Lutra vs Relevance AI

Lutra

• Sales and operations teams enriching contact and company data
• Pulling data out of PDFs and emails into spreadsheets
• Non-technical users who want repeatable automations without building flows by hand

Relevance AI

• Sales and support teams automating research, outreach and CRM updates
• Building multi-agent workflows on a visual canvas without code
• Organizations that want to bring their own model API keys

Lutra

• The Free plan is capped at 15 messages a day and 200 credits a month.
• Scheduling and webhooks need the Essentials plan or higher.
• AI processing and outside data use credits: a web search costs 3 credits, a page retrieval 1, and AI functions vary with size.
• Discounted bulk credits and priority support start at the Professional plan.

Relevance AI

• The Free plan has been retired for new and existing accounts, so every organization needs a paid plan.
• Plan Actions reset at each renewal, and extra Actions cost $80 per 1,000.
• Calling and meeting agents and the analytics dashboard start at Team; SSO, RBAC and audit logs are Enterprise only.
• The website's pricing page lists only Enterprise; Pro and Team prices are published in the documentation.

Lutra

Code-generating agent

Lutra talks through the goal with you, then writes and runs code to carry it out, so a repeated task follows the same steps. The actions and code it used stay visible.

Playbooks

A completed task can be saved as a playbook, a reusable workflow that is run again, put on a schedule or shared with teammates.

App integrations

Reads and writes data in Google Workspace, Outlook, OneDrive, Slack, GitHub, HubSpot, Airtable and other connected apps. In-app actions on your own accounts use no credits.

Web research and enrichment

Searches the web, retrieves pages and looks up public person and company profiles to fill in spreadsheets or CRM records, at 1 to 3 credits per lookup.

Custom integrations and MCP

Connects to any MCP-compatible server and builds connectors to REST and OpenAPI services and to databases such as Supabase.

Scheduling and webhooks

On the Essentials plan and above, workflows can run on a schedule or be started by a webhook.

Relevance AI

Agents and Tools

Agents complete tasks on their own using Tools, which are assembled in a no-code builder from API calls, LLM prompts and custom code. Both are unlimited on every plan.

Workforces

A visual canvas connects specialist agents into a team, with AI-driven handoffs, fixed sequences or conditional logic deciding how work moves between them.

Invent

A built-in agent that works through a business process with you, then creates the Agents, Tools, Triggers and Workforces for it and proposes improvements after launch.

Chat on web and mobile

Agents and Workforces can be @mentioned in a chat interface at chat.relevanceai.com, in a desktop app, and in native Android and iOS apps.

Integrations and triggers

Native integrations ship with ready-made actions and triggers, and a Pipedream connection extends the catalog to 2,000+ services. Custom API calls cover the rest.

Actions and Vendor Credits

Plans count Actions, one each time an agent runs a Tool, separately from Vendor Credits, which pass model and tool costs through with no markup.

Lutra

• Free$0

  15 messages a day, 200 credits a month, basic tools (Google Workspace, Slack, web search, Airtable) and a trial of premium tools.

• Essentials$23

  per month, billed annually ($29 billed monthly)

  Unlimited messages, 2,000 credits a month, premium tools such as Outlook, OneDrive and HubSpot, plus scheduling and webhooks.

• Professional$63

  per month, billed annually

  Unlimited messages and 6,000 credits a month, with everything in Essentials plus bulk credit purchases and priority support.

• EnterpriseCustom

  Unlimited credits, dedicated support, custom integrations, custom security and data policies, analytics and workflow setup.

Relevance AI

• Pro$19

  per month, billed annually; $29 billed monthly

  2,500 Actions and $20 of Vendor Credits a month, unlimited agents, tools and workforces, 2 build users, 1 project and your own API keys.

• Team$234

  per month, billed annually; $349 billed monthly

  7,000 Actions and $70 of Vendor Credits a month, 5 build users, 45 end users, 5 shared projects, calling and meeting agents and priority support.

• EnterpriseCustom

  Custom Actions and Vendor Credits, unlimited users and projects, agent evaluations, SSO, RBAC, audit logs and a dedicated account manager.

Lutra

• Annual discount

  21% off with annual billing

  The Monthly/Annual toggle on the pricing page labels annual billing as 21% off. Essentials is shown at $23 a month billed annually, against $29 billed monthly.

• Other savings

  Volume pricing on bulk credits

  Professional and custom plans can buy extra credits in bulk: 10,000 for $100 (1.0 cent each), 50,000 for $450 (0.9 cents) or 100,000 for $800 (0.8 cents).

Relevance AI

• Annual discount

  Save 33% with annual billing

  Relevance AI's documentation says annual billing saves 33% over the monthly rate: Pro is $19 a month instead of $29, and Team is $234 instead of $349.