Fera vs Okendo (2026): which should you pick?

Pick Fera if

• Fits if you run a small shop with under 200 orders a month and want photo reviews
• Works for Shopify, Wix or BigCommerce stores

Look elsewhere if

• Pricey if your store grows, as the plan price follows monthly orders up to $699 a month
• Skip it if you want a free plan, because there is only a trial
• Watch out: the trial length is not stated on the pricing page
• Watch out: an X-Large tier sits between Large and Enterprise at $449 a month yearly for up to 400k orders
• Too light for stores outside the Shopify, Wix and BigCommerce app stores

Pick Okendo if

• Fits if you run a Shopify brand and want reviews, loyalty and quizzes from one vendor
• Works for small stores under 50 orders a month that want to start free

Look elsewhere if

• Pricey if you're just past 200 orders, as the next step is $119 a month
• Skip it if your store isn't on Shopify, as its pages name no other platform
• Tight if you want Klaviyo or Postscript hooked up, as email and SMS integrations start at $299
• Watch out: loyalty is billed apart from $99 a month, and referrals, quizzes and surveys each start at $19
• Too light for AI summaries or Q&A on the lower plans, as both start at Growth, $119 a month

Fera

• Pricing follows monthly order volume, so the price rises as the store grows.
• Product grouping starts on Medium, and AI replies start on Small.
• An X-Large tier sits between Large and Enterprise: $449 a month billed yearly for up to 400k orders.
• The site is built for online stores and names the Shopify, Wix and BigCommerce app stores.

Okendo

• It is built for Shopify; the pricing page and app listing name no other store platform.
• The free plan stops at 50 orders a month, and AI summaries and the Q&A widget start at Growth, $119 a month.
• Email and SMS integrations and advanced reporting start at Power, $299 a month.
• Loyalty is billed separately, from $99 a month at up to 200 orders; Referrals, Quizzes and Surveys each start at $19.

Fera

Photo and video reviews

Customer photos and videos can sit at the top of review widgets or in a media gallery widget, with moderation for submissions.

Review requests

Reviews, photos and videos are requested from customers automatically after an order, and requests can also go out by SMS.

Reviews from other sources

Combine reviews from Facebook, Google and Etsy, or import supplier reviews from a CSV file or Alibaba.

AI moderation and replies

Every plan filters spam and low-quality reviews with AI; Small and above can generate replies to reviews.

Reviewer verification

Reviewer profiles and verified-reviewer replies label reviews from real customers.

Okendo

Review requests and smart form

Sends review request emails after each order and collects text, photo and video reviews through a review form, with rewards for reviewers.

Product and site reviews

Collects reviews of each product and of the store itself, and shows them in on-site widgets with grouping across related products.

AI summaries and Q&A

From Growth up, AI summarizes reviews and pulls out keywords, and a Q&A widget lets shoppers ask questions on product pages.

Google, Shop and TikTok

Adds Google SEO snippets on every plan and connects reviews to Google, the Shop app, Meta and TikTok Shop.

Loyalty, referrals, quizzes and surveys

Separate Okendo products for points programs, referral offers, product quizzes and post-purchase surveys, each with its own price.

Fera

• Startup$7

  per month for up to 200 orders / mo, billed yearly ($9 monthly)

  Unlimited reviews, users and media storage, review analytics, basic customization and AI review moderation.

• Small$19

  per month for up to 2,000 orders / mo, billed yearly ($29 monthly)

  Adds intermediate customization and AI-generated review replies.

• Medium$69

  per month for up to 20k orders / mo, billed yearly ($99 monthly)

  Adds product grouping and advanced customization.

• Semi-large$139

  per month for up to 50k orders / mo, billed yearly ($199 monthly)

  Same features as Medium, with all features unlocked, for stores with up to 50,000 orders a month.

• Large$199

  per month for up to 100k orders / mo, billed yearly ($299 monthly)

  All features, for stores with up to 100,000 orders a month.

• Enterprise$699

  per month for up to 1M orders / mo, billed yearly ($999 monthly)

  All features, for stores with up to 1 million orders a month.

Okendo

• Free$0

  Up to 50 orders a month with automated review requests, review rewards, on-site displays and Google SEO snippets.

• Essentials$19

  per month for up to 200 orders, billed monthly

  Everything in Free for stores with up to 200 orders a month.

• Growth$119

  per month for up to 1,500 orders, billed monthly

  Adds AI review summaries and keywords, a Q&A widget and the TikTok Shop integration.

• Power$299

  per month for up to 3,500 orders, billed monthly

  Adds review campaigns, an advanced CSS editor, email and SMS integrations, advanced reporting and managed onboarding.

• Advanced$499

  per month for up to 10,000 orders, billed monthly

  Okendo Reviews for stores with 3,501 to 10,000 orders a month.

• EnterpriseCustom

  For stores above 10,000 orders a month, priced through sales.

Fera

• Annual discount

  Save 30% with yearly billing

  The pricing page marks yearly billing as saving 30% against monthly billing on every tier.

Okendo

• Annual discount

  Save 8% to 11% with yearly billing

  On Okendo's Shopify App Store listing, Essentials is $204 a year against $19 a month (save 11%) and Growth $1,308 a year against $119 a month (save 8%).

• Other savings

  30% off bundles of three products

  Okendo's pricing page sells bundles of three products, such as Reviews, Loyalty and Surveys, at 30% less than buying them one by one.