Asodesk vs GrowASO (2026): which should you pick?
As of Oct 24, 2026, we pick Asodesk: it is first in our ranking of app store optimization tools, and it grades higher too, 2.6 against 2.2.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Asodesk grades higher on the free plan, features and platforms. GrowASO grades higher on value for money. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Asodesk
ASO keyword research, rank tracking and review replies for apps
GrowASO
Low-cost AI ASO tool with listing writer, rank tracking and icons
Which one is for you
Pick Asodesk if
- Fits if you have one app and want to track up to 200 keywords without paying
- Works for small teams that want keyword tracking with 100 review replies a month included
Look elsewhere if
- Tight if you have a second app or a teammate, as the free plan stops at 1 app, 200 keywords and 1 teammate
- Pricey if you want organic installs or estimated installs, which come only with Power at $343 a month
- Watch out: more review replies cost from $24 a month for 300, and review plans are sold separately
- Skip it if you need Huawei or Samsung coverage, auto-replies or help desk links without a custom plan
- Watch out: the welcome discount doesn't say how long it lasts, so check the price it renews at
Pick GrowASO if
- Fits if you're an indie developer who wants ASO tools for under $20 a month
- Works for consultants handling many client apps, since paid plans cover unlimited apps
Look elsewhere if
- Tight if you rewrite listings often, as the copilot does 2 a month on Premium and 5 on Professional
- Watch out: the free trial is 1 audit, 1 app profile and 10 keywords, and leaves out the keyword database
- Skip it if you want it wired into other tools, as there are no integrations or API on record
- Watch out: refunds are pro-rated within 7 days of purchase, less AI usage and payment fees
- Pricey if you want the work done for you, as done-for-you ASO is a separate service from $99 a month
How we grade them
| 2.6GPAAsodeskGood | 2.2GPAGrowASOFair | |
|---|---|---|
| Value for money | CPro is $47 a month billed annually ($59 monthly) for 700 keywords, 2 apps and 2 teammates, near the top of this category's usual range. The full optimizer and alerts need Guru at $159, and organic installs need Power at $343. | BPremium is $12 a month billed yearly, $149 a year, inside this category's cheaper quarter, with unlimited tracking and research on unlimited apps. Monthly it's $19, the category's middle. |
| Free plan and trial | BThe free plan has 1 app, 200 keywords, 1 teammate, 100 review replies and 100 API credits a month, with monitoring, top charts and email or Slack reports. One developer with one app could stay on it, and the 7-day trial needs no card. | CNo free plan. The trial needs no card but covers just 1 listing audit, 1 app profile and 10 keywords each for tracking and research, and the keyword database needs a paid plan. |
| Features | BKeyword research, position tracking with Search Ads popularity, a metadata optimizer, competitor and top-chart analytics, review replies and alerts. It covers the whole job, though optimizer export, saved versions and the full reports need Guru. | CListing drafts, rank tracking on both stores, a 60,000-keyword database, app revenue estimates, audits and AI icons. The basics are there, but the copilot writes 2 listings a month on Premium and 5 on Professional. |
| Ease of use | CNo rating on record. You build a keyword list, add competitors and work through the keyword table before the optimizer has anything to suggest. | CNo rating on record. It's a web app where you add apps and keywords before tracking tells you anything. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It links to Slack, Zendesk, Usedesk and Omnidesk, and every plan has API credits, 100 a month to start. | CWeb only, with no desktop or phone app, and no integrations or API on the listing. |
| Best for | keyword tracking for one app, free | AI-drafted store listings for indie developers |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Asodesk and GrowASO. How we grade
Price against what you get
Asodesk starts at $47 a month and scores 2.7 out of 4 on features, ease of use and platforms. GrowASO starts at $12 a month and scores 2.0.
Asodesk scores higher, and starts $35 a month higher: the question is whether the extra is worth that to you. Of the other app store optimization tools on the chart, none scores higher than Asodesk for less, and 6 score higher than GrowASO for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Asodesk also covers reports.
- GrowASO also covers image generation.
At a glance
| Asodesk | GrowASO | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $47 per month, billed annually ($59 billed monthly) | $12 per month, billed annually ($19 billed monthly) |
| Free plan | 1 app, 200 keywords, 1 teammate, 100 review replies and 100 API credits a month, with ASO monitoring, top charts and email or Slack reports. | None |
| Free trial | 7-day free trial of full access, no credit card required | Free trial with no card: 1 listing audit, 1 app intelligence profile and 10 keywords each for tracking and research |
| Web | ||
| Made by | Asodesk | GrowASO |
| Price read from | asodesk.com | growaso.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Asodesk
- The free plan stops at 1 app, 200 keywords and 1 teammate.
