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Testimonial.to vs Trustmary (2026): which should you pick?

As of Nov 12, 2026, Testimonial.to grades higher than Trustmary: 2.4 against 2.0 out of 4.0.

Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA

Testimonial.to grades higher on value for money and features. They get the same grade on the free plan, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Testimonial.to

Collect text and video testimonials and show them on a Wall of Love

Free plan · from $25/mo

Trustmary

Collect customer reviews and feedback, and show them on your site

Free plan · from $191/mo

Which one is for you

Pick Testimonial.to if

  • Fits if you want a few text testimonials and a couple of videos on a page
  • Works for sites on Webflow, WordPress or Shopify

Look elsewhere if

  • Tight if you stay free: 10 text and 2 video testimonials in total
  • Skip it if you want more video on Starter, as it stays at 2 in total
  • Pricey if you need the API or team members, which start on Ultimate at $50 a space a month
  • Watch out: Ultimate and Ultimate + are per space, and each extra space costs $600 or $1,140 a year
  • Watch out: automated invitation emails start on Ultimate

Pick Trustmary if

  • Fits if you want Google and other reviews pulled into one widget on your own site
  • Works for a small business trying the free plan before deciding whether to pay

Look elsewhere if

  • Tight if you stay free: 5 survey responses and 200 widget views a month
  • Pricey if you want more than the free plan, from $191 a month on yearly billing, and Starter is $388
  • Watch out: analytics, premium support, white-label and translations are monthly add-ons, and onboarding is a one-time $990
  • Watch out: text message requests only work in Europe, and we only read the yearly-billing prices

How we grade them

2.4GPATestimonial.toFair2.0GPATrustmaryFair
Value for money
CStarter is $25 a month ($300 a year), the middle of review tools, and Ultimate is $50 per space, with extra spaces costing $600 a year.
D$191 a month on yearly billing for the cheapest paid plan and $388 for Starter, where this category's cheaper quarter starts at $19. Analytics ($57) and premium support ($95) are extra add-ons on top.
Free plan and trial
CFree allows 10 text and 2 video testimonials in total, with a public page and widgets. Paid plans have a 7-day trial.
CA free Solo plan with no card, but 5 survey responses and 200 widget views a month are small caps you will reach quickly.
Features
BCollection forms, widgets, imports, a brand monitor, NPS surveys and an API. Starter allows 2 video testimonials in total.
CCollects reviews by link, QR code or email, imports from Google, G2 and others, and shows widgets plus a review page. Analytics, lead forms and the AI profile are paid extras.
Ease of use
CNo store rating on record. You build the forms and wall yourself.
CNo store rating on record. You set up surveys, connect review sources and paste a script onto your site before anything shows.
Platforms and integrations
BWeb, with Webflow, Shopify, WordPress, Notion, Zapier and Make, plus an API and MCP on Ultimate. No desktop or phone app.
BWeb only, but it connects to HubSpot, Pipedrive, Zapier, Make, QuickBooks and Google Sheets.
Best fortext and video testimonials on a wall of loveshowing reviews on your own site

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Testimonial.to and Trustmary. How we grade

Price against what you get

Testimonial.to starts at $25 a month and scores 2.7 out of 4 on features, ease of use and platforms. Trustmary starts at $191 a month and scores 2.3.

Testimonial.to scores higher and starts $166 a month lower. Of the other customer review tools on the chart, none scores higher than Testimonial.to for less, and 14 score higher than Trustmary for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessTestimonial.toTrustmary

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of customer review tools, and the best at every price

Where they differ

  • Trustmary also covers reports and AI search visibility.
In commonFree planWebSurveysReview collectionSchema markup

At a glance

Testimonial.toTrustmary
PricingFree planFree plan
Starts at$25 per month (Starter, billed monthly)$191 per month, billed annually (AI Visibility)
Free plan2 video and 10 text testimonials in total, unlimited X and LinkedIn imports, a public testimonial page and Wall of Love widgets.Solo plan: free, with 5 monthly survey responses and 200 monthly widget views; no credit card required.
Free trial7-day free trial on every paid plan, cancel anytimeNone listed
Web
Made byTestimonialTrustmary
Price read fromtestimonial.totrustmary.com
CheckedNov 12, 2026Nov 12, 2026

Worth knowing

Testimonial.to

  • The free plan stops at 10 text and 2 video testimonials in total.
  • Starter keeps video at 2 testimonials in total; unlimited video needs Ultimate.
  • Ultimate and Ultimate + are priced per space, and each extra space costs $600 or $1,140 a year.
  • Automated invitation emails, the API and team members start on Ultimate.

