Asodesk vs Geeklab (2026): which should you pick?
As of Oct 24, 2026, we pick Asodesk: it is first in our ranking of app store optimization tools, and it grades higher too, 2.6 against 1.8.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Asodesk grades higher on value for money, the free plan, features and platforms. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Asodesk
ASO keyword research, rank tracking and review replies for apps
Geeklab
Store page A/B testing and concept validation for mobile games
Which one is for you
Pick Asodesk if
- Fits if you have one app and want to track up to 200 keywords without paying
- Works for small teams that want keyword tracking with 100 review replies a month included
Look elsewhere if
- Tight if you have a second app or a teammate, as the free plan stops at 1 app, 200 keywords and 1 teammate
- Pricey if you want organic installs or estimated installs, which come only with Power at $343 a month
- Watch out: more review replies cost from $24 a month for 300, and review plans are sold separately
- Skip it if you need Huawei or Samsung coverage, auto-replies or help desk links without a custom plan
- Watch out: the welcome discount doesn't say how long it lasts, so check the price it renews at
Pick Geeklab if
- Fits if you're a game studio that wants to test icons and screenshots before changing a live page
- Makes sense if you want to check a theme or art style with players before building the game
Look elsewhere if
- Pricey if you're a small studio, as Grower is €800 a month plus VAT and is sold as a 3-month deal
- Watch out: the ad spend that brings people to each test is on top of the plan price
- Tight if you want expert help, as Grower has no account manager or consultation hours; Managed starts at €1,500
- Skip it if you need keyword research or rank tracking, as it's about testing pages and concepts
- Watch out: Audiencelab, the attribution product, is a custom offer with a monthly fee set as a share of ad spend
How we grade them
| 2.6GPAAsodeskGood | 1.8GPAGeeklabWeak | |
|---|---|---|
| Value for money | CPro is $47 a month billed annually ($59 monthly) for 700 keywords, 2 apps and 2 teammates, near the top of this category's usual range. The full optimizer and alerts need Guru at $159, and organic installs need Power at $343. | DGrower is €800 a month excluding VAT on a 3-month deal, so €2,400 is the real floor, plus the ad spend for each test. That's far past this category's dearest tenth ($49), and above SplitMetrics, a listed rival, at $500. |
| Free plan and trial | BThe free plan has 1 app, 200 keywords, 1 teammate, 100 review replies and 100 API credits a month, with monitoring, top charts and email or Slack reports. One developer with one app could stay on it, and the 7-day trial needs no card. | CNo free plan. There's a 7-day free trial, but tests run on ad traffic you buy, so a real test costs money even during it. |
| Features | BKeyword research, position tracking with Search Ads popularity, a metadata optimizer, competitor and top-chart analytics, review replies and alerts. It covers the whole job, though optimizer export, saved versions and the full reports need Guru. | CStore page tests on 60+ elements, concept tests of themes and art styles, surveys, market data, benchmarks and an AI icon generator. It does store page testing fully, but that's a smaller job, with no keyword research or rank tracking. |
| Ease of use | CNo rating on record. You build a keyword list, add competitors and work through the keyword table before the optimizer has anything to suggest. | CNo rating on record. Each test needs variants made, an audience chosen and ads bought on networks such as Meta to send people to the page. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It links to Slack, Zendesk, Usedesk and Omnidesk, and every plan has API credits, 100 a month to start. | CWeb only, with no desktop or phone app, and no integrations or API on the listing. |
| Best for | keyword tracking for one app, free | testing store pages and game ideas on real players |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Asodesk and Geeklab. How we grade
Price against what you get
Asodesk starts at $47 a month and scores 2.7 out of 4 on features, ease of use and platforms. Geeklab starts at about $896.48 a month and scores 2.0.
Asodesk scores higher and starts $849.48 a month lower. Of the other app store optimization tools on the chart, none scores higher than Asodesk for less, and 23 score higher than Geeklab for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Asodesk also covers reports, keyword research and rank tracking.
- Geeklab also covers surveys, image generation and a/B testing.
At a glance
| Asodesk | Geeklab | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $47 per month, billed annually ($59 billed monthly) | €800 per month on a 3-month deal |
| Free plan | 1 app, 200 keywords, 1 teammate, 100 review replies and 100 API credits a month, with ASO monitoring, top charts and email or Slack reports. | None |
| Free trial | 7-day free trial of full access, no credit card required | 7-day free trial |
| Web | ||
| Made by | Asodesk | Geeklab Oy |
| Price read from | asodesk.com | geeklab.app |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Asodesk
- The free plan stops at 1 app, 200 keywords and 1 teammate.
