AppTweak vs ASOMobile (2026): which should you pick?
As of Oct 23, 2026, ASOMobile grades higher than AppTweak: 2.4 against 2.0 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
ASOMobile grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
AppTweak
App store optimization and Apple Ads platform for apps and games
ASOMobile
ASO keyword tracking and research for the App Store and Google Play
Which one is for you
Pick AppTweak if
- Fits if you run store optimization for up to 5 apps on both stores and $79 a month is in the budget
- Works for teams running Apple Ads under $25,000 a month, as the campaign manager is free up to that
Look elsewhere if
- Not for you if you want to try it without a card, as the 7-day trial charges you unless you cancel
- Tight if more than one person needs a login, since Essential, Grow and Expand each include one seat
- Pricey if you follow lots of apps: Essential is $79, $99 or $149 a month for 5, 10 or 20 apps on yearly billing
- Watch out: organic installs per keyword start at Grow, $299 a month, and AI Visibility is listed under Enterprise
- Watch out: review replies, the API and download estimates are separate products with their own plans
Pick ASOMobile if
- Fits if you track a few hundred keywords across up to 5 apps
- Works for agencies tracking thousands of keywords, with 6,000 keywords and 100 apps on Maximum
Look elsewhere if
- Tight if you're staying free, as the plan stops at 20 keywords and 2 apps with no AI or API
- Not for you if you want a proper trial, as it lasts 3 days and doesn't cover Maximum
- Pricey if you want downloads by keyword, which start at ASO Max, $183 a month billed annually
- Watch out: card and PayPal subscriptions renew automatically through Paddle unless you turn that off
- Watch out: there are no named integrations, only API credits on the paid plans
How we grade them
| 2.0GPAAppTweakFair | 2.4GPAASOMobileFair | |
|---|---|---|
| Value for money | DEssential is $79 a month for 5 apps billed annually, $99 monthly, past the $49 where this category's dearest tenth starts, for one seat and 500 keywords. Organic installs per keyword need Grow at $299, and the creative explorers need Expand at $549. | CASO Indie is $47 a month billed annually ($59 monthly) for 500 keywords, 5 apps and 1 user, near the top of this category's usual range. Downloads by keyword need ASO Max at $183, and competitors' downloads and revenue need Maximum at $239. |
| Free plan and trial | DThe ASO tools have only a 7-day trial, and it needs billing details: the card is charged unless you cancel. The free Starter plan covers download and revenue estimates, not the ASO tools. | CA free plan with no card: 20 keywords, 2 apps, 1 teammate, 10 competitors and 100 review replies, with no AI or API credits. Twenty keywords goes fast. The trial of the paid plans lasts 3 days. |
| Features | BOver 12 keyword research tools, daily App Store volumes, rank tracking, competitors' metadata history, A/B tests and creatives, and Reporting Studio dashboards. It covers the whole job. Review replies, the API and Apple Ads management are sold as separate products. | BRank tracking on both stores, keyword popularity with the Search Ads index and suggestions, competitors' keywords and updates, review replies and, from ASO Pro, an AI description editor. It covers the whole job, with downloads by keyword from ASO Max. |
| Ease of use | CNo rating on record. It's a platform of many tools priced by the apps you follow, and there are apps, competitors and keyword lists to set up before the reports mean much. | CNo rating on record. You add apps, keywords and competitors and learn the keyword tools before the tracking tells you much. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It connects to App Store Connect, Google Play Console, Apple Ads, Zendesk and Slack, and an API is sold as a separate product. | BWeb only, with no desktop or phone app and no integrations named. Paid plans include API credits, 1,000 on ASO Indie and 5,000 on ASO Pro. |
| Best for | keyword and creative research on both app stores | keyword tracking across many apps |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AppTweak and ASOMobile. How we grade
Price against what you get
AppTweak starts at $79 a month and scores 2.7 out of 4 on features, ease of use and platforms. ASOMobile starts at $47 a month and scores 2.7.
They score the same, and ASOMobile starts $32 a month lower. Of the other app store optimization tools on the chart, none scores higher than AppTweak for less, and none scores higher than ASOMobile for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- AppTweak also covers reports and AI search visibility.
At a glance
| AppTweak | ASOMobile | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $79 per month for 5 apps, billed annually ($99 billed monthly) | $47 per month, billed annually ($59 billed monthly) |
| Free plan | None | Free plan, no card needed: 20 keywords, 2 apps, 1 teammate, 10 competitors and 100 review replies, with rank tracking, top charts and category rankings. |
| Free trial | 7-day free trial of each product; billing details are required and the card is charged unless you cancel | 3-day free trial of the ASO Indie, ASO Pro or ASO Max plan |
| Web | ||
| Made by | AppTweak | ASOMobile |
| Price read from | apptweak.com | asomobile.net |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
AppTweak
- Essential, Grow and Expand each include one seat; Enterprise, priced through sales, sets a custom number.
- Prices rise with the number of apps followed: 5, 10 or 20 on the listed plans.
- The AI Visibility add-on, covering ChatGPT and Gemini only, is listed under the Enterprise plan.
- Download and revenue estimates have their own free Starter plan; the ASO tools have only the 7-day trial.
ASOMobile
- The free plan stops at 20 keywords and 2 apps, with no API credits or AI use.
- The trial lasts only 3 days and covers ASO Indie, ASO Pro and ASO Max, not Maximum.
- Downloads by keyword start at ASO Max; competitors' downloads and revenue need Maximum.
- Card and PayPal subscriptions renew automatically through Paddle; auto-renewal can be turned off on the pricing page.
Key features
AppTweak
- Keyword research and tracking
- Over 12 keyword research tools on a database AppTweak puts at 30 million keywords in 100+ countries, with daily App Store volumes and estimated Google Play volumes.
- Competitor metadata and creatives
- See any app's metadata history, A/B tests, screenshots, icons and videos; Expand adds a searchable library of creatives and custom product pages.
- Organic installs per keyword
- From Grow, estimates how many organic downloads each keyword brings in, split into brand and generic searches, and measures the effect of keyword changes.
- Reporting Studio
- Dashboards that combine AppTweak data with App Store Connect, Google Play and mobile measurement partner data, with an agent that builds them from a prompt.
- AI visibility for apps
- An add-on that tracks how often ChatGPT and Gemini recommend your app, using 10,000 prompts localized for five markets, with the sources each answer cites.
- Apple Ads campaign manager
- A separate product for managing Apple Ads campaigns, free up to $25,000 of monthly ad spend and 4% of spend above that.
ASOMobile
- Keyword rank tracking
- Track keyword positions for your apps on both stores, with worldwide visibility checks and, on ASO Max, instant rank updates and comparisons by country.
- Keyword research
- Keyword popularity with the Search Ads index, suggestions, combinations for new keywords and checks of how keywords appear in store search suggestions.
- AI description editor
- From ASO Pro, an AI text editor drafts app descriptions around your keywords, with complexity and effectiveness scores for each keyword.
- Competitor research
- See competitors' keywords and track their store updates; ASO Max adds their Apple Search Ads keywords, and Maximum their downloads and revenue.
- Review replies
- Read and reply to App Store and Google Play reