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Poptin vs Zotabox (2026): which should you pick?

As of Nov 13, 2026, Poptin grades higher than Zotabox: 2.4 against 2.2 out of 4.0.

Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA

Poptin grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Poptin

Popups and embedded forms, with email campaigns and automations

Free plan · from $19/mo

Zotabox

Popups, header bars and other on-site promotion tools

Free plan · from $8.39/mo

Which one is for you

Pick Poptin if

  • Fits if you want popups and email campaigns from one account
  • Works for running a few sites, as Pro covers 4 domains

Look elsewhere if

  • Tight if you're on the free plan, which stops at 1,000 visitors a month on one domain with Poptin branding
  • Pricey if you mostly want email, as Growth reaches $119 a month at 10,000 contacts
  • Not for you if you want a low-priced popup on a busy site, as Basic stops at 10,000 visitors
  • Watch out: Basic covers a single domain; unlimited domains, sub-accounts and users need Agency at $95 a month
  • Pricey if you pay monthly, at $59 for Pro against $47 billed yearly

Pick Zotabox if

  • Fits if you run a small store and want several small tools under one bill
  • Works for a site that can live without email capture on the free plan

Look elsewhere if

  • Tight if you want email collection for free: it is premium only
  • Skip it if you want branding gone, which needs a paid plan
  • Watch out: plans cover 1 website and are priced by monthly visits, from 10,000 to 100,000
  • Watch out: add-to-cart and upsell tools work only on Shopify, BigCommerce, Ecwid and Shopline
  • Watch out: the info.zotabox.com page still shows placeholder footer details

How we grade them

2.4GPAPoptinFair2.2GPAZotaboxFair
Value for money
CPoptin counts unique visitors, so 20,000 a month is past Basic's 10,000 and onto Pro: $47 a month billed yearly ($59 monthly) for 50,000 visitors on 4 domains. That's on the dear side of the middle for popup tools here.
C$8.39 a month on yearly billing for 10,000 visits, $11.99 monthly. That sits just outside the cheapest quarter of popup tools ($8.25), so it is ordinary for the category.
Free plan and trial
CFree forever with unlimited popups, but only for 1,000 visitors a month on one domain, with Poptin branding. A tiny blog might live on it. Most sites will hit the cap quickly.
CA free plan and a 14-day premium trial. The free plan leaves out email collection, countdown timers, coupons and multiple tools of one kind per site.
Features
BBars, slide-ins, full-screen and gamified popups, embedded forms, exit intent, 15+ targeting rules, A/B tests, teasers and coupons, plus email campaigns and automated sequences on top. It covers the whole job.
CMany small tools in one place, but email capture, timers and coupons are premium, and add-to-cart and upsell tools only work on Shopify, BigCommerce, Ecwid and Shopline.
Ease of use
CNo rating on record. Templates get you started, but between 15+ targeting rules, triggers, A/B tests and an email builder, there's a fair bit to set up.
CNo store rating on record. There are 20-plus tools to pick from and set up, so it takes some picking through.
Platforms and integrations
BWeb, with 70+ integrations including Mailchimp, Klaviyo, HubSpot, Salesforce and ActiveCampaign, plus Zapier, Make, WordPress and its own API. No desktop or phone app, so B is the top.
BWeb app with Shopify, BigCommerce, Ecwid, Shopline and Mailchimp. It runs on a website and has no phone or desktop app.
Best forpopups with email campaigns built ina cheap bundle of on-site promo tools

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Poptin and Zotabox. How we grade

Price against what you get

Poptin starts at $19 a month and scores 2.7 out of 4 on features, ease of use and platforms. Zotabox starts at $8.39 a month and scores 2.3.

Poptin scores higher, and starts $10.61 a month higher: the question is whether the extra is worth that to you. Of the other popup and widget tools on the chart, none scores higher than Poptin for less, and 3 score higher than Zotabox for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0Free$2$5$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessPoptinZotabox

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of popup and widget tools, and the best at every price

Where they differ

  • Poptin also covers email campaigns and a/B testing.
In commonFree planWebMarketing automationFormsPopups

At a glance

PoptinZotabox
PricingFree planFree plan
Starts at$19 per month for up to 500 email contacts and 5,000 visitors (Growth)$8.39 per month for up to 10,000 visits, billed annually ($11.99 billed monthly)
Free plan1,000 visitors a month on 1 domain with unlimited popups and Poptin branding, plus 250 email contacts and 500 email sends.Free plan with access to the tools (popup, header bar, contact form and others) but not the premium features such as multiple tools per site, email collection, countdown timers and coupons.
Free trialNone listed14-day premium trial
Web
Made byPoptinZotasoft LLC
Price read frompoptin.comv2.zotabox.com
CheckedOct 18, 2026Nov 13, 2026

Worth knowing

Poptin

  • The free plan stops at 1,000 visitors a month on one domain and shows Poptin branding.
  • Basic covers a single domain; Pro allows 4, and unlimited domains, sub-accounts and users need Agency.
  • Email is priced separately by contacts: Growth starts at $19 a month for 500 contacts and $119 at 10,000.

