Gravity Forms vs WPForms (2026): which should you pick?
As of Nov 12, 2026, WPForms grades higher than Gravity Forms: 2.6 against 2.0 out of 4.0.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
WPForms grades higher on the free plan and features. They get the same grade on value for money, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Gravity Forms
WordPress form builder plugin sold as a yearly license
WPForms
Drag-and-drop form builder plugin for WordPress sites
Which one is for you
Pick Gravity Forms if
- Fits if you run WordPress and want form entries kept on your own site
- Works for agencies building forms across many client sites on the $259 Elite license
Look elsewhere if
- Not for you if you don't have a self-hosted WordPress site or a WordPress.com Business plan, since it's only a plugin
- Skip it if you want to try before paying, as there's no free version or trial, only an online demo
- Pricey if you need Stripe, PayPal or Zapier ($159 Pro) or surveys, quizzes, signatures and webhooks ($259 Elite)
- Tight if you have more than one site, as Basic covers 1 site and Pro 3
- Watch out: asking for a refund within the 30 days switches the license off at once
Pick WPForms if
- Fits if you run a WordPress site and want a drag-and-drop form builder
- Works for agencies with 3, 5 or unlimited sites
Look elsewhere if
- Skip it if you don't use WordPress, as it is not a hosted form service
- Tight if you stay free, because multi-page forms, uploads and conditional logic are paid
- Watch out: payment add-ons need Pro and CRM connections and webhooks need Elite
- Watch out: every plan is shown at 50% off a higher normal price, so check the renewal figure
How we grade them
| 2.0GPAGravity FormsFair | 2.6GPAWPFormsGood | |
|---|---|---|
| Value for money | BGraded against its alternatives. Basic is $59 a year for one site with unlimited forms and entries, a fraction of what hosted builders like Jotform or Typeform charge. Stripe and PayPal need Pro at $159 a year, and you need a WordPress site and hosting to run it on. | BBasic is $49.50 a year for one site, about $4 a month, but payments sit on Pro at $199.50 and CRM links on Elite at $299.50 a year. |
| Free plan and trial | FNothing free and no trial, just an online demo. There are refunds within 30 days, but asking for one switches the license off at once, and a refund isn't a trial anyway. | CWPForms Lite on WordPress.org builds forms with the basics. Multi-page forms, file uploads and conditional logic are paid. |
| Features | C30+ field types, conditional logic, multi-page forms, calculations, payments and, on Elite, surveys, quizzes, polls and signatures. The gap is the listing's own: it only runs as a WordPress plugin, so without a WordPress site it does nothing. | BBuilder, templates, logic, multi-page forms, payments, entries, CRM links and AI form building. Nothing in the listing shows a gap in the core work. |
| Ease of use | CNo rating on record. Fields are dragged into place inside WordPress, but first you need a self-hosted WordPress site or a WordPress.com Business plan, then the plugin and its add-ons installed, then each form built. | CNo store rating on record. You build each form inside the WordPress admin. |
| Platforms and integrations | BIt runs in the browser inside WordPress and connects to Stripe, PayPal, Square, Mailchimp, HubSpot, Salesforce, Zapier and Slack, with a REST API and 500+ hooks for developers. No desktop or phone app of its own. | BWeb only, inside WordPress, with Stripe, PayPal, Square, Mailchimp, HubSpot, Salesforce, Zapier and Airtable. |
| Best for | forms on your own WordPress site | drag-and-drop forms on a WordPress site |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Gravity Forms and WPForms. How we grade
Price against what you get
Gravity Forms starts at $4.92 a month when paid by the year and scores 2.3 out of 4 on features, ease of use and platforms. WPForms starts at $4.13 a month when paid by the year and scores 2.7.
WPForms scores higher and starts $0.79 a month lower. Of the other form and survey tools on the chart, 1 scores higher than Gravity Forms for less, and none scores higher than WPForms for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- WPForms also covers workflow automation.
At a glance
| Gravity Forms | WPForms | |
|---|---|---|
| Pricing | Paid | Free plan |
| Starts at | $59 per year | $49.50 per year for 1 site |
| Free plan | None | WPForms Lite on WordPress.org: a form builder with the basic features; the paid plans add multi-page forms, file uploads and conditional logic. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Rocketgenius Inc. | WPForms, LLC |
| Price read from | gravityforms.com | wpforms.com |
| Checked | Oct 18, 2026 | Nov 12, 2026 |
Worth knowing
Gravity Forms
- It runs only as a WordPress plugin, so you need a self-hosted WordPress site, or a WordPress.com Business plan with a custom domain.
- There is no free version and no trial; the vendor offers an online demo instead.
- Stripe, PayPal and Zapier need Pro, and surveys, quizzes, signatures, user registration and webhooks need the $259 Elite license.
- Refunds are given within 30 days of a payment, and requesting one deactivates the license immediately.
WPForms
- It runs only inside WordPress; it is not a standalone hosted form service.
- Prices are per year for a set number of sites, and every plan is shown at 50% off a higher normal price.
- Payment add-ons need Pro, and CRM connections and webhooks need Elite.
- The vendor lists a 14-day money-back guarantee on the pricing page.
Key features
Gravity Forms
- Drag-and-drop builder
- Build forms inside WordPress from 30+ field types, a template library and layouts of up to four columns per row, then embed them on any page.
- Conditional logic and multi-page forms
- Show or hide fields, sections and pages based on answers, split long forms into pages, and route notification emails by what was submitted.
- Calculations and payments
- Fields can be calculated from a formula. The Stripe, PayPal Checkout and Square add-ons, which handle subscriptions, need Pro; discount codes need Elite.
- Surveys, quizzes and polls
- Elite adds add-ons for surveys, graded quizzes, polls, signatures, partial entries from abandoned forms and conversational one-question-at-a-time forms.
- Entries stored on your own site
- Entries and uploaded files are saved to your WordPress database and server, with unlimited forms and entries, CSV export and tools for handling personal data and consent.
- REST API and hooks
- A REST API, 500+ actions and filters and an add-on framework let developers build their own integrations; the Webhooks add-on needs Elite.
WPForms
- Drag-and-drop builder and templates
- Forms are built in a visual editor, and the vendor lists more than 2,000 ready-made templates covering contact, feedback, registration and similar uses.
- Conditional logic and multi-page forms
- Fields can show or hide based on earlier answers, and long forms can be split into pages with a progress bar. Both are paid features.
- Payments
- Pro adds Stripe, Square and PayPal payment fields with no WPForms fee. The free version and inactive licenses carry a 3% platform fee on transactions.
- Entry management
- Submissions are stored and viewed inside the WordPress dashboard and can be exported as Excel, PDF or CSV files.
- Marketing and CRM connections
- Plus connects to email marketing services and Elite to CRMs such as Salesforce and HubSpot, with webhooks for anything else.
- AI form building
- A WPForms AI chat can create a whole form from a prompt and edit existing forms.
Plans
Gravity Forms
Basic$59
per year
1 site, standard support, and the Basic add-ons for email marketing tools such as Mailchimp, HubSpot and ActiveCampaign, plus reCAPTCHA and Akismet.
Pro$159
per year
3 sites and standard support. Adds the Pro add-ons, including Stripe, PayPal Checkout, Square, Zapier, Slack, Dropbox and Trello.
Elite$259
per year
Unlimited sites, WordPress Multisite, priority support and every add-on, including surveys, quizzes, polls, signatures, user registration and webhooks.
WPForms
Basic$49.50
per year for 1 site
Normally $99 a year, shown at 50% off with no end date. Templates, file uploads, conditional logic and multi-page forms.
Plus$99.50
per year for 3 sites
Normally $199 a year, shown at 50% off. Adds email marketing connections (Mailchimp, AWeber, Constant Contact and others) and standard support.
Pro$199.50
per year for 5 sites
Normally $399 a year, shown at 50% off. Adds Stripe, Square, PayPal and other payment add-ons plus recurring subscriptions.
Elite$299.50
per year for unlimited sites
Normally $599 a year, shown at 50% off. Adds CRM connections (Salesforce, HubSpot, Zoho), webhooks, multisite support and premium support.
Ways to pay less
Gravity Forms
- Nonprofit
Nonprofit License at $129 a year
Registered nonprofits can apply for a $129-a-year license covering 3 sites with add-ons such as Stripe, PayPal, Survey and User Registration. It renews at the same price.
WPForms
No public discounts listed.
Common questions
Which is cheaper, Gravity Forms or WPForms?
As of Nov 12, 2026, WPForms is cheaper to start with: $4.13 a month when paid by the year, against $4.92 a month when paid by the year for Gravity Forms. Gravity Forms starts at $59 per year, and WPForms starts at $49.50 per year for 1 site.
Which has a free plan, Gravity Forms or WPForms?
As of Nov 12, 2026, only WPForms has a free plan. Gravity Forms does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.