
Look elsewhere if
- Watch out: $23.99 a month lasts 6 months, then one calendar is $30 and each added calendar $10, up to seven
- Pricey if you want text marketing, a branded app or a MySite website, as the page sells them à la carte with no price
- Watch out: the free card reader needs Vagaro Merchant Services, whose rates are advertised from 2.2%
- Skip it if you have several locations and want a price up front, as multi-location plans are quoted by sales
How we grade them
| 2.4GPASalonizedFair | 2.6GPAVagaroGood | |
|---|---|---|
| Value for money | C€35 a month for one person plus €5 per extra, so about €55 for five. That's the middle of the category. | BOne calendar is $30 a month after an introductory $23.99 for 6 months, level with this category's cheaper quarter ($29.99). Each added calendar is $10 up to seven, so five people pay $70, but extras like text marketing have no published price. |
| Free plan and trial | C14-day trial of the top features with no card, and no free plan. | CNo free plan, but a 30-day free trial. The listing doesn't say whether it needs a card. |
| Features | BCalendar, booking widget, sales, inventory, client records, marketing and its own card payments. Nothing in the listing shows a gap in the core job. | BBooking from its marketplace, Google, Apple Maps and Instagram, classes and resources, checkout with Affirm, memberships, forms and SOAP notes, payroll and multi-location tools. That's the whole booking job, for salons and studios alike. |
| Ease of use | CNo store rating on record, and a salon calendar plus payments takes setting up. | CNo rating for the business app is on record, since the App Store listing found is the client-facing app. You set up services, staff and payments before taking bookings. |
| Platforms and integrations | BWeb only, but it links to Treatwell, Google Calendar and Facebook. No phone or computer apps are named. | BWeb, iPhone and Android, with QuickBooks, Xero, Affirm, Google, Apple Maps, Instagram, Facebook and Salesforce, and APIs and webhooks for multi-location accounts. No desktop app. |
| Best for | salons that also take Treatwell bookings | booking for salons, spas and fitness studios |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Salonized and Vagaro. How we grade
Price against what you get
Salonized starts at about $39.10 a month and scores 2.7 out of 4 on features, ease of use and platforms. Vagaro starts at $23.99 a month and scores 2.7.
They score the same, and Vagaro starts $15.11 a month lower. Of the other salon, spa and studio booking apps on the chart, 3 score higher than Salonized for less, and 1 scores higher than Vagaro for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Salonized also covers reports, sMS marketing and review collection.
- Vagaro also covers forms, payroll and class booking.
At a glance
| Salonized | Vagaro | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | €35 per month for 1 team member, plus €5 per added member (Growth) | $30 per month for 1 calendar, after $23.99 a month for the first 6 months |
| Free plan | None | None |
| Free trial | 14-day free trial of all Pro plan features, no card required | 30-day free trial |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Treatwell Salonized NL B.V. | Vagaro, Inc. |
| Price read from | salonized.com | vagaro.com |
| Checked | Nov 13, 2026 | Oct 24, 2026 |
Worth knowing
Salonized
- The pricing page loads its prices from a script; only the Growth plan's rate was readable, so Appointments, Basic and Pro rates are not shown here.
- Treatwell bookings cost 35% commission on new clients plus a 2% fee on prepaid online bookings.
- A Salonized Pay terminal starts at €199 plus a 1.0% transaction fee, and SMS credits start at €0.11 each.
- Teams of 20 or more are told to contact sales, and the multi-location Pro plan has custom pricing.
Vagaro
- The $23.99 price lasts 6 months; after that one calendar costs $30 a month and each added calendar $10, up to seven.
- The pricing page calls its model à la carte but gives no prices for extras such as text marketing, a branded app or a MySite website.
- The free card reader requires signing up for Vagaro Merchant Services, which advertises processing rates from 2.2%.
- Multi-location pricing is quoted by sales, with each location priced by the features chosen for it.
Key features
Salonized
- Online calendar and booking widget
- Clients book through the salon's website, Facebook or Google, with a mini website and two-way Google Calendar sync.
- Sales and inventory
- Cash register, product management, gift cards and financial reporting sit in the Basic plan's feature list.
- Client management
- Client records, appointment reminders, feedback requests, an automatic waiting list and loyalty points.
- Marketing
- Newsletter builder, email templates, client grouping, rebook reminders, last-minute discounts and dynamic pricing in the Pro and Growth plans.
- Treatwell marketplace
- An integration lets a salon take bookings from Treatwell, Europe's marketplace, in return for a commission on new clients.
- Salonized Pay
- In-salon payments on a payment terminal, from booking through to checkout.
Vagaro
- Online booking and calendar
- Clients book through Vagaro's marketplace, a website widget, Google, Apple Maps, Instagram, Facebook or Alexa, with waitlists, classes and resource scheduling.
- Checkout and card readers
- Take Apple Pay, Google Pay and cards on Vagaro's own readers and terminals, offer Affirm pay-later plans, and sell memberships, packages and gift certificates.
- Forms and SOAP notes
- Intake forms and SOAP notes sit on each client profile, which also tracks history, retention and loyalty points.
- Vera AI assistant
- Vera helps write marketing and service descriptions, answers client messages, and its Fill My Books feature promotes open slots to Vagaro's customer network.
- Payroll and team access
- Vagaro Payroll pays staff and booth renters, tracks hours and time off, and access levels set what each employee can see at each location.
- Multi-location tools
- Sync services, clients, classes, products and pricing across locations, with SSO and SCIM, APIs and webhooks, and exports to Power BI, Salesforce and other tools.
Plans
Salonized
Growth€35
per month for 1 team member, plus €5 per added member
Newsletter builder, email templates, client grouping, online forms, rebook reminders, waitlist, loyalty points and treatment reports.
Vagaro
One location$30
per month for 1 calendar, plus $10 per added calendar
Advertised at $23.99 a month for the first 6 months. Calendars beyond seven cost nothing extra; 1,000 emails a month and a marketplace listing are included.
Multiple locationsCustom
Features chosen per location, with SSO, data lake exports, a dedicated success manager and data migration, through sales.
Ways to pay less
Salonized
No public discounts listed.
Vagaro
- Other savings
$23.99 a month for the first 6 months
Vagaro's pricing page shows a one-calendar account at $23.99 a month for the first 6 months, against the regular $30.
Common questions
Which is cheaper, Salonized or Vagaro?
As of Nov 13, 2026, Vagaro is cheaper to start with: $23.99 a month, against about $39.10 a month for Salonized. Salonized starts at €35 per month for 1 team member, plus €5 per added member (Growth), and Vagaro starts at $30 per month for 1 calendar, after $23.99 a month for the first 6 months.
Which has a free plan, Salonized or Vagaro?
As of Nov 13, 2026, neither Salonized nor Vagaro has a free plan. Both have a free trial.
Which platforms do Salonized and Vagaro run on?
As of Nov 13, 2026, only Vagaro lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.