- ASO plans include 100 review replies a month; more cost from $24 a month for 300, and review plans are sold separately.
- The organic installs report and estimated installs come only with Power.
- Auto-replies, Huawei and Samsung store coverage and help desk integrations are listed under the custom plans.
GrowASO
- AI output is capped each month: 2 copilot listings and 5 icons on Premium, 5 and 10 on Professional.
- The free trial covers only 1 listing audit, 1 app profile and 10 keywords for tracking and research; the keyword database needs a paid plan.
- Refunds are pro-rated within 7 days of purchase, less AI usage and payment processor fees.
- Done-for-you ASO work is a separate service from $99 a month, scoped and priced per project.
Key features
Asodesk
- Keyword research
- Keyword Explorer and Keyword Manager build a keyword list from suggestions such as most popular, long-tail and least competitive, with daily impression estimates.
- Position tracking
- A keyword table with Search Ads popularity, an app's rank and best rank per keyword, and new, lost and moving keywords over any period.
- Metadata optimizer
- Suggests text metadata from your keyword list, flags missed searches and errors, and compares the new set with the live one; export and saved versions need Guru.
- Competitor and market analytics
- Competitors' search positions, top charts and category rankings, localizations, and on Power, where any app's organic installs come from.
- Review replies
- A reviews and replies board for your apps and competitors' apps, with 100 replies a month included; larger reply packs are add-ons.
- Reports and alerts
- Reports and instant alerts by email or Slack on keyword, review, featuring and promotion changes; the full version comes with Guru.
GrowASO
- AI ASO Copilot
- Researches competitors and keywords, then writes a title, subtitle, description and keyword field within store limits, including in languages other than English.
- Keyword rank tracking
- Track any number of keywords in any country on iOS and Android on paid plans, with on-demand refreshes and the top-ranking apps for each keyword.
- Keyword Ideas Database
- Over 60,000 keywords with traffic and difficulty estimates that can be filtered by range, with the top apps and their revenue estimates per keyword.
- App Intelligence profiles
- Look up any app's estimated monthly revenue and downloads, its ratings, screenshots and a summary of its user reviews.
- ASO Audit
- Scores a listing across its main ASO elements and returns a visibility score with a ranked list of fixes.
- AI app icon generator
- Generates store-ready icon variations for conversion testing; generated icons and listings may be used commercially, including for clients.
Plans
Asodesk
Free$0
1 app, 200 keywords, 9 competitor apps per country, 100 review replies and 100 API credits a month, with general ASO tools.
Pro$47
per month, billed annually ($59 billed monthly)
700 keywords, 2 apps, 200 competitor apps, 2 teammates, 2,000 daily keyword stats, 100 API credits and 100 replies a month.
Custom$147
per month and up
Choose your own number of keywords, review replies, apps and teammates through a form on the pricing page.
Guru$159
per month, billed annually ($199 billed monthly)
3,000 keywords, 10 apps, 5 teammates, 1,000 API credits, the full keyword table and optimizer, keyword auto-suggestions and custom alerts.
Power$343
per month, billed annually ($449 billed monthly)
5,000 keywords, 30 apps, 10 teammates and 12,000 daily keyword stats, adding the organic installs report, estimated installs and rating analysis.
GrowASO
Premium$12
per month, billed annually ($19 billed monthly)
2 AI copilot listings and 5 AI icons a month, unlimited audits, rank tracking and keyword research, on unlimited apps. $149 a year.
Professional$16
per month, billed annually ($24 billed monthly)
Everything in Premium with 5 AI copilot listings and 10 AI icons a month. $199 a year.
Ways to pay less
Asodesk
- Annual discount
20% off with annual billing
Asodesk's pricing page lists annual billing at 20% off: Guru is $159 a month billed annually instead of $199 billed monthly.
- Other savings
One-time welcome offer of up to 30% off
The pricing page's default tab shows a one-time welcome offer: Pro at $41 a month, Guru at $122 and Power at $298. How long the price lasts is not stated.
GrowASO
- Annual discount
Save up to 35% with annual billing
The pricing page says annual billing saves 35%, or 12 months for the price of 8: Premium is $149 a year against $19 billed monthly.
Common questions
Which is cheaper, Asodesk or GrowASO?
As of Oct 23, 2026, GrowASO is cheaper to start with: $12 a month, against $47 a month for Asodesk. Asodesk starts at $47 per month, billed annually ($59 billed monthly), and GrowASO starts at $12 per month, billed annually ($19 billed monthly).
Which has a free plan, Asodesk or GrowASO?
As of Oct 23, 2026, only Asodesk has a free plan. GrowASO does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.