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Webflow vs WebWave (2026): which should you pick?

As of Nov 12, 2026, Webflow and WebWave share a 2.4 GPA, and only Webflow has a free plan.

Checked Oct 17, 2026 and Nov 12, 2026 · graded Oct 17, 2026 and Nov 12, 2026 by ToolGPA

Webflow grades higher on features. WebWave grades higher on value for money. They get the same grade on the free plan, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Webflow

Visual website builder with a CMS, hosting and code-level control

Free plan · from $15/mo

WebWave

Pixel-level drag-and-drop website builder with AI and a store

Free trial · from $6/mo

Which one is for you

Pick Webflow if

  • Fits if you're a designer who wants control over every margin without hand-coding
  • Works for sites that run on structured content, like listings or case studies, on Premium at $25

Look elsewhere if

  • Skip it if you just want to pick a template and type, since there's more to learn here
  • Pricey if you need a blog, as the CMS starts on Premium at $25 a month billed yearly
  • Tight if you need quick help, as support is by email with a 48-hour reply target
  • Watch out: Workspace plans for more staging, custom code and code export are billed on top of site plans, from $19 a month
  • Watch out: Ecommerce Standard takes a 2% fee on top of Stripe or PayPal, and cancelling still leaves the paid term to pay

Pick WebWave if

  • Fits if you want control over how the site looks on phone, tablet and desktop
  • Works for a one-page site or small store that wants no sales commission

Look elsewhere if

  • Skip it if you want a free plan, because only a 14-day trial is listed
  • Tight if you want a blog or more pages, since One Pager is a single page and those start at Pro
  • Watch out: the renewal price after the first year is not stated
  • Watch out: the online store is on Business only, and support runs Monday to Friday, 8:00 to 16:00
  • Watch out: prices exclude VAT

How we grade them

2.4GPAWebflowFair2.4GPAWebWaveFair
Value for money
CBasic is $15 a month for one site on yearly billing ($25 monthly), right at this category's middle. That's a site with no CMS. A blog or anything built from collections needs Premium at $25, and selling needs an ecommerce plan from $29.
B$6, $7 and $9 a month billed annually are inside the cheaper quarter of $7.42, but the page shows them as first-year prices and does not say what renewal costs.
Free plan and trial
CThe free Starter site is small: a webflow.io address, 2 static pages, 50 form submissions and 1 GB of bandwidth. Enough for learning the tool, not for running a business.
CNo free plan. A 14-day trial needs no card.
Features
BA visual designer that writes standards-based code, a CMS with 20,000 items on Premium, hosting on Cloudflare's CDN, staging, real-time co-editing, AI and an MCP server. It covers the whole job; selling is a separate plan, not a gap.
CSeparate layouts per device, AI tools, SEO tools and a store with no commission. The listing's gaps keep it here: One Pager is a single page and the store needs Business.
Ease of use
CNo app store rating on record, and this is a designer's tool: you lay pages out on a canvas of boxes and styles rather than dropping words into a template. Expect a learning curve before you're quick.
CNo store rating on record. Pixel-level layout for three screen sizes means you do a lot of the building yourself.
Platforms and integrations
BWeb only, but it connects to Figma, HubSpot, Salesforce, Google Analytics 4, Mailchimp and Stripe, and REST APIs manage CMS content from outside. No desktop or phone app.
BWeb only, with Stripe, PayPal, Google Analytics and Google Search Console listed. No apps.
Best fordesigners who want control over every layouta small site with separate phone and desktop layouts

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Webflow and WebWave. How we grade

Price against what you get

Webflow starts at $15 a month and scores 2.7 out of 4 on features, ease of use and platforms. WebWave starts at $6 a month and scores 2.3.

Webflow scores higher, and starts $9 a month higher: the question is whether the extra is worth that to you. Of the other website and landing page builders on the chart, 1 scores higher than Webflow for less, and 1 scores higher than WebWave for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0$0.5$1$2$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessWebflowWebWave

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of website and landing page builders, and the best at every price

Where they differ

  • Webflow also covers forms.
  • WebWave also covers templates, online store and digital downloads.
In commonWebAI featuresNo-code

At a glance

WebflowWebWave
PricingFree planFree trial
Starts at$15 per site / month, billed yearly ($25 billed monthly)$6 per month, billed annually, first year ($9 billed monthly)
Free planStarter site: a webflow.io address, 2 static pages, 50 CMS items, 1 GB of bandwidth and 50 form submissions. A custom domain needs a paid site plan.None
Free trialNone listed14-day free trial, no card details needed
Web
Made byWebflow, Inc.WeNet
Price read fromwebflow.comwebwave.me
CheckedOct 17, 2026Nov 12, 2026

Worth knowing

Webflow

  • Workspace plans are billed on top of site plans: Core is $19 and Growth $49 a month billed yearly ($28 and $60 monthly) for more staging, custom code and code export.
  • Basic has no CMS, so a blog or any collection-driven pages need Premium or higher.
  • Selling online needs a separate ecommerce site plan, and Standard takes a 2% fee on top of Stripe or PayPal fees.
  • Support is by email with a stated 48-hour reply target; cancelling still leaves the rest of the paid term to pay.

