EmbedSocial vs Trustindex (2026): which should you pick?
As of Nov 12, 2026, Trustindex grades higher than EmbedSocial: 2.6 against 2.2 out of 4.0.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
Trustindex grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
EmbedSocial
Widgets that show Google, Facebook and other reviews on any website
Trustindex
Review widgets, review requests and rich snippets for sites
Which one is for you
Pick EmbedSocial if
- Fits if you want your Google reviews shown on your own website
- Works for sites that want reviews and Instagram or TikTok posts in one widget
Look elsewhere if
- Skip it if you need a tool that asks customers for reviews by email or text
- Tight if you have several locations, as each Google location counts as a source and Pro covers 3
- Watch out: widgets stop showing once the monthly view limit is hit, 500 on Free and 5,000 on Pro
- Watch out: the 7-day trial needs a card verified, Trustpilot needs Pro and your own API key, and the API needs Premium at $80
- Pricey if you want the Google Business Profile reply tool too, as it's priced apart, from $9 a month
Pick Trustindex if
- Fits if you want Google reviews shown on your website for $65 a year
- Works for agencies, as Ultimate covers unlimited companies at $349 a year
Look elsewhere if
- Tight if you stay free, as the paid-only features are marked on the pricing page
- Pricey if you want automatic AI replies, an add-on at $29 per source a year
- Watch out: some listed features, such as video reviews and SMS collection, are marked as in progress
- Watch out: a Google Review Strategy Program with a success manager is sold separately at $299
- Skip it if you want a phone or desktop app, as only web is listed
How we grade them
| 2.2GPAEmbedSocialFair | 2.6GPATrustindexGood | |
|---|---|---|
| Value for money | CPro is $24 a month billed yearly ($29 monthly) for 3 sources and 5,000 widget views, just above the lowest-priced quarter of this category, so an ordinary price. Each Google location counts as a source, and a busier site needs Pro Plus at $40 yearly ($49 monthly) for 20,000 views. | ASingle is $65 a year for 1 company, about $5.42 a month, which is under 60% of the $19 where review tools start. Pro is $125 for 5 companies and Ultimate $349 for unlimited. |
| Free plan and trial | CFree forever with 1 source, such as one Google location, unlimited widgets and 500 views a month. That's a cap you'll hit, and then the widgets stop showing. The 7-day trial of paid plans needs a card verified, though it isn't charged. | CA free package is usable forever and the paid plans have a 7-day trial. The page marks which features are paid only, but the caps are not on record. |
| Features | CReview and social widgets from Google, Facebook, Yelp, Trustpilot, Instagram and TikTok, review forms, moderation, and a separate Google Business Profile tool with AI replies. The gap: no review requests by email or text are on record, which is the heart of this category. | CReview widgets, collection, rich snippets, AI replies and tagging, social feeds and translation. Video reviews and SMS collection are marked as in progress. |
| Ease of use | CNo store rating on record. You connect each source, design a widget and paste it into your site, or add it on WordPress, Shopify, Wix or Squarespace. Then you keep an eye on views so the widgets don't vanish. | CNo store rating on record. You connect each review source and set up the widget. |
| Platforms and integrations | BWeb, working with Google, Facebook, Trustpilot, Yelp, Shopify, WordPress, Wix and Squarespace, and the API comes with Premium. No phone or desktop app is listed. | BWeb, with Shopify, WooCommerce, HubSpot, Salesforce, Mailchimp, Klaviyo, Zapier and Make. No desktop or phone app. |
| Best for | showing your Google reviews on your own website | review widgets for your own website |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: EmbedSocial and Trustindex. How we grade
Price against what you get
EmbedSocial starts at $24 a month and scores 2.3 out of 4 on features, ease of use and platforms. Trustindex starts at $5.42 a month when paid by the year and scores 2.3.
They score the same, and Trustindex starts $18.58 a month lower. Of the other customer review tools on the chart, 6 score higher than EmbedSocial for less, and none scores higher than Trustindex for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Trustindex also covers email campaigns, qR codes and schema markup.
At a glance
| EmbedSocial | Trustindex | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $24 per month for 3 sources, billed annually ($29 monthly) | $65 per year for 1 company (about $5.42 a month) |
| Free plan | 1 source, 500 widget views a month, unlimited widgets, 10 AI credits and content updates every 24 hours. | A free package can be used forever; the pricing page marks which widget and collection features are paid-only. |
| Free trial | 7-day free trial of paid plans; a card must be verified but is not charged | 7-day free trial of all paid features, then the free package |
| Web | ||
| Made by | EmbedSocial | Trustindex Ltd. |
| Price read from | embedsocial.com | trustindex.io |
| Checked | Oct 18, 2026 | Nov 12, 2026 |
Worth knowing
EmbedSocial
- Widgets stop showing once the monthly view limit is reached, until the count resets or you upgrade.
