Alternatives · Local SEO
Moz Local alternatives
As of Oct 24, 2026, the best Moz Local alternative for most people is BrightLocal (2.4 GPA), second in our ranking of local SEO tools. The best free one is LocalClarity (2.8 GPA).
Moz Local compared with 11 alternatives: BrightLocal, Yext, Whitespark, Synup, Uberall and 6 more.
Moz Local is a paid product, starting at $16 per location / month, billed yearly ($20 billed monthly). 2 of the 11 alternatives are free or have a free plan. 4 more offer a free trial.
Listings checked up to Oct 23, 2026 · Where the facts come from
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| Moz LocalThis tool | From $16/mo | No | Web |
| BrightLocal | Free trial · from $31/mo | Trial only | Web |
| Yext | Paid | No | Web, iOS, Android |
| Whitespark | Free plan · from $1/mo | Yes | Web |
| Synup | Free trial · from $39/mo | Trial only | Web |
| Uberall | Paid | No | Web, iOS, Android |
| Advice Local | Paid | No | Web |
| GMBapi | Free trial · from $16/mo | Trial only | Web |
| LocalClarity | Free plan · from $6/mo | Yes | Web |
| Locl | Free trial · from $149/yr | Trial only | Web |
| Rio SEO | Paid | No | Web |
| SOCi | Paid | No | Web, iOS, Android |
Price against what you get
Moz Local starts at $16 a month and scores 2.3 out of 4 on features, ease of use and platforms. 1 of the 6 alternatives on this chart scores higher and starts lower: Whitespark.
BrightLocal, Synup and GMBapi score higher without starting lower. LocalClarity and Locl start lower without scoring higher.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
How each one differs from Moz Local
BrightLocal
Local SEO platform for rankings, listings, reviews and AI visibility
- BrightLocal starts at $31 per month for 1 location, billed annually ($41 billed monthly).
- BrightLocal also covers AI search visibility.
Suits: Agencies reporting local rankings and listings for many client locations
Yext
Enterprise listings, reviews and AI visibility for many locations
- Yext also lists iOS and Android apps.
- Yext also covers AI agents and AI search visibility.
- Yext does not cover reports, rank tracking and review collection, which Moz Local does.
Suits: Brands and franchises with hundreds or thousands of locations
Whitespark
Local SEO tools sold one by one: rank grids, citations and GBP control
- Whitespark starts at $1 per location / month, billed annually (Local Platform).
- Whitespark has a free plan, which Moz Local lacks.
Suits: Businesses that want only one local SEO tool rather than a full platform
Synup
Local marketing platform with an AI agent, priced by location band
- Synup starts at $39 per month for 1 location, billed annually ($49 billed monthly).
- Synup also covers AI agents and AI search visibility.
- Synup does not cover reports, which Moz Local does.
Suits: Agencies running listings, reviews and social posts for many clients
Uberall
Listings, reviews and local social for multi-location brands
- Uberall also lists iOS and Android apps.
- Uberall also covers AI search visibility.
- Uberall does not cover rank tracking, which Moz Local does.
Suits: Franchises and chains managing listings for many locations
Advice Local
White-label listings platform that agencies resell as their own
- Advice Local also covers AI search visibility.
- Advice Local does not cover review collection, which Moz Local does.
Suits: Agencies reselling listings management under their own brand
GMBapi
Google Business Profile management for multi-location brands
- GMBapi starts at $16 per location / month for 1 location, billed monthly.
- GMBapi also covers AI search visibility.
- GMBapi does not cover reports, which Moz Local does.
Suits: Retail, hospitality and service chains with many Google Business Profiles
LocalClarity
Listings, reviews and local keywords priced per location
- LocalClarity starts at $6 per location / month, billed annually ($8 billed monthly).
- LocalClarity has a free plan, which Moz Local lacks.
- LocalClarity also covers keyword research.
- LocalClarity does not cover rank tracking and review collection, which Moz Local does.
Suits: Multi-location brands managing listings and reviews on a per-location budget
Locl
Google Business Profile automation, listings sync and profile lock
- Locl starts at $149 per location / year for Directory Sync; Premium is $39 per location / month.
- Locl does not cover rank tracking and review collection, which Moz Local does.
Suits: Owners who want their Google profile posted to and answered without doing it themselves
Rio SEO
Listings, local pages and reviews for enterprise multi-location brands
- Rio SEO also covers surveys.
- Rio SEO does not cover rank tracking, which Moz Local does.
Suits: Enterprise brands managing listings for hundreds of locations
SOCi
AI agents for listings, reviews and social at multi-location brands
- SOCi also lists iOS and Android apps.
- SOCi also covers AI agents, surveys and chatbots.
- SOCi does not cover reports and rank tracking, which Moz Local does.
Suits: Franchises and chains with hundreds or thousands of locations
Limits worth knowing in Moz Local
- Each physical location needs its own subscription; 50 or more locations go through sales.
- Listings are supported only for businesses in the US, UK and Canada, and the directories differ by country.
- Lite cannot reply to reviews; review replies, review requests and social posting start at Preferred.
- The pricing page shows no free trial for Moz Local; the trial it advertises is for Moz Pro.
Common questions
What are the alternatives to Moz Local?
The alternatives to Moz Local in this directory are BrightLocal, Yext, Whitespark, Synup, Uberall, Advice Local, GMBapi, LocalClarity, Locl, Rio SEO and SOCi. Each one has a side-by-side comparison with Moz Local.
Is there a free alternative to Moz Local?
Yes. Whitespark and LocalClarity have a free plan alongside paid ones.
Which Moz Local alternatives work on Android?
The Moz Local listing does not include an Android app. Yext, Uberall and SOCi list one.
Which Moz Local alternatives work on iOS?
The Moz Local listing does not include an iOS app. Yext, Uberall and SOCi list one.
When were these prices checked?
Every listing on this page was checked on Oct 23, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.