Agorapulse vs Missinglettr (2026): which should you pick?
As of Nov 13, 2026, Agorapulse and Missinglettr share a 2.2 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about features and platforms, where Agorapulse grades higher, or value for money, where Missinglettr does.
Checked Oct 17, 2026 and Nov 12, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA
They get the same grade on the free plan and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Agorapulse
Social media inbox, publishing and ROI reports, priced per user
Missinglettr
Turns blog posts into automated social media campaigns
Which one is for you
Pick Agorapulse if
- Fits if your team spends most of the day answering comments and DMs
- Works for marketers who have to show the revenue social brings in
Look elsewhere if
- Pricey if you're a small team, at $79 a month for each person on yearly billing, $99 monthly
- Skip it if X is a big channel for you, as full X management is an add-on through sales
- Not for you if you were counting on the free plan, which went in July 2026; the Archie AI plan only creates posts
- Tight if you run more than 10 profiles, as each extra one costs $10 a month on yearly billing, $15 monthly
- Watch out: listening, benchmarking and employee advocacy are add-ons sold through a demo, and moderation rules need Advanced at $149
Pick Missinglettr if
- Fits if you blog often and want old posts shared again over the year
- Makes sense if you run a few accounts and can live with 3 to 10 profiles
Look elsewhere if
- Skip it if you post to TikTok, YouTube or Pinterest, as the FAQ lists none of them
- Tight if you manage Pages and Groups, because each destination counts as a profile and Solo has 3
- Pricey if you need white-label reporting, which starts at $147 a month on Agency
- Watch out: Solo and Pro cap AI generations at 100 and 500, and there is no free plan after the trial
How we grade them
| 2.2GPAAgorapulseFair | 2.2GPAMissinglettrFair | |
|---|---|---|
| Value for money | DStandard is $79 a user a month billed yearly with 10 profiles, so two people pay $158 a month and three $237. That puts it in this category's dearest tenth, which starts at $99. The inbox and ROI reports are what you're paying for. | BSolo is $12 a month billed yearly for 3 profiles, inside the cheaper quarter of social tools ($17.99) but not under 60% of it. Monthly billing is $15. |
| Free plan and trial | CThe free plan was withdrawn on July 6, 2026. What's left is a 30-day trial with no card, and a free Archie AI plan that only creates posts through Archie, for four networks. | CEvery plan has a free trial with no card, but there is no free plan to fall back on. |
| Features | BAn inbox with moderation rules and Google reviews, a shared calendar, approvals on every plan, ROI reports and an MCP server. Nothing in the listing shows a gap in the core job, though full X management and listening are add-ons. | CDrip campaigns, curation, a calendar and AI generations. The FAQ names only five destinations and leaves out TikTok, YouTube and Pinterest. |
| Ease of use | CThere's no App Store rating on record for us to go by, and you'll connect profiles and set up moderation rules to get the most from it. So it gets the ordinary grade. | CNo store rating on record. You connect each social profile and review campaigns before they publish. |
| Platforms and integrations | BWeb, iPhone and Android, with Canva, Google Analytics, Bitly, Zapier, HubSpot, Salesforce, Slack and Microsoft Teams. No desktop app, which an A needs. | CWeb only, and the one integration on record is Wistia. White-label and client collaboration sit on the Agency add-on. |
| Best for | teams buried in comments and DMs | turning blog posts into scheduled social campaigns |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Agorapulse and Missinglettr. How we grade
Price against what you get
Agorapulse starts at $79 a month for each person and scores 2.7 out of 4 on features, ease of use and platforms. Missinglettr starts at $12 a month and scores 2.0.
Agorapulse scores higher, and starts $67 a month higher: the question is whether the extra is worth that to you. Of the other social media schedulers on the chart, 3 score higher than Agorapulse for less, and 6 score higher than Missinglettr for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Agorapulse also covers shared inbox.
- Missinglettr also covers marketing automation.
At a glance
| Agorapulse | Missinglettr | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $79 per user / month, billed annually ($99 billed monthly) | $12 per month, billed annually ($15 billed monthly) |
| Free plan | None | None |
| Free trial | 30-day free trial, no credit card required | Free trial on every plan, no credit card required. |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Agorapulse | 1357356 B.C. LTD. |
| Price read from | agorapulse.com | missinglettr.com |
| Checked | Oct 17, 2026 | Nov 12, 2026 |
Worth knowing
Agorapulse
- Each user pays the full plan rate, and each plan includes 10 social profiles; extra profiles cost $10 a month each billed annually ($15 monthly).
- The free plan was withdrawn on July 6, 2026; the free Archie AI plan left in its place only creates posts through Archie and covers four networks.
- Full X (Twitter) management is sold as a separate X Lite or X Plus add-on through sales.
- Listening, competitive benchmarking and employee advocacy are add-ons sold through a demo.
Missinglettr
- Each destination counts as a social profile: a Facebook Page, Group and two Twitter accounts count as four.
- The FAQ names Twitter and Google My Business; it does not list TikTok, YouTube or Pinterest.
- White labeling and client collaboration are part of the Agency add-on, from $147 a month.
Key features
Agorapulse
- Social inbox
- Comments, DMs and Google Business Profile reviews from every network land in one inbox, with translation, contact history and automated moderation rules.
- Publishing calendar
- Posts to Facebook, Instagram, LinkedIn, TikTok, X, YouTube, Threads, Pinterest, Bluesky and Google Business Profile are planned on one calendar, with CSV bulk upload of 200 posts.
- Approvals and shared calendars
- Simple approvals for teammates or clients on every plan; calendars shared with outside reviewers (5 on Professional, unlimited on Advanced) and multi-step approvals on Custom.
- Reports and ROI
- Profile, post and community reports with PDF and white-label exports; Advanced adds ads reporting, PowerPoint exports and an ROI report linking posts to revenue.
- AI writing and MCP
- An AI assistant writes captions and alt text, and ChatGPT or Claude can connect through Agorapulse's MCP server.
- Integrations
- Canva, Google Drive, Bitly and Google Analytics in the composer and reports, plus Zapier, HubSpot, Salesforce, Slack, Microsoft Teams and Looker Studio.
Missinglettr
- Drip campaigns
- Builds a series of social posts from a blog post to be published over time. Campaigns are reviewed and approved before anything is posted.
- Curate
- Share curated content from other sources and promote your own through the same queue.
- Calendar and scheduling
- Direct post scheduling and a calendar for coordinating posts; video posts are listed on the plan comparison.
- AI generation
- Plans include monthly generations of AI posts, articles and images.
- Analytics
- Tracks post performance; advanced analytics is listed in the plan comparison.
- Supported destinations
- Per the FAQ, works with Twitter, Facebook Pages and Groups, Instagram, LinkedIn and Google My Business; each destination counts as one profile.
Plans
Agorapulse
Standard$79
per user / month, billed annually ($99 billed monthly)
10 social profiles, unlimited scheduling, the social inbox, basic reports with branded exports and 6 months of data.
Professional$119
per user / month, billed annually ($149 billed monthly)
Adds link in bio, calendar notes, ad comment moderation, post and inbox assignments, team reports and 12 months of data.
Advanced$149
per user / month, billed annually ($199 billed monthly)
Adds labels, saved replies, moderation rules, bulk actions, unlimited shared calendars, ads and ROI reports and 24 months of data.
CustomCustom
Unlimited profiles, AI reply suggestions, SSO, custom roles, multi-step approvals, the reports API and a customer success manager.
Missinglettr
Solo$12
per month for 3 profiles, billed annually ($15 billed monthly)
1 workspace, 1 extra user, 3 social profiles and 100 AI post, article and image generations. Billed yearly at $150.
Pro$32
per month for 10 profiles, billed annually ($39 billed monthly)
3 workspaces, 10 social profiles and 500 AI post, article and image generations. Billed yearly at $390.
Agency$117
per month for 25 profiles, billed annually ($147 billed monthly)
25 social profiles, unlimited workspaces and users, 10,000 scheduled posts and white-label options. Billed yearly at $1,415.
EnterpriseCustom
Larger capacity, deeper integrations and a dedicated account manager, arranged through the vendor.
Ways to pay less
Agorapulse
- Annual discount
Up to 20% off with annual billing
Annual billing brings Standard to $79 a user a month from $99, Professional to $119 from $149 and Advanced to $149 from $199.
- Nonprofit
Special pricing for nonprofits
Agorapulse's pricing FAQ says nonprofits can get a plan at a special price by contacting the company; no figure is published.
Missinglettr
- Annual discount
First two months free on yearly
The pricing page says the yearly option includes its first 2 months free compared with monthly billing.
Common questions
Which is cheaper, Agorapulse or Missinglettr?
As of Nov 12, 2026, Agorapulse starts at $79 per user / month, billed annually ($99 billed monthly), and Missinglettr starts at $12 per month, billed annually ($15 billed monthly). One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Agorapulse or Missinglettr?
As of Nov 12, 2026, neither Agorapulse nor Missinglettr has a free plan. Both have a free trial.
Which platforms do Agorapulse and Missinglettr run on?
As of Nov 12, 2026, only Agorapulse lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.