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Alternatives · Analytics

Pendo alternatives

Pendo compared with 5 alternatives: Amplitude, Mixpanel, Heap, PostHog and Fullstory.

Pendo has a free plan. All 5 alternatives are free or have a free plan.

5 tools · Listings checked up to Oct 18, 2026 · Where the facts come from

At a glance

ToolPriceFree planRuns on
PendoThis toolFree planYesWeb
AmplitudeFree plan · from $900/yrYesWeb
MixpanelFree plan · from $100/moYesWeb
HeapFree planYesWeb
PostHogFree plan · from $0.00005YesWeb
FullstoryFree planYesWeb

How each one differs from Pendo

  1. Amplitude

    Product analytics with session replay, experiments and in-app guides

    • Amplitude also covers a/B testing.

    Suits: Product teams measuring funnels, retention and feature adoption

  2. Mixpanel

    Event-based product analytics with replays, flags and experiments

    • Mixpanel also covers a/B testing.
    • Pendo also covers surveys.

    Suits: Product teams tracking sign-up funnels, retention and feature use

  3. Heap

    Product analytics that captures every click without manual tagging

    • Heap also covers dashboards.
    • Pendo also covers surveys.

    Suits: Product teams that do not want to plan event tracking up front

  4. PostHog

    Open-source product analytics with replays, flags and surveys

    • PostHog is open source and self-hostable, according to its own site.
    • PostHog also covers a/B testing.

    Suits: Startups and developers who want many product tools under one bill

  5. Fullstory

    Session replay and behavior analytics for websites and apps

    • Fullstory also covers dashboards.

    Suits: Support and product teams who need to see exactly what a user did

Limits worth knowing in Pendo

  • No paid prices are published: Base, Core and Ultimate are quoted by sales from monthly active users and the modules chosen.
  • On Pendo Free, going past 500 monthly active users stops you creating new guides, NPS surveys or segments until you upgrade.
  • Session replay starts at Core, and surveys, product discovery and journey orchestration need Ultimate or paid add-ons.
  • Churn prediction (Predict) and agent analytics are priced separately from the plans.
Pendo pricing and details

Common questions

What are the alternatives to Pendo?

The alternatives to Pendo in this directory are Amplitude, Mixpanel, Heap, PostHog and Fullstory. Each one has a side-by-side comparison with Pendo.

Is there a free alternative to Pendo?

Yes. Amplitude, Mixpanel, Heap, PostHog and Fullstory have a free plan alongside paid ones.

Is there an open-source alternative to Pendo?

PostHog is described as open source on its own site.

When were these prices checked?

Every listing on this page was checked on Oct 18, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.