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Nudgify vs Wisepops (2026): which should you pick?

As of Nov 12, 2026, Nudgify grades higher than Wisepops: 2.6 against 2.4 out of 4.0.

Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA

Nudgify grades higher on value for money. Wisepops grades higher on features. They get the same grade on the free plan, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Nudgify

Social proof and urgency notifications for stores and sites

Free plan · from $9/mo

Wisepops

Popups, on-site feeds, web push and A/B tests for online stores

Free trial · from $299/mo

Which one is for you

Pick Nudgify if

  • Fits if you run a small store and want sales notifications at $9
  • Works for sites with under 1,000 monthly impressions on Free

Look elsewhere if

  • Tight if you stay free, since 1,000 impressions a month runs out and some nudge types are locked
  • Watch out: the plan cards list branding removal but the comparison table marks it an add-on
  • Watch out: at the impression limit nudges stop until next month, or you upgrade or buy a Visitor Boost
  • Pricey if you want a lifetime deal, as it is final and non-refundable
  • Watch out: the Shopify app is priced separately in the Shopify App Store

Pick Wisepops if

  • Fits if you run a busy Shopify store and judge campaigns by revenue, not sign-ups
  • Works for stores that want web push and an on-site news feed as well as popups

Look elsewhere if

  • Pricey if your site is small, as the only published plan is $299 a month for 500,000 pageviews
  • Not for you if you want to see a price before a sales call and you're not on Shopify
  • Tight if bots hit your site a lot, as their page loads count unless you block them
  • Watch out: past the limit campaigns stop, unless Extra Pageviews are on at 1.5 times the rate, which Shopify billing lacks
  • Skip it if you want a free plan, as there's none, and only Shopify stores get the 14-day trial

How we grade them

2.6GPANudgifyGood2.4GPAWisepopsFair
Value for money
BLite is $9 a month for 10,000 impressions, inside the cheapest quarter ($9) of the category.
DThe only published price is on Shopify: $2,990 a year for 500,000 pageviews, $249.17 a month, or $299 monthly. A site with 20,000 visitors uses a fraction of that and pays far more than popup tools here charge. Smaller plans, and sites off Shopify, get a price after a demo.
Free plan and trial
CFree plan with 1,000 impressions a month and some styles locked, plus a 7-day trial with no card.
CNo free plan, but Shopify stores get a 14-day free trial of the app. Anyone else has to book a demo first, so this C really applies to Shopify shops.
Features
BSocial proof, urgency, review and friction nudges, targeting and analytics. The listing shows no gap in the core work.
APopups, spin-to-win, quizzes and bars, plus an on-site notification feed, embedded blocks and web push, which no other tool here lists. 30+ behaviour signals, AI product picks, and A/B tests against a control group that measure revenue per visitor.
Ease of use
CNo rating on record; you set up nudges and connect your store or tools.
CNo rating on record. AI product picks set up in one click on Shopify, but you still build campaigns, choose from 30+ behaviour signals and watch your pageviews, which count even when nothing shows.
Platforms and integrations
BWeb only, with eight integrations listed.
BWeb, with Shopify, Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, plus Zapier, APIs and webhooks. No desktop or phone app, so B is as high as it goes.
Best forsocial proof and urgency notifications on a storebusy Shopify stores that test for revenue

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Nudgify and Wisepops. How we grade

Price against what you get

Nudgify starts at $9 a month and scores 2.7 out of 4 on features, ease of use and platforms. Wisepops starts at $299 a month and scores 3.0.

Wisepops scores higher, and starts $290 a month higher: the question is whether the extra is worth that to you. Of the other popup and widget tools on the chart, none scores higher than Nudgify for less, and none scores higher than Wisepops for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0$2$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessNudgifyWisepops

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of popup and widget tools, and the best at every price

Where they differ

  • Nudgify also covers reports.
  • Wisepops also covers a/B testing.
In commonWebPopups

At a glance

NudgifyWisepops
PricingFree planFree trial
Starts at$9 per month for up to 10,000 impressions$299 per month for up to 500,000 pageviews (Shopify app)
Free plan1,000 impressions a month, one review for review nudges, and some styles and nudge types locked.None
Free trial7-day free trial, no credit card, limited to 1,000 unique impressions.14-day free trial on the Shopify app
Web
Made byNudgifyWisepops, LLC
Price read fromnudgify.comapps.shopify.com
CheckedNov 12, 2026Oct 18, 2026

Worth knowing

Nudgify

  • The plan cards list branding removal, but the comparison table marks it as an add-on on every plan, so confirm it before buying.
  • Plans are billed in USD every 30 days unless yearly billing is chosen; lifetime purchases are final and non-refundable.
  • At the impression limit nudges stop showing until the next month, or until you upgrade or buy a one-off Visitor Boost.
  • The Shopify app is priced separately in the Shopify App Store.

