Rival IQ review (2026): is it worth $199 a month, billed yearly?
Social media benchmarking against competitors, with reports
Black Friday: is there a Rival IQ sale?

Rival IQ report card
Weak · out of 4.0 · graded Nov 13, 2026
Best for benchmarking your social accounts against competitors
Rival IQ tracks your accounts next to competitors and sends scheduled reports and alerts. It starts at $199 a month for 10 companies, which is in the dearest tenth of social tools, and it does analytics and listening only, with no publishing.
Who Rival IQ is for
- Fits if your job is comparing your social results with competitors
- Works for agencies that report on several clients every month
Who Rival IQ is not for
- Pricey if you track a handful of rivals, as the entry plan is $199 a month
- Tight if you need history, because Drive keeps 6 months and one user
- Skip it if you need to publish posts, as it lists no scheduling
- Watch out: monthly plans are paid by credit card only, and history starts when you first track a company
Why Rival IQ gets a 1.8
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for moneyDrive is $199 a month billed yearly ($239 monthly), against a dearest-tenth line of $129 for social tools. Extra companies are $50 a month per 5.
- CFree plan and trialA 14-day free trial with no card, and no free plan.
- CFeaturesBenchmarking, post and hashtag analysis, scheduled reports, alerts and listening on dearer plans. The pricing page lists no publishing or scheduling.
- CEase of useNo store rating on record. You add companies and handles before the reports mean anything.
- CPlatforms and integrationsWeb only. A Data Studio connector sits on Engage and above, and API access is a paid add-on on Engage Pro.
What these grades rest on. Graded from this listing, whose facts were read from Rival IQ's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/rival-iq#review"><img src="https://toolgpa.com/badge/rival-iq.svg" alt="Rival IQ: 1.8 GPA on ToolGPA" width="196" height="56"></a>Where Rival IQ stands among social media schedulers
Rival IQ's GPA of 1.8 is higher than 2 of the 49 other social media schedulers we grade, and level with 5.
It stands best on free plan and trial (C, above 12 of 49) and worst on value for money (D, above 0).
Its paid plans start at $199 a month, against a middle price of $29 for the category: 42 of the 44 others that charge start lower.
On features, ease of use and platforms it scores 2.0 out of 4. 35 tools score higher and cost less.
Each grade against the category
Every bar is all 50 social media schedulers we grade, cut by the letter each got. Rival IQ’s own letter is outlined.
- DValue for moneyAbove 0 of 49, level with 9
- CFree plan and trialAbove 12 of 49, level with 35
- CFeaturesAbove 0 of 49, level with 34
- CEase of useAbove 2 of 49, level with 42
- CPlatforms and integrationsAbove 0 of 49, level with 9
Price against what you get
Each dot is one of 45 social media schedulers. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Rival IQ, or make your own?
Your call
You could make the core of Rival IQ for yourself: reports.
What you would give up is listed below. Whether that is worth the price is your call. It costs $2,388 a year.
What you could make
- Reports: an app builder makes this well.
- It runs in a browser, which is where something home-made would run too.
What you could not
- Connections that pull numbers from dozens of other services.
- It plugs into other products, Google Data Studio, Facebook Ads and Instagram among them, and has an API.
What this rests on. Rival IQ’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Rival IQ?
Rival IQ is a social analytics service for tracking your own social accounts alongside competitors and other companies. It collects public metrics from the major networks, analyzes posts and hashtags, and produces scheduled reports and alerts. Plans are sized by the number of tracked companies.
Worth knowing
- Plans are capped by tracked companies (10, 20 or 40), and extra companies are sold in packs of 5 for $50 a month.
- Rival IQ is for analytics and listening; the pricing page lists no publishing or scheduling.
- Data history is limited by plan, from 6 months on Drive to 24 on Engage Pro, and begins when a company is first tracked.
- Monthly plans can be paid only by credit card; invoicing is offered on annual plans.
Key features
- Competitive benchmarking
- Tracks one handle per network for each company you add, so your accounts can be compared with competitors, partners or influencers.
- Social posts analysis
- Analyzes every available post from the tracked companies, with hashtag analysis and a chart builder that is included on every plan.
- Scheduled reports and alerts
- Reports can be exported as CSV, PowerPoint, PDF or PNG and delivered automatically. Email alerts flag a breakout post or a change by a tracked company.
- Social listening
- Saved searches monitor topics and mentions continuously on Engage and above, and Instant Search covers one-off research.
- Private account analytics
- Engage adds reporting on your own Facebook, Instagram, Twitter and LinkedIn data, and Facebook Ads reports and alerts.
- Data Studio connector
- Engage and Engage Pro can send social metrics into Google Data Studio. API access is a paid add-on on Engage Pro.
Rival IQ pricing
As of Nov 12, 2026, Rival IQ is a paid product with a free trial, starting at $199 per month, billed annually ($239 billed monthly).
- Starts at
- $199 per month, billed annually ($239 billed monthly)
- Free plan
- None
- Free trial
- 14-day free trial, no credit card required.
| Plan | Price | What you get |
|---|---|---|
| Drive | $199per month for 10 companies, billed annually ($239 billed monthly) | 10 tracked companies, 6 months of data history and 1 user. Extra companies cost $50 a month per 5; extra users $10 a month. |
| Engage | $299per month for 20 companies, billed annually ($349 billed monthly) | 20 companies, 12 months of history, 2 users, 2 social listening saved searches, private data analysis and Facebook Ads reporting. |
| Engage Pro | $469per month for 40 companies, billed annually ($559 billed monthly) | 40 companies, 24 months of history, 5 users, 10 listening saved searches, multi-handle private data and estimated impressions. |
| Enterprise | Custom | Enterprise and volume packages for larger tracking needs, quoted by the sales team. |
Read from rivaliq.com on Nov 12, 2026. Prices change, so confirm with Rival IQ before you buy.
Ways to pay less
- Annual discountSave 15% with annual billing
Rival IQ's pricing page says annual plans save 15% against monthly billing.
Stated on rivaliq.com - NonprofitNonprofit pricing and training
The pricing FAQ says Rival IQ offers nonprofit pricing and training; the terms are given on request.
Stated on rivaliq.com
Works with
- Google Data Studio
- Facebook Ads
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Common questions
Does Rival IQ have an Android app?
No Android app was listed when its pages were read on Nov 12, 2026. Rival IQ is listed for Web.
Does Rival IQ have an iPhone app?
No iPhone app was listed when its pages were read on Nov 12, 2026. Rival IQ is listed for Web.
Is Rival IQ open source?
Rival IQ is not described as open source on its own site, as read on Nov 12, 2026.
Does Rival IQ have an API?
Yes. Rival IQ offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 12, 2026.
