App Radar vs AppFollow (2026): which should you pick?
As of Oct 23, 2026, AppFollow grades higher than App Radar: 2.4 against 2.0 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
App Radar grades higher on features. AppFollow grades higher on value for money and the free plan. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
App Radar
ASO platform with keyword tracking and a store listing editor
AppFollow
App review management with AI replies, plus ASO keyword tracking
Which one is for you
Pick App Radar if
- Fits if you edit store listings in many languages and want to push them to both stores from one place
- Works for small teams with 1 or 2 apps and a few hundred keywords
Look elsewhere if
- Not for you if you want to try it without a card, as the 7-day trial turns into a plan unless you cancel
- Tight if you're on Essentials, which stops at 2 apps, 1 seat and 50 review replies a month
- Pricey if you want AI review replies or summaries, which start at Growth, €141 a month billed annually
- Watch out: the API is an add-on from €199 a month, and extra review replies cost from €39 for 150
- Watch out: prices are listed in euros, and refunds only cover 48 hours after a charge
Pick AppFollow if
- Fits if your support team answers app reviews from more than one store
- Works for developers with up to 2 apps who want keyword tracking without paying
Look elsewhere if
- Pricey if review replies with AI are the point, since that's Essential at $129 a month billed yearly
- Skip it if you need Google Play ranks past the top 30 to 50, download estimates or Apple Ads management
- Watch out: auto-replies, auto-tags, data exports, extra Google Play countries and SSO are all add-ons
- Tight if you use a help desk, as native help desk apps need Enterprise and other plans go through email
- Tight if you have a third app to track, since the free plan stops at 2
How we grade them
| 2.0GPAApp RadarFair | 2.4GPAAppFollowFair | |
|---|---|---|
| Value for money | DEssentials is €58 a month billed annually (€69 monthly), more than the $49 where this category's dearest tenth starts. That buys 2 apps, 500 keywords and 1 seat; AI review replies need Growth at €141. | CThe ASO plan starts at $19 a month billed annually, this category's middle, priced by the number of apps. Review management with AI replies, the part AppFollow leads with, is Essential at $129 a month billed yearly or $179 monthly. |
| Free plan and trial | DNo free plan. The 7-day trial needs a credit card and the plan starts unless you cancel before the end, and refunds are limited to 48 hours after a charge. | BThe free plan tracks 2 apps and 1,000 keywords in all countries for up to 5 team members, with reviews, rankings, integrations and email reports. One developer could stay on that. A third app means paying. |
| Features | BKeyword research on a database it puts at 100 million keywords in 90+ countries, rank tracking, a listing editor that publishes to both stores, competitors' metadata and download estimates, review replies and an ASO dashboard. It covers the whole job. | CA review inbox across 7 sources with AI replies and tags, keyword research, rank tracking and an organic dashboard. Its own comparison names the gaps: Google Play ranks only to the top 30 to 50, no download estimates and no Apple Ads management. |
| Ease of use | CNo rating on record. You connect App Store Connect and Google Play Console, then add apps, keywords and competitors before the dashboard fills in. | CNo rating on record. You connect App Store Connect or Google Play Console for the organic numbers, and set up tags and rules before the inbox sorts itself. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It connects to App Store Connect, Google Play Console and Slack, and the API is an add-on from €199 for 3,000 requests a month. | BWeb only, with no desktop or phone app. It links to App Store Connect, Google Play Console, Slack, Zendesk, Salesforce, Helpshift, Trustpilot and Tableau, and has an API and an MCP server. |
| Best for | editing store listings and tracking keywords together | answering app reviews from many stores in one inbox |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: App Radar and AppFollow. How we grade
Price against what you get
App Radar starts at about $64.99 a month and scores 2.7 out of 4 on features, ease of use and platforms. AppFollow starts at $19 a month and scores 2.3.
App Radar scores higher, and starts $45.99 a month higher: the question is whether the extra is worth that to you. Of the other app store optimization tools on the chart, none scores higher than App Radar for less, and 3 score higher than AppFollow for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- AppFollow also covers workflow automation.
At a glance
| App Radar | AppFollow | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | €58 per month, billed annually (€69 billed monthly) | $19 per month and up, billed annually |
| Free plan | None | Track 2 apps and 1,000 keywords in all countries, invite up to 5 team members, and see reviews, updates and rankings, with integrations and email reports. |
| Free trial | 7-day free trial; a credit card is required and the plan starts unless cancelled before the end | 10-day free trial of paid features; afterwards the account drops to the Free plan |
| Web | ||
| Made by | SplitMetrics | AppFollow |
| Price read from | appradar.com | appfollow.io |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
App Radar
- Prices are listed in euros; App Radar bills in euros or US dollars, set by the buyer's location at sign-up.