- Each connected account, Google location or hashtag counts as a source, so several locations quickly need a bigger plan.
- Trustpilot reviews need the Pro plan and your own Trustpilot API key.
- The Google Business Profile tool is priced apart, from $9 a month starting with 2 locations.
Trustindex
- Paid plans differ by number of companies (1, 5 or unlimited); other limits are the same.
- Automatic AI replies are an add-on at $29 per source per year.
- A Google Review Strategy Program with a customer success manager is sold separately at $299.
- Some listed features, such as video reviews and SMS collection, are marked as in progress.
Key features
EmbedSocial
- Review widgets
- Shows Google, Facebook, Yelp and Trustpilot reviews in sliders, badges, walls of love and other widgets that update automatically.
- Social feeds and UGC
- Embeds Instagram, TikTok, LinkedIn, YouTube and other feeds, including shoppable widgets linked to a product catalog.
- Review forms
- Collect reviews on your own site with review forms, and show the average rating from any source in a badge.
- Moderation and filters
- Hand-pick which reviews appear, for example only 5-star reviews or reviews with text, and tag or filter by keyword.
- Google Business Profile tools
- A separate product for many locations: bulk profile edits, scheduled Google posts, local rank heatmaps and automatic AI review replies.
Trustindex
- Review widgets
- 36 widget layouts, including sliders, grids, badges and popups, show reviews from 133 platforms and refresh automatically.
- Review collection
- Send review requests by email campaign, QR code, NFC card or an integration, with a filter that routes negative feedback privately.
- Rich snippets
- Review markup that can make star ratings eligible to appear in Google results for the page.
- AI replies and tagging
- Draft replies to reviews with AI on any of the 133 platforms. Automatic replies are an add-on at $29 per source per year.
- Social feed widgets
- Show Instagram, TikTok, YouTube, Twitter/X and other feeds in slider, grid or masonry layouts.
- Translation
- Reviews can be translated by AI into 52 languages, and widgets are available in 59 languages.
Plans
EmbedSocial
Free$0
1 source, such as one Google location, 500 widget views a month and daily updates, with unlimited widgets.
Pro$24
per month for 3 sources, billed annually ($29 monthly)
5,000 views a month, 100 AI credits, updates every 3 hours, Facebook and Trustpilot reviews, social scheduling and analytics.
Pro Plus$40
per month for 6 sources, billed annually ($49 monthly)
20,000 views a month and social listening for mentions and hashtags on Instagram, Facebook, X, TikTok, LinkedIn and more.
Premium$80
per month for 15 sources, billed annually ($99 monthly)
100,000 views a month, updates every 30 minutes, team accounts, rights management and the EmbedSocial API.
EnterpriseCustom
Custom sources and views, 500 AI credits, 5-minute updates, sub-accounts and an account manager. Sold through a demo.
Trustindex
Single$65
per year for 1 company
Unlimited websites, widgets, views and reviews, 133 review platforms, AI-translated reviews and priority support.
Pro$125
per year for 5 companies
Same features as Single for up to 5 companies; the page shows $10.42 a month as the monthly equivalent.
Ultimate$349
per year for unlimited companies
Same features as Single for unlimited companies, aimed at organizations and agencies; $29.08 a month equivalent.
Ways to pay less
EmbedSocial
- Annual discount
Save 20% with yearly billing
EmbedSocial's pricing page saves 20% on yearly billing: Pro is $24 a month billed yearly against $29 billed monthly.
- Nonprofit
50% off for nonprofits
All EmbedSocial plans are 50% off for nonprofit organizations that send proof of their status.
Trustindex
- Other savings
30-day money-back guarantee
The pricing page says a refund is available if requested within 30 days of purchase.
Common questions
Which is cheaper, EmbedSocial or Trustindex?
As of Nov 12, 2026, Trustindex is cheaper to start with: $5.42 a month when paid by the year, against $24 a month for EmbedSocial. EmbedSocial starts at $24 per month for 3 sources, billed annually ($29 monthly), and Trustindex starts at $65 per year for 1 company (about $5.42 a month).
Which has a free plan, EmbedSocial or Trustindex?
As of Nov 12, 2026, both EmbedSocial and Trustindex have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.