Skip to content

Braze alternatives · Email Marketing

Free alternatives to Braze

Braze has no free plan. 30 of the 57 other email marketing and newsletter tools in this directory are free or have a free plan.

Braze's current pricing could not be confirmed from its own site. 2 of them have no paid plan at all; the rest pair a free plan with paid ones.

30 tools · Listings checked up to Nov 12, 2026 · Where the facts come from

The 12 closest to Braze

  1. Klaviyo

    Email, text and push marketing built on online-store customer data

    What is free: Up to 250 active profiles and 500 email sends a month, $5 of mobile messages and $5 of Composer usage a month, and email support for the first 60 days.

    • Klaviyo has a free plan. Braze does not, though it has a free trial.
    • Klaviyo also covers forms and reports.
    • Braze also covers sMS marketing, whatsApp messaging and a/B testing.
  2. Acumbamail

    Email, SMS and landing page marketing platform based in Spain

    What is free: Up to 250 subscribers and 2,000 emails a month, no minimum term, with the email editor.

    • Acumbamail has a free plan. Braze does not, though it has a free trial.
    • Acumbamail also covers surveys and transactional email.
    • Braze also covers whatsApp messaging.
  3. Ecomail

    Email marketing with ecommerce automation and an AI assistant

    What is free: Up to 200 emails a month with the drag-and-drop editor, ecommerce integration and behavior automations.

    • Ecomail has a free plan. Braze does not, though it has a free trial.
    • Ecomail also covers forms.
    • Braze also covers whatsApp messaging.
  4. Mailercloud

    Email marketing platform priced by contacts with unlimited sends

    What is free: 1,000 contacts and 12,000 emails a month, with the drag-and-drop builder and basic automation. No credit card needed.

    • Mailercloud has a free plan. Braze does not, though it has a free trial.
    • Mailercloud also covers forms.
    • Braze also covers sMS marketing and whatsApp messaging.
  5. MailBluster

    Email marketing with unlimited contacts, on your own SMTP or managed

    What is free: Starter plan with your own SMTP provider: up to 3,000 emails in total, with MailBluster branding on your emails. No credit card needed.

    • MailBluster has a free plan. Braze does not, though it has a free trial.
    • MailBluster also covers transactional email.
    • Braze also covers sMS marketing and whatsApp messaging.
  6. Mailchimp

    Email and SMS marketing with automations, priced by contact count

    What is free: 1 seat, 1 audience, up to 250 contacts and 500 sends a month (250 a day), limited templates and email support for the first 30 days.

    • Mailchimp has a free plan. Braze does not, though it has a free trial.
    • Only Mailchimp lists iOS and Android apps.
    • Mailchimp also covers forms and reports.
    • Braze also covers sMS marketing, whatsApp messaging and a/B testing.
  7. Brevo

    Email, SMS and WhatsApp marketing priced by emails sent, with a CRM

    What is free: Up to 300 emails a day (campaigns and transactional), 1 marketing seat and transactional email by API and SMTP. No credit card needed.

    • Brevo has a free plan. Braze does not, though it has a free trial.
    • Brevo also covers sales pipeline, forms and live chat.
    • Braze also covers sMS marketing, whatsApp messaging and a/B testing.
  8. MailerLite

    Email newsletters, automations, sites and paid subscriptions

    What is free: Up to 250 subscribers, 2,500 emails a month, 2 seats, automations, 1 website, 1 landing page and 3 forms. No sending through the API.

    • MailerLite has a free plan. Braze does not, though it has a free trial.
    • Only MailerLite lists an iOS app.
    • MailerLite also covers forms and paid newsletters.
    • Braze also covers sMS marketing, whatsApp messaging and a/B testing.
  9. GetResponse

    Email marketing with automation, webinars, courses and landing pages

    What is free: Free account: up to 500 contacts and 2,500 emails a month with a GetResponse badge, landing pages capped at 1,000 visits a month. No scheduling or autoresponders.

    • GetResponse has a free plan. Braze does not, though it has a free trial.
    • Only GetResponse lists iOS and Android apps.
    • GetResponse also covers forms, paid newsletters and live chat.
    • Braze also covers sMS marketing, whatsApp messaging and a/B testing.
  10. Omnisend

    Email, SMS and push marketing for online stores, priced by contacts

    What is free: Up to 250 contacts, 500 emails and 500 web push notifications a month, with 24/7 live chat and email support.

    • Omnisend has a free plan. Braze does not, though it has a free trial.
    • Omnisend also covers forms and reports.
    • Braze also covers sMS marketing, whatsApp messaging and a/B testing.
  11. beehiiv

    Newsletter platform with paid subscriptions, ads, website and podcast

    What is free: Up to 2,500 subscribers with unlimited sends, 1 seat, 1 publication, a website, a podcast and 30 days of analytics. No paid subscriptions or automations.

    • beehiiv has a free plan. Braze does not, though it has a free trial.
    • beehiiv also covers forms and paid newsletters.
    • Braze also covers sMS marketing, whatsApp messaging and a/B testing.
  12. Kit

    Email marketing and paid newsletters for creators

    What is free: Up to 10,000 subscribers, 1 user, unlimited landing pages, forms and broadcasts, tagging and segments, and sales of digital products. No automations.

    • Kit has a free plan. Braze does not, though it has a free trial.
    • Kit also covers forms and paid newsletters.
    • Braze also covers sMS marketing, whatsApp messaging and a/B testing.

Common questions

Is there a free alternative to Braze?

Yes. Klaviyo, Acumbamail, Ecomail, Mailercloud, MailBluster, Mailchimp, Brevo, MailerLite and 22 more are free or have a free plan.

Does Braze have a free plan?

Braze has no free plan. Braze's current pricing could not be confirmed from its own site.

When was this checked?

Each listing shows its own date. On this page they run from Oct 17, 2026 to Nov 12, 2026. Vendors change prices and plans without notice, so confirm on their site before you buy.

This page is built from the listings. A tool is here because its listing says so, and the order is how close each is to Braze: the alternatives its listing names first, then the tools that share the most features with it.