- Essentials covers only 2 apps, 1 seat and 50 review replies a month; AI replies and summaries start at Growth.
- The API is an add-on from €199 for 3,000 requests a month, and extra review replies from €39 for 150 a month.
- Refunds are limited to 48 hours after a charge.
AppFollow
- The Free plan covers 2 apps, 1,000 keywords and 5 team members; more apps and API credits can be bought on top.
- Native help desk app integrations need Enterprise; other plans connect tools such as Slack and Zendesk through email integrations.
- AppFollow's own comparison says its Google Play ranking depth stops at the top 30 to 50, with no download estimates or Apple Ads management.
- Auto-replies and auto-tags, data exports, extra Google Play countries and SSO are add-ons.
Key features
App Radar
- Keyword research and tracking
- Keyword finder, difficulty, search volume and ranking trends on a database App Radar puts at 100 million keywords in 90+ countries, plus unlimited live searches.
- Store listing editor
- Write and preview App Store and Google Play listings and push them live from App Radar, with a bulk editor for many storefronts at once.
- Competitor intelligence
- Competitors' metadata history, creatives with bulk download, localizations, category rankings, featurings and download and revenue estimates.
- Review replies
- Reply to reviews from both stores in one place with templates, translation and tags; Growth and Scale add GPT-5 reply suggestions and review summaries.
- ASO dashboard and alerts
- Impressions, store views, installs and conversion by country from the consoles, an ASO score, and daily or weekly Slack and email reports.
AppFollow
- Review inbox and AI replies
- Reviews from the App Store, Google Play, Amazon Appstore, Galaxy Store, AppGallery, Microsoft Store and Trustpilot in one place, with AI-drafted replies and templates.
- Tagging and automation rules
- AI tags sort reviews into bugs, monetization and other themes with sentiment, and rules can auto-reply or report spam. Automation is sold as an add-on.
- Keyword research
- See the keywords an app already ranks for, with popularity and difficulty by market, AI suggestions and competitors' keywords.
- Rank tracking and alerts
- Follow keyword positions by country on both stores, with Slack or email alerts on ranking, rating, featuring and metadata changes.
- Organic dashboard
- Connect App Store Connect or Google Play Console to see store visibility, search downloads and conversion, and which keywords bring installs.
- MCP server and API
- Ask Claude, ChatGPT, Gemini and other assistants about your reviews and ASO data through an MCP server, or pull data into your own dashboards with the API.
Plans
App Radar
Essentials€58
per month, billed annually (€69 billed monthly)
2 apps, 500 keywords, 25 competitors, 1 seat, 50 review replies a month and 6 months of history.
Growth€141
per month, billed annually (€169 billed monthly)
10 apps, 1,500 keywords, 100 competitors, 2 seats, AI-assisted review replies, 50 AI review summaries and 12 months of history.
Scale€250
per month, billed annually (€299 billed monthly)
15 apps, 3,000 keywords, 250 competitors, 5 seats, 100 AI review summaries, 24 months of history and regular ASO feedback.
EnterpriseCustom
Flexible limits, full data history, a customer success manager, an ASO strategy setup, quarterly reviews and custom contracts.
AppFollow
Free$0
2 apps, 1,000 keywords in all countries, up to 5 team members, reviews, rankings, integrations and email reports.
ASO$19
per month and up, billed annually
AppFollow's entry plan for store optimization. The pricing page sets the price by the number of apps; its other limits were not shown.
Essential$129
per month, billed annually ($179 billed monthly)
Review management with AI replies alongside the ASO tools, with email support. AppFollow's comparison pages say every tier has unlimited users.
EnterpriseCustom
Custom limits, native help desk integrations, SSO, dedicated instances, onboarding by its services team and a dedicated success manager.
Ways to pay less
App Radar
- Annual discount
Two months free with yearly billing
App Radar's pricing page gives two months free on yearly billing: Essentials is €690 a year, or €58 a month, against €69 billed monthly.
AppFollow
- Annual discount
Up to 34% off with yearly billing
AppFollow's pricing page offers yearly billing at up to 34% off; its comparison pages put Essential at $129 a month billed yearly against $179 monthly.
- Education
Special offers for students
AppFollow's pricing FAQ says it has special offers for students, arranged by contacting its team.
- Nonprofit
Special offers for non-profits
AppFollow's pricing FAQ says it has special offers for non-profit organizations, arranged by contacting its team.
Common questions
Which is cheaper, App Radar or AppFollow?
As of Oct 23, 2026, AppFollow is cheaper to start with: $19 a month, against about $64.99 a month for App Radar. App Radar starts at €58 per month, billed annually (€69 billed monthly), and AppFollow starts at $19 per month and up, billed annually.
Which has a free plan, App Radar or AppFollow?
As of Oct 23, 2026, only AppFollow has a free plan. App Radar does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.