Wisepops

  • The website publishes no prices and sends visitors to book a demo; the $299 plan is the one shown on the Shopify App Store.
  • Every page load with its code counts as a pageview, whether or not a campaign shows, and bot traffic counts unless you block it.
  • Past the limit, campaigns stop unless Extra Pageviews are on, at 1.5 times the base rate and at most double the plan; not on Shopify billing.
  • There is no free plan; the entry price suits stores with a lot of traffic.

Key features

Nudgify

Social proof nudges
Live visitor count, recent purchases (sales pop) and recent sign-ups, fed from store platforms, forms and payment tools.
FOMO and urgency nudges
Low stock, selling fast and order-soon nudges that show scarcity or a time limit on a product or sale.
Review nudges
Show reviews from Trustpilot, Google Places and Capterra anywhere on a page. The number of reviews available is capped by plan.
Friction nudges
A free-delivery progress nudge and a one-click discount nudge, aimed at cutting abandoned carts and raising basket size.
Targeting and display styles
URL targeting, a nudge limit per session, looping and closeable nudges, in 32 languages, as overlays or inline elements.
Analytics
Reports nudge views and reach, engagements and conversion goals.

Wisepops

Popups, bars and gamified offers
Email and SMS sign-up popups, exit-intent and cart-recovery offers, spin-to-win wheels, countdowns, surveys, quizzes and banners.
Feed, embeds and web push
A notification feed for offers and news, embedded blocks that personalize a section of a page, and web push messages to bring visitors back.
Behavioral targeting
Target on more than 30 behavioral signals, plus geolocation, segments and, on Shopify, cart value, product tags and customer tags.
A/B tests with control groups
Test campaigns against a variant or a control group and measure revenue per visitor, order value and bounce rate.
AI product recommendations
Suggest products each visitor is likely to buy, set up in one click on Shopify.
Integrations
Sends leads to Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, with Zapier, APIs and webhooks for anything else.

Plans

Nudgify

  • Free$0

    per month for up to 1,000 impressions

    Any integration, with one review for review nudges and some nudge styles and types unavailable.

  • Lite$9

    per month for up to 10,000 impressions

    Unlimited websites and nudges and 3 reviews. $90 a year when billed yearly; $800 as a lifetime plan.

  • Plus$29

    per month for up to 90,000 impressions

    Unlimited websites and nudges and 30 reviews. $290 a year when billed yearly; $2,900 lifetime.

  • Genius$49

    per month for up to 300,000 impressions

    Unlimited websites and nudges and 100 reviews. $490 a year when billed yearly; $4,900 lifetime.

  • Agency$89

    per month for up to 1M impressions

    Unlimited websites and nudges and 300 reviews. $890 a year when billed yearly; $8,900 lifetime.

  • Enterprise$189

    per month for up to 3M impressions

    A larger plan the pricing page lists for 3,000,000 impressions a month.

Wisepops

  • 500k pageviews (Shopify)$299

    per month for up to 500,000 pageviews, billed monthly

    Unlimited popup and notification campaigns, AI product recommendations, 140+ templates, web push, A/B tests and Klaviyo. $2,990 if paid yearly.

  • Other plansCustom

    Sites not billed through Shopify, and other pageview tiers, get a price after booking a demo.

Ways to pay less

Nudgify

  • Annual discount

    Yearly billing at $90 on Lite

    Yearly prices shown are $90, $290, $490 and $890 for the Lite, Plus, Genius and Agency plans, against $9, $29, $49 and $89 a month.

  • Lifetime license

    Lifetime plans from $800

    A one-time payment buys a plan for life: $800 for Lite, $2,900 for Plus, $4,900 for Genius and $8,900 for Agency.

Wisepops

  • Annual discount

    Yearly billing saves about two months

    On Shopify the 500k plan is $2,990 a year against $299 a month; the help center describes annual billing as two months free.

Common questions

Which is cheaper, Nudgify or Wisepops?

As of Nov 12, 2026, Nudgify is cheaper to start with: $9 a month, against $299 a month for Wisepops. Nudgify starts at $9 per month for up to 10,000 impressions, and Wisepops starts at $299 per month for up to 500,000 pageviews (Shopify app).

Which has a free plan, Nudgify or Wisepops?

As of Nov 12, 2026, only Nudgify has a free plan. Wisepops does not, though it has a free trial.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade