Trustindex vs Trustmary (2026): which should you pick?
As of Nov 12, 2026, Trustindex grades higher than Trustmary: 2.6 against 2.0 out of 4.0.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
Trustindex grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Trustindex
Review widgets, review requests and rich snippets for sites
Trustmary
Collect customer reviews and feedback, and show them on your site
Which one is for you
Pick Trustindex if
- Fits if you want Google reviews shown on your website for $65 a year
- Works for agencies, as Ultimate covers unlimited companies at $349 a year
Look elsewhere if
- Tight if you stay free, as the paid-only features are marked on the pricing page
- Pricey if you want automatic AI replies, an add-on at $29 per source a year
- Watch out: some listed features, such as video reviews and SMS collection, are marked as in progress
- Watch out: a Google Review Strategy Program with a success manager is sold separately at $299
- Skip it if you want a phone or desktop app, as only web is listed
Pick Trustmary if
- Fits if you want Google and other reviews pulled into one widget on your own site
- Works for a small business trying the free plan before deciding whether to pay
Look elsewhere if
- Tight if you stay free: 5 survey responses and 200 widget views a month
- Pricey if you want more than the free plan, from $191 a month on yearly billing, and Starter is $388
- Watch out: analytics, premium support, white-label and translations are monthly add-ons, and onboarding is a one-time $990
- Watch out: text message requests only work in Europe, and we only read the yearly-billing prices
How we grade them
| 2.6GPATrustindexGood | 2.0GPATrustmaryFair | |
|---|---|---|
| Value for money | ASingle is $65 a year for 1 company, about $5.42 a month, which is under 60% of the $19 where review tools start. Pro is $125 for 5 companies and Ultimate $349 for unlimited. | D$191 a month on yearly billing for the cheapest paid plan and $388 for Starter, where this category's cheaper quarter starts at $19. Analytics ($57) and premium support ($95) are extra add-ons on top. |
| Free plan and trial | CA free package is usable forever and the paid plans have a 7-day trial. The page marks which features are paid only, but the caps are not on record. | CA free Solo plan with no card, but 5 survey responses and 200 widget views a month are small caps you will reach quickly. |
| Features | CReview widgets, collection, rich snippets, AI replies and tagging, social feeds and translation. Video reviews and SMS collection are marked as in progress. | CCollects reviews by link, QR code or email, imports from Google, G2 and others, and shows widgets plus a review page. Analytics, lead forms and the AI profile are paid extras. |
| Ease of use | CNo store rating on record. You connect each review source and set up the widget. | CNo store rating on record. You set up surveys, connect review sources and paste a script onto your site before anything shows. |
| Platforms and integrations | BWeb, with Shopify, WooCommerce, HubSpot, Salesforce, Mailchimp, Klaviyo, Zapier and Make. No desktop or phone app. | BWeb only, but it connects to HubSpot, Pipedrive, Zapier, Make, QuickBooks and Google Sheets. |
| Best for | review widgets for your own website | showing reviews on your own site |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Trustindex and Trustmary. How we grade
Price against what you get
Trustindex starts at $5.42 a month when paid by the year and scores 2.3 out of 4 on features, ease of use and platforms. Trustmary starts at $191 a month and scores 2.3.
They score the same, and Trustindex starts $185.58 a month lower. Of the other customer review tools on the chart, none scores higher than Trustindex for less, and 14 score higher than Trustmary for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Trustindex also covers email campaigns and qR codes.
- Trustmary also covers surveys, reports and AI search visibility.
At a glance
| Trustindex | Trustmary | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $65 per year for 1 company (about $5.42 a month) | $191 per month, billed annually (AI Visibility) |
| Free plan | A free package can be used forever; the pricing page marks which widget and collection features are paid-only. | Solo plan: free, with 5 monthly survey responses and 200 monthly widget views; no credit card required. |
| Free trial | 7-day free trial of all paid features, then the free package | None listed |
| Web | ||
| Made by | Trustindex Ltd. | Trustmary |
| Price read from | trustindex.io | trustmary.com |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
Trustindex
- Paid plans differ by number of companies (1, 5 or unlimited); other limits are the same.
- Automatic AI replies are an add-on at $29 per source per year.
- A Google Review Strategy Program with a customer success manager is sold separately at $299.
- Some listed features, such as video reviews and SMS collection, are marked as in progress.
Trustmary
- The pricing page was read with its annual toggle on, which it labels 16% off; the monthly-billed prices were not read.
- Limits are small: the paid plans on the page include 5 to 50 survey responses a month, and widget views are capped per month.
- Add-ons cost extra per month billed annually: Analytics $57, Premium Support $95, Whitelabel $19, translations $10. Onboarding is a one-time $990.
- Text message sending is available in Europe only, according to the pricing FAQ.
Key features
Trustindex
- Review widgets
- 36 widget layouts, including sliders, grids, badges and popups, show reviews from 133 platforms and refresh automatically.
- Review collection
- Send review requests by email campaign, QR code, NFC card or an integration, with a filter that routes negative feedback privately.
- Rich snippets
- Review markup that can make star ratings eligible to appear in Google results for the page.
- AI replies and tagging
- Draft replies to reviews with AI on any of the 133 platforms. Automatic replies are an add-on at $29 per source per year.
- Social feed widgets
- Show Instagram, TikTok, YouTube, Twitter/X and other feeds in slider, grid or masonry layouts.
- Translation
- Reviews can be translated by AI into 52 languages, and widgets are available in 59 languages.
Trustmary
- Feedback and review collection
- Survey and testimonial forms can be shared by link, QR code, email, SMS in Europe, embedded in a site or app, or placed in an email signature.
- Review import
- Reviews can be imported automatically from Google, Facebook, G2, Capterra, TripAdvisor, Yelp and several other sources, or from a spreadsheet.
- Review widgets and page
- A template library of widgets shows reviews on any website once a script is added, and a review page is included even on the free plan.
- AI visibility
- A profile page and review markup aimed at making reviews readable by AI tools, with a free AI visibility report offered on the homepage.
- Analytics and experiments
- Customized reports on feedback and reviews, and conversion tracking with A/B tests, both sold as add-ons.
- Lead generation and HR
- Forms, chatbots and call-to-action widgets can collect leads, and an HR package collects feedback from employees.
Plans
Trustindex
Single$65
per year for 1 company
Unlimited websites, widgets, views and reviews, 133 review platforms, AI-translated reviews and priority support.
Pro$125
per year for 5 companies
Same features as Single for up to 5 companies; the page shows $10.42 a month as the monthly equivalent.
Ultimate$349
per year for unlimited companies
Same features as Single for unlimited companies, aimed at organizations and agencies; $29.08 a month equivalent.
Trustmary
Solo$0
5 monthly survey responses and 200 monthly widget views, with review import, reviews on your site, feedback collection and a review page.
AI Visibility$191
per month, billed annually
Solo limits (5 responses, 200 views) plus AI visibility, the profile page that makes reviews readable by AI, and automatic review import.
Starter$388
per month, billed annually
10 monthly survey responses and 5,000 widget views, with 3 review connections, Schema.org markup, custom surveys, analytics and premium support.
Business$650
per month, billed annually
50 monthly survey responses and 25,000 widget views, with 10 review connections, lead generation, white-label branding and premium integrations.
Ways to pay less
Trustindex
- Other savings
30-day money-back guarantee
The pricing page says a refund is available if requested within 30 days of purchase.
Trustmary
- Annual discount
16% off with annual billing
The pricing page's billing toggle shows a 16% discount for paying annually.
Common questions
Which is cheaper, Trustindex or Trustmary?
As of Nov 12, 2026, Trustindex is cheaper to start with: $5.42 a month when paid by the year, against $191 a month for Trustmary. Trustindex starts at $65 per year for 1 company (about $5.42 a month), and Trustmary starts at $191 per month, billed annually (AI Visibility).
Which has a free plan, Trustindex or Trustmary?
As of Nov 12, 2026, both Trustindex and Trustmary have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.