- ASO plans include 100 review replies a month; more cost from $24 a month for 300, and review plans are sold separately.
- The organic installs report and estimated installs come only with Power.
- Auto-replies, Huawei and Samsung store coverage and help desk integrations are listed under the custom plans.
Geeklab
- Prices are in euros, excluding VAT, and Grower is sold as a 3-month deal at €800 a month.
- Tests run on ad traffic you buy on networks such as Meta, and that ad spend is not part of the plan price.
- Grower has no account manager or consultation hours; Managed and Agency prices rise with the consultation hours included.
- Audiencelab, the separate attribution product, is a custom offer whose terms add a monthly fee set as a share of ad spend.
Key features
Asodesk
- Keyword research
- Keyword Explorer and Keyword Manager build a keyword list from suggestions such as most popular, long-tail and least competitive, with daily impression estimates.
- Position tracking
- A keyword table with Search Ads popularity, an app's rank and best rank per keyword, and new, lost and moving keywords over any period.
- Metadata optimizer
- Suggests text metadata from your keyword list, flags missed searches and errors, and compares the new set with the live one; export and saved versions need Guru.
- Competitor and market analytics
- Competitors' search positions, top charts and category rankings, localizations, and on Power, where any app's organic installs come from.
- Review replies
- A reviews and replies board for your apps and competitors' apps, with 100 replies a month included; larger reply packs are add-ons.
- Reports and alerts
- Reports and instant alerts by email or Slack on keyword, review, featuring and promotion changes; the full version comes with Guru.
Geeklab
- Store page A/B tests
- Test more than 60 product page elements, from icons and screenshots to titles and reviews, on a store-like page shown to people who clicked an ad.
- Concept validation
- Test themes, art styles, game mechanics or an IP with real potential players before development starts, across countries and audiences.
- Surveys
- Attach ready-made or custom surveys to a test to learn why people chose one variant over another.
- Market and competitor analytics
- Market data for iOS and Google Play across countries, for following competitors, sizing a market and watching trends.
- Result benchmarks
- Compare a test's results with Geeklab's own data set of earlier tests to see how a variant performs against the market.
- AI icon generator
- Generate icon variants with an AI image generator to use as test material.
Plans
Asodesk
Free$0
1 app, 200 keywords, 9 competitor apps per country, 100 review replies and 100 API credits a month, with general ASO tools.
Pro$47
per month, billed annually ($59 billed monthly)
700 keywords, 2 apps, 200 competitor apps, 2 teammates, 2,000 daily keyword stats, 100 API credits and 100 replies a month.
Custom$147
per month and up
Choose your own number of keywords, review replies, apps and teammates through a form on the pricing page.
Guru$159
per month, billed annually ($199 billed monthly)
3,000 keywords, 10 apps, 5 teammates, 1,000 API credits, the full keyword table and optimizer, keyword auto-suggestions and custom alerts.
Power$343
per month, billed annually ($449 billed monthly)
5,000 keywords, 30 apps, 10 teammates and 12,000 daily keyword stats, adding the organic installs report, estimated installs and rating analysis.
Geeklab
Grower€800
per month, on a 3-month deal
For small and medium studios: 3 users, unlimited tests, the app analytics platform and the survey tool. No account manager or consultation hours.
Managed€1,500
per month and up, priced by consultation hours
5 users, unlimited tests, a dedicated account manager, 5 to 20 consultation hours a month and a shared Slack channel. Sold after a demo.
Agency€3,000
per month and up, priced by consultation hours
5 users and 10 to 40+ consultation hours a month, covering research, project management and test plans. Sold after a demo.
Ways to pay less
Asodesk
- Annual discount
20% off with annual billing
Asodesk's pricing page lists annual billing at 20% off: Guru is $159 a month billed annually instead of $199 billed monthly.
- Other savings
One-time welcome offer of up to 30% off
The pricing page's default tab shows a one-time welcome offer: Pro at $41 a month, Guru at $122 and Power at $298. How long the price lasts is not stated.
Geeklab
No public discounts listed.
Common questions
Which is cheaper, Asodesk or Geeklab?
As of Oct 23, 2026, Asodesk is cheaper to start with: $47 a month, against about $896.48 a month for Geeklab. Asodesk starts at $47 per month, billed annually ($59 billed monthly), and Geeklab starts at €800 per month on a 3-month deal.
Which has a free plan, Asodesk or Geeklab?
As of Oct 23, 2026, only Asodesk has a free plan. Geeklab does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.