WebWave

  • One Pager allows a single page and a 2 GB bandwidth limit; the blog and unlimited subpages start at Pro.
  • The online store is on the Business plan; the page lists no store for the other plans.
  • Prices are shown as applying to the first year of a subscription and exclude VAT; the renewal price is not stated.
  • Support is available Monday to Friday, 8:00 AM to 4:00 PM, on every plan.

Key features

Webflow

Visual designer
Pages are laid out on a canvas that writes standards-based code, with code components available on Premium for developer-built or AI-generated parts.
Webflow CMS
Collections hold blog posts, listings and other structured content with templates for each item. Premium allows 20,000 items in 40 collections; Basic has no CMS.
Hosting on a global CDN
Sites publish to Webflow hosting behind Cloudflare's CDN with free SSL. Bandwidth runs from 1 GB on Starter to 50 GB on Premium, with paid steps above that.
Workspaces and collaboration
Workspaces hold staging sites and teammates, with real-time co-editing, comment-only links and free agency or freelancer guests. Paid Workspaces add more staging sites and roles.
AI, MCP server and Webflow Cloud
Webflow AI and an MCP server for outside AI tools come with every site plan, and Webflow Cloud hosts web apps next to a site, billed by requests and CPU time above the included amounts.
APIs and add-ons
REST APIs manage CMS content from outside Webflow. Paid add-ons cover A/B testing and personalization (Optimize, from $299 a month), analytics and localization.

WebWave

Separate layouts per device
Pages are designed on a drag-and-drop canvas, with the look of desktop, tablet and phone set separately, and custom HTML, JS and CSS can be added.
AI tools
AI can build a section or a whole subpage from a short description, edit elements, generate widgets and write SEO articles within a monthly limit.
Online store without commission
The Business plan sells physical and digital products with Stripe and PayPal payments, discount codes and stock levels, and takes no commission.
SEO and analytics
An SEO analyzer, keyword monitoring, weekly visit reports, schema markup and Google Search Console and Google Analytics connections.
Hosting, email and domain
Plans include hosting, SSL, mailboxes and, with the first yearly plan, a .com domain free for the first year.

Plans

Webflow

  • Starter$0

    A webflow.io subdomain, 2 static pages, a limited CMS of 50 items, 1 GB of bandwidth and 50 form submissions.

  • Basic$15

    per site / month, billed yearly ($25 billed monthly)

    For sites without a CMS: custom domain, 300 static pages, 10 GB of bandwidth, unlimited form submissions and password protection.

  • Premium$25

    per site / month, billed yearly ($39 billed monthly)

    Adds the CMS (20,000 items, 40 collections), site search and code components with 50 GB of bandwidth. Each extra 50 GB adds $20 a month yearly.

  • Ecommerce Standard$29

    per site / month, billed yearly ($42 billed monthly)

    An online store with 500 items, custom cart and checkout, and a 2% transaction fee. Plus ($74) and Advanced ($212) remove the fee.

  • Team$2,500

    per month, annual contract

    Sold through sales: a site and Workspace bundle with Localize, publishing workflows, 5 full seats, governance and priority support.

  • EnterpriseCustom

    Custom scale, roles and permissions, secure integrations, a dedicated account manager and stronger uptime and response guarantees.

WebWave

  • One Pager$6

    per month, billed annually (first year; renewal not stated)

    A single page with 3 GB of disk space, 1 mailbox and a free .com domain for the first year. $9 a month billed monthly. Prices exclude VAT.

  • Pro$7

    per month, billed annually (first year; renewal not stated)

    Unlimited subpages and a blog, 10 GB, up to 5 mailboxes and 1 AI SEO article a month. $12 a month billed monthly.

  • Business$9

    per month, billed annually (first year; renewal not stated)

    Unlimited disk space, an online store with no commission and 3 AI SEO articles a month. $18 a month billed monthly.

Ways to pay less

Webflow

  • Annual discount

    Save up to 40% with yearly billing

    Basic costs $15 a month billed yearly against $25 billed monthly, and Premium $25 against $39. Webflow's page states savings of up to 40%.

WebWave

  • Annual discount

    Yearly plans cost less per month

    The pricing page shows yearly billing at up to 50% below the monthly price, saving up to $36, $60 or $108 over 12 months by plan.

Common questions

Which is cheaper, Webflow or WebWave?

As of Nov 12, 2026, WebWave is cheaper to start with: $6 a month, against $15 a month for Webflow. Webflow starts at $15 per site / month, billed yearly ($25 billed monthly), and WebWave starts at $6 per month, billed annually, first year ($9 billed monthly).

Which has a free plan, Webflow or WebWave?

As of Nov 12, 2026, only Webflow has a free plan. WebWave does not, though it has a free trial.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade