Wix vs Yola (2026): which should you pick?
As of Nov 13, 2026, we pick Wix: it is second in our ranking of website and landing page builders, and it grades higher too, 2.8 against 2.2.
Checked Oct 17, 2026 and Nov 12, 2026 · graded Oct 17, 2026 and Nov 12, 2026 by ToolGPA
Wix grades higher on features and ease of use. They get the same grade on value for money, the free plan and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Wix
Drag-and-drop website builder with an AI agent and business apps
Yola
Website builder with AI tools, a free plan and done-for-you sites
Which one is for you
Pick Wix if
- Fits if you take bookings, sell tickets or run a small shop from one site
- Works for beginners who build on the free plan first and pay once the site's ready
Look elsewhere if
- Pricey if you need to take payments, as that starts on Core at $29 a month billed yearly
- Tight if you run several sites, since each plan covers just one site
- Not for you if you want to try a paid plan first, as there's only a 14-day money-back guarantee
- Watch out: Wix's pages show only yearly prices, and monthly plans come without the free domain voucher or premium apps
- Tight if you stay free: a Wix address, Wix ads and 500 MB of storage and bandwidth
Pick Yola if
- Fits if you want to start a small site free and upgrade later
- Works for someone who would pay Business Elite to have it built for them
Look elsewhere if
- Skip it if you want one bill: online store plans are separate and start at $14.95 a month
- Tight if you need custom code or several languages, because both start at Business at $19.95
- Pricey if you want the built-for-you plan, at $34.95 a month
- Watch out: the free plan has limited self-service support only
- Watch out: cancellation is by email, according to the pricing page FAQ
How we grade them
| 2.8GPAWixGood | 2.2GPAYolaFair | |
|---|---|---|
| Value for money | CLight is $17 a month for one site on yearly billing, with your own domain, no Wix ads and 2 GB, so it sits mid-range for this category. But it can't take payments or bookings, and Wix's own blog points small businesses to Core at $29, where this category's dearest tenth starts. | CPersonal is $9.95 a month billed annually, between the cheaper quarter at $7.42 and the middle at $12.80. Business is $19.95 and Business Elite $34.95. |
| Free plan and trial | CThere's a free plan with the full editor and the AI agent, but it runs on a Wix address with Wix ads and 500 MB of storage. Fine for trying ideas, not for a business. Paid plans have no trial, just a 14-day money-back guarantee. | CA free plan on a Yola subdomain with templates and limited self-service support. A custom domain and 24/7 email support start at Personal. |
| Features | AMore built-in business tools than others in this category: a store, bookings, events, restaurant orders and hotel reservations, an AI agent called Aria, an app market and a headless developer platform. | CAI builder, templates, forms and hosting. Gaps the listing shows: JavaScript and CSS changes and multiple languages need Business, and a store is a separate plan. |
| Ease of use | B4.58 from about 16,800 App Store ratings. Thousands of templates and Aria drafting sections from a sentence get a site started, though with this much in it there's more to find your way around than in a simpler builder. | CNo store rating on record. You build and edit the site yourself, unless you pay for Business Elite. |
| Platforms and integrations | BWeb, iPhone and Android, with an app market of Wix and outside apps such as QuickBooks Online and TikTok Ads, plus an API and Wix Headless. No desktop app, so not an A. | BWeb only, with YouTube, Google Maps, Facebook, Instagram and Amazon listed. No apps. |
| Best for | business sites with bookings, events and a shop | a small site with a free start and an AI builder |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Wix and Yola. How we grade
Price against what you get
Wix starts at $17 a month and scores 3.3 out of 4 on features, ease of use and platforms. Yola starts at $9.95 a month and scores 2.3.
Wix scores higher, and starts $7.05 a month higher: the question is whether the extra is worth that to you. Of the other website and landing page builders on the chart, 1 scores higher than Wix for less, and 2 score higher than Yola for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Wix also covers AI agents and no-code.
- Yola also covers forms and online store.
At a glance
| Wix | Yola | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $17 per site / month, billed yearly (Light) | $9.95 per month, billed annually ($14.95 billed monthly) |
| Free plan | Build and publish on a wixsite.com address with Wix branding, 500 MB of storage and 500 MB of bandwidth. A custom domain needs a paid plan. | Build and publish a Yola site on a Yola subdomain, with limited self-service support and Yola AI Website Builder. |
| Free trial | None listed | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Wix.com, Inc. | Yola |
| Price read from | wix.com | yola.com |
| Checked | Oct 17, 2026 | Nov 12, 2026 |
Worth knowing
Wix
- Light has no online payments; selling anything needs Core at $29 a month or higher.
- Monthly billing exists, but Wix's pages show only yearly prices, and monthly plans come without the free domain voucher or premium apps.
- Each plan upgrades a single site, so running several sites means buying a plan for each.
- There is no free trial of paid plans; Wix offers a 14-day money-back guarantee instead.
Yola
- Site plans and online store plans are priced separately; store plans run from $14.95 a month billed annually, with a free store limited to 3 products.
- Free plan support is limited self-service; 24/7 email support starts with Personal.
- JavaScript and CSS customization and multi-language support start with Business.
- Cancellation is by email, according to the pricing page FAQ.
Key features
Wix
- Wix Harmony editor and Aria
- The editor mixes drag-and-drop layout with Aria, an AI agent that turns a written idea into sections, pages or custom components you can then edit. It is included on every plan, free included.
- Templates and design tools
- Start from thousands of templates or from AI, then adjust the design without code. Paid plans remove Wix branding and connect your own domain.
- Payments and online store
- Core and higher plans accept payments and run a store, with standard and advanced commerce tools on Business and Business Elite. Light cannot take payments.
- Bookings, events and restaurants
- Scheduling and services come with Core and higher. Further business solutions cover ticketed events, online programs, restaurant orders and hotel reservations.
- App market
- Add marketing, accounting, social and store apps from Wix and other developers, such as QuickBooks Online, TikTok Ads and Instagram feeds.
- Developer platform and headless
- Business Elite adds the advanced developer platform, and Wix Headless lets a custom front end run on Wix's back end and business tools.
Yola
- AI website builder
- Yola AI Website Builder generates a site in minutes, and paid plans include unlimited use of Yola's AI tools.
- Templates and editing
- Website templates for many business types, lead-capture and contact forms, embedded YouTube videos and Google Maps.
- Domain and hosting
- Hosting with unlimited bandwidth is included. Yearly plans include a free custom domain for 1 year, and 25 websites can sit under one account.
- Done-for-you site
- On Business Elite, designers build the website and a logo from your information, with no setup fee and unlimited edits.
- Online store plans
- A separate set of ecommerce plans adds inventory tracking, discount coupons, product filters and selling on Facebook and Instagram.
Plans
Wix
Free$0
A Wix subdomain, Wix branding on the site, 500 MB of storage and bandwidth, the full editor and templates.
Light$17
per site / month, billed yearly
Custom domain, free domain for a year, no Wix ads, 2 GB of storage, a light marketing suite and 2 collaborators. No online payments.
Core$29
per site / month, billed yearly
Accept payments, basic online store, scheduling and services, 50 GB of storage and 5 collaborators.
Business$39
per site / month, billed yearly
Standard online store and marketing suite, 100 GB of storage and 10 collaborators.
Business Elite$159
per site / month, billed yearly
Advanced store and marketing tools, the advanced developer platform, unlimited storage and 100 collaborators.
EnterpriseCustom
Custom plans and pricing on request for large organizations.
Yola
Free$0
Start building for free on a Yola subdomain, with templates and limited self-service support.
Personal$9.95
per month, billed annually ($14.95 billed monthly)
For small personal sites. Unlimited Yola AI tools, analytics, a custom domain and a free domain for 1 year.
Business$19.95
per month, billed annually ($24.95 billed monthly)
Marked most popular. Adds JavaScript and CSS customization, multi-language support, premium blocks, and stock images and icons.
Business Elite$34.95
per month, billed annually ($44.95 billed monthly)
Yola's team builds and manages the site for you, with a logo, SEO monitoring, a site manager and a free year of business email.
Ways to pay less
Wix
- Other savings
Free domain for a year with a yearly plan
Yearly premium plans include a voucher for one year of free domain registration. Monthly plans do not include it.
Yola
- Annual discount
Save 20% to 33% on annual billing
Annual billing saves 33% on Personal, 20% on Business and 22% on Business Elite, and includes a free domain for 1 year on listed extensions.
- Other savings
20% off the first purchase
The pricing page shows a limited-time offer of 20% off a first purchase on every plan, with no end date given.
Common questions
Which is cheaper, Wix or Yola?
As of Nov 12, 2026, Yola is cheaper to start with: $9.95 a month, against $17 a month for Wix. Wix starts at $17 per site / month, billed yearly (Light), and Yola starts at $9.95 per month, billed annually ($14.95 billed monthly).
Which has a free plan, Wix or Yola?
As of Nov 12, 2026, both Wix and Yola have a free plan.
Which platforms do Wix and Yola run on?
As of Nov 12, 2026, only Wix lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.