Trustmary

  • The pricing page was read with its annual toggle on, which it labels 16% off; the monthly-billed prices were not read.
  • Limits are small: the paid plans on the page include 5 to 50 survey responses a month, and widget views are capped per month.
  • Add-ons cost extra per month billed annually: Analytics $57, Premium Support $95, Whitelabel $19, translations $10. Onboarding is a one-time $990.
  • Text message sending is available in Europe only, according to the pricing FAQ.

Key features

Testimonial.to

Collection forms
A shareable page where customers leave text or video testimonials. The Free and Starter plans include 1 form; Ultimate plans allow unlimited forms.
Wall of Love and widgets
Embed testimonials on any site, including no-code builders, or publish a public Wall of Love page. Custom domain and branding removal need a paid plan.
Social and review imports
Pull in X and LinkedIn posts on every plan; the Starter plan adds imports from social media and more than 10 review sites.
Brand Monitor
Tracks mentions of chosen keywords: 2,000 mentions a month on Ultimate and 5,000 on Ultimate +.
NPS surveys and case studies
Ultimate + adds NPS surveys with auto-routing of promoters to a testimonial request, plus case study collection.
API, MCP and webhooks
Ultimate plans include a REST API, MCP, webhooks, and Zapier and Make connections.

Trustmary

Feedback and review collection
Survey and testimonial forms can be shared by link, QR code, email, SMS in Europe, embedded in a site or app, or placed in an email signature.
Review import
Reviews can be imported automatically from Google, Facebook, G2, Capterra, TripAdvisor, Yelp and several other sources, or from a spreadsheet.
Review widgets and page
A template library of widgets shows reviews on any website once a script is added, and a review page is included even on the free plan.
AI visibility
A profile page and review markup aimed at making reviews readable by AI tools, with a free AI visibility report offered on the homepage.
Analytics and experiments
Customized reports on feedback and reviews, and conversion tracking with A/B tests, both sold as add-ons.
Lead generation and HR
Forms, chatbots and call-to-action widgets can collect leads, and an HR package collects feedback from employees.

Plans

Testimonial.to

  • Free$0

    10 text and 2 video testimonials in total, one collection form, a public page and widgets.

  • Starter$25

    per month, billed monthly ($300 billed annually)

    Unlimited text testimonials, 2 video testimonials in total, social and review imports, and a custom domain.

  • Ultimate$50

    per space / month, billed monthly ($600 billed annually)

    Unlimited video and text, 1,000 automated invitations, a 2,000-mention Brand Monitor, API, MCP, webhooks, Zapier and team members.

  • Ultimate +$95

    per space / month, billed monthly ($1,140 billed annually)

    Adds NPS surveys, case study collection, an AI video editor, 3,000 invitations, a 5,000-mention Brand Monitor and unlimited seats.

  • EnterpriseCustom

    Custom usage limits, single sign-on, purchase orders and invoices, and a dedicated success manager.

Trustmary

  • Solo$0

    5 monthly survey responses and 200 monthly widget views, with review import, reviews on your site, feedback collection and a review page.

  • AI Visibility$191

    per month, billed annually

    Solo limits (5 responses, 200 views) plus AI visibility, the profile page that makes reviews readable by AI, and automatic review import.

  • Starter$388

    per month, billed annually

    10 monthly survey responses and 5,000 widget views, with 3 review connections, Schema.org markup, custom surveys, analytics and premium support.

  • Business$650

    per month, billed annually

    50 monthly survey responses and 25,000 widget views, with 10 review connections, lead generation, white-label branding and premium integrations.

Ways to pay less

Testimonial.to

  • Annual discount

    2 months off with yearly billing

    The pricing page advertises two months free on yearly billing: Starter $300, Ultimate $600 and Ultimate + $1,140 a year.

Trustmary

  • Annual discount

    16% off with annual billing

    The pricing page's billing toggle shows a 16% discount for paying annually.

Common questions

Which is cheaper, Testimonial.to or Trustmary?

As of Nov 12, 2026, Testimonial.to is cheaper to start with: $25 a month, against $191 a month for Trustmary. Testimonial.to starts at $25 per month (Starter, billed monthly), and Trustmary starts at $191 per month, billed annually (AI Visibility).

Which has a free plan, Testimonial.to or Trustmary?

As of Nov 12, 2026, both Testimonial.to and Trustmary have a free plan.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade