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Albato vs Zapier

We give Albato and Zapier the same GPA: 3.0 out of 4.0. Albato grades higher on value for money. Zapier grades higher on features. They get the same grade on the free plan, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Albato

No-code app integration platform with a copilot and AI agents

Free plan · from $15/mo

Zapier

Workflow automation across 9,000+ apps, with AI agents

Free plan · from $19.99/mo

How we grade them

3.0GPAAlbatoVery good3.0GPAZapierVery good
Value for money
BPro is $15 a month billed annually for 1,000 transactions, or $22 monthly. That's about what this category charges to get started. Watch the overage: go past your package and extra transactions are bought for you at a rate 50% higher.
C$19.99 a month buys 750 tasks. Make starts at $9 for 5,000 credits. You're paying for the bigger app list, and that's only worth it when the cheaper tools don't have your apps.
Free plan and trial
BFree for good, but tight: 100 transactions, 5 active automations and 2 steps each, with no webhooks, filters or AI. There's also a 7-day trial of Pro that needs no card.
BFree forever, but it's 100 tasks a month and two-step Zaps only. Enough for one small job, like saving new form answers to a sheet. New accounts also get 14 days of Professional with no card.
Features
BTriggers and actions across 1,000+ apps, a router and 20-odd data tools, AI Agent steps, and an App Integrator for building your own connector. Solid. But Pro is a single seat, and the plan with roles and shared projects hasn't launched.
AMore than 9,000 apps, where Make lists more than 3,000. Add multi-step Zaps, filters, paths, webhooks, Tables, Forms, AI agents and an MCP server and there's not much it can't wire together.
Ease of use
BNo code, and the Copilot asks what you want, maps the fields and launches the workflow for you. It explains errors too. There's no rating on record to go by, so a B.
BNo code, and Zapier's own FAQ says you don't need to be a developer. You still have to think in triggers and steps, though, and one Hacker News commenter called the whole thing an impenetrable mess.
Platforms and integrations
BIt's a web app that connects 1,000+ apps, takes webhooks and lets you add an app it doesn't have. The listing shows no phone or desktop app, so it stops at a B.
BIt connects to more than 9,000 apps, with webhooks, an SDK and an MCP server for AI assistants on top. But it only runs in a browser and a Chrome extension. We couldn't find a phone app.
Best fordescribing an automation in chat and having it builtconnecting almost any two apps

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Albato and Zapier. How we grade

Where they differ

  • Albato starts at $15 / month, billed annually, for 1,000 transactions ($22 billed monthly). Zapier starts at $19.99 / month, billed annually, for 750 tasks ($29.99 billed monthly).
  • Only Zapier lists a browser extension.
  • Albato also covers AI agents and no-code.
  • Zapier also covers databases.
In commonFree planWebAI featuresWorkflow automation

At a glance

AlbatoZapier
PricingFree planFree plan
Starts at$15 / month, billed annually, for 1,000 transactions ($22 billed monthly)$19.99 / month, billed annually, for 750 tasks ($29.99 billed monthly)
Free plan100 transactions, 5 active automations of up to 2 steps each, unlimited apps and connections, 7-day log storage and a 15-minute update interval. No time limit.100 tasks a month for 1 user, limited to two-step Zaps, with unlimited Zaps, Tables and Forms. Zapier checks for new data every 15 minutes.
Free trial7-day trial of Pro with 100 transactions, no credit card required14-day free trial of Professional, no credit card required
Web
Browser extension
Made byAlbato LimitedZapier, Inc.
Price read fromalbato.comzapier.com
CheckedOct 5, 2026Oct 9, 2026

Who each one suits

Albato

  • Individuals connecting a few apps without writing code
  • Marketing and sales teams routing leads from ad platforms into a CRM
  • People who want to describe a workflow in chat and have it built

Zapier

  • Connecting a wide range of cloud apps, including less common ones
  • Solo users with light needs who can stay within 100 tasks a month
  • Teams that want shared workflows with single sign-on and admin controls

Worth knowing

Albato

  • The Free plan stops at 100 transactions and 2 steps per automation, and leaves out webhooks, filters, Albato AI and AI Agents.
  • Pro covers a single seat. The Teams plan with 5 seats was marked "Coming soon" on the pricing page when checked.
  • Transactions used beyond the package are bought automatically at a rate 50% higher than the package rate.
  • Albato Embedded, the white-label product for SaaS vendors, is priced separately, from $3,000 a month.

Zapier

  • The Free plan is limited to 100 tasks a month and two-step Zaps, and checks for new data only every 15 minutes.
  • Free and Professional include a single user; sharing workflows with colleagues needs the Team plan.
  • Cost rises with volume: Professional runs from $19.99 a month for 750 tasks to $3,389 a month for 2 million, billed annually.
  • Tasks beyond the plan limit are billed per task at a higher rate that depends on plan and billing cycle; the rate is not published, and Zaps pause at 3 times the plan's limit.

Key features

Albato

Trigger-and-action automations
An automation starts from an app event, a webhook or a schedule and runs steps across 1,000+ apps. Triggers are not counted; each later step that succeeds uses one transaction.
Albato Copilot
A chat assistant that asks what you want to automate, maps fields between apps, suggests logic, then creates and launches the workflow. It also explains errors.
AI Agents
An agent is an action step that uses OpenAI, Google Gemini, DeepSeek or Albato's built-in AI to pick among tools, each one an action from a connected app. Guardrails limit what it may do.
Built-in tools
More than 20 tools shape data between steps, including a router, find and replace, math operations, JSON parsing, row filters and date and time changes.
App Integrator
A no-code module for building your own connector from an API's documentation, with templates for OAuth 2.0, Basic and API-token authorization, plus triggers, actions, webhooks and pagination.
Transaction packages
The plan and the monthly transaction package are chosen separately, from 1,000 to 2 million transactions. Pro costs $15 a month at 1,000 and $77 at 10,000 on annual billing.

Zapier

Zaps
Workflows that start from a trigger and run one or more actions. Free accounts are limited to two-step Zaps; Professional adds multi-step Zaps, filters, paths and webhooks.
App directory
Zapier connects more than 9,000 apps, including Google Sheets, Gmail, Slack and HubSpot. Premium apps are unlimited from the Professional plan.
Task-based billing
A standard step uses 1 task when it completes; triggers, polling and built-in tools such as Filters and Paths use none. Some steps use more: an MCP tool call 2, a Lead Router step 5, and AI steps 1 to 5 by model tier.
Tables, Forms and Canvas
Tables store the data that workflows read and write, Forms collect it, and Canvas maps out a process. Tables and Forms are unlimited on every plan, including Free.
Agents, Chatbots and MCP
AI agents take actions across connected apps, and Zapier MCP gives assistants such as Claude and ChatGPT access to them. Agents and Chatbots are optional add-ons with free tiers.
Team and admin controls
Team covers 25 users with shared Zaps, folders and app connections plus SAML SSO. Enterprise adds SCIM provisioning, app controls and custom data retention.

Plans

Albato

  • Free$0

    100 transactions, 5 active automations, 2 steps per automation, 7-day log storage and a 15-minute update interval.

  • Pro$15

    per month, billed annually, for 1,000 transactions

    One seat. Unlimited automations and steps, Albato AI, AI Agents, data migration and 30-day logs. $22 billed monthly; larger packages cost more.

  • Teams (Coming soon)$65

    per month, billed annually, for 5,000 transactions

    5 team seats, roles, invitations and shared projects, priority support and a 3-minute update interval. $93 billed monthly.

  • CustomCustom

    Flexible transaction limits, a dedicated customer success manager, signed agreement and SLA, 60-day logs and a 1-minute update interval.

Zapier

  • Free$0

    100 tasks a month for 1 user, limited to two-step Zaps, with unlimited Zaps, Tables and Forms and 15-minute polling.

  • Professional$19.99

    per month, billed annually, for 750 tasks ($29.99 monthly)

    1 user. Multi-step Zaps, unlimited premium apps, webhooks, filters and paths, AI by Zapier and 2-minute polling. Task tiers run up to 2 million a month.

  • Team$69

    per month, billed annually, for 2,000 tasks ($103.50 monthly)

    25 users, shared Zaps, folders and app connections, SAML single sign-on, priority support and 1-minute polling.

  • EnterpriseCustom

    Unlimited users, advanced admin and app controls, SCIM provisioning, custom data retention and annual task limits.

Ways to pay less

Albato

  • Annual discount

    Save up to 30% with annual billing

    Albato's pricing page advertises up to 30% off for annual billing. At 1,000 transactions, Pro is $15 a month billed annually against $22 billed monthly.

Zapier

  • Annual discount

    33% off with annual billing

    Zapier's pricing page says annual subscriptions are billed yearly at 33% off the monthly rate: Professional is $19.99 a month instead of $29.99, and Team $69 instead of $103.50.

  • Nonprofit

    Extra 15% off for nonprofits

    The pricing page lists an additional 15% discount for non-profit organizations. It does not apply to pay-per-task charges.

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