Zotabox

  • Multiple tools of one kind on the same site, email collection, countdown timers, coupons and branding removal are premium features.
  • Plans are priced by monthly visits and cover 1 website; the pricing page lists a 3-website option as well.
  • Add to cart and upsell tools are marked as available only on Shopify, BigCommerce, Ecwid and Shopline.
  • The info.zotabox.com homepage still shows placeholder footer details, so use the pricing page for plan facts.

Key features

Poptin

Popup and form types
Lightboxes, floating bars, full-screen overlays, slide-ins, gamified popups, social widgets, mobile popups and embedded contact or sign-up forms.
Triggers and targeting
More than 15 targeting rules by behavior, location, device and page, display frequency controls, and exit-intent triggers.
A/B testing and teasers
Compare timing, templates and triggers between popup versions, and show a small teaser icon that opens the full popup on a click.
Coupons
Create coupon codes inside a popup to give shoppers a reason to buy now.
Email campaigns and automations
A drag-and-drop email builder, segments, tags, one-off campaigns and automated sequences triggered by what contacts do.
70+ integrations and an API
Sends leads to email tools and CRMs such as Mailchimp, Klaviyo, HubSpot and Salesforce, with more through Zapier and Make, plus its own API.

Zotabox

Popups
Clickable banner popups and exit-style popups that collect emails or promote offers, with display rules.
Header bar and notification box
A top bar and a notification box for free-shipping messages, limited-time offers and discount codes.
Contact form builder
Contact, survey and request forms with inquiry tracking.
Other site tools
Slide box, showcase slider, Facebook Messenger chat, EU cookie notice, back-to-top button, store locator and social buttons.
Email service integration
On premium plans, captured emails can be sent to a connected email service.

Plans

Poptin

  • Free$0

    1,000 visitors a month on 1 domain, unlimited popups and forms with Poptin branding, 250 email contacts and 500 email sends.

  • Growth (Emails & Poptins)$19

    per month for up to 500 contacts, billed monthly

    Unlimited emails, 5,000 visitors a month on unlimited domains, no branding. Rises with the list: $119 a month at 10,000 contacts.

  • Basic$20

    per month for up to 10,000 visitors, billed annually ($25 monthly)

    Popups only: unlimited popups and forms on 1 domain without Poptin branding, with chat and email support.

  • Pro$47

    per month for up to 50,000 visitors, billed annually ($59 monthly)

    Popups only, on up to 4 domains.

  • Agency$95

    per month for up to 150,000 visitors, billed annually ($119 monthly)

    Unlimited domains, sub-accounts and users for clients, and premium support. Steps up to 2,000,000 visitors at $799 a month yearly.

  • EnterpriseCustom

    Custom visitor limits, extra security, a dedicated account manager and migration help.

Zotabox

  • Free$0

    Basic version of the tool set. Premium features such as email collection, countdown timer, coupon, no branding and email service integration are not included.

  • Starter$8.39

    per month, up to 10,000 visits, billed annually ($11.99 monthly)

    Removes branding and adds email capture with integrations, countdown timer, coupon and video, for small stores.

  • Growth$17.49

    per month, up to 30,000 visits, billed annually ($24.99 monthly)

    Same premium features as Starter with a limit of 30,000 visits a month.

  • Pro$34.99

    per month, up to 100,000 visits, billed annually ($49.99 monthly)

    Same premium features with a limit of 100,000 visits a month. Custom plans are also offered.

Ways to pay less

Poptin

  • Annual discount

    Yearly billing saves 20% on popup plans

    Basic is $20 a month billed yearly ($240) against $25 monthly, Pro $47 against $59 and Agency $95 against $119.

Zotabox

  • Annual discount

    Yearly billing saves 30%

    The pricing page says the yearly plan saves 30%, for example Starter at $8.39 a month billed annually against $11.99 billed monthly.

Common questions

Which is cheaper, Poptin or Zotabox?

As of Nov 13, 2026, Zotabox is cheaper to start with: $8.39 a month, against $19 a month for Poptin. Poptin starts at $19 per month for up to 500 email contacts and 5,000 visitors (Growth), and Zotabox starts at $8.39 per month for up to 10,000 visits, billed annually ($11.99 billed monthly).

Which has a free plan, Poptin or Zotabox?

As of Nov 13, 2026, both Poptin and Zotabox have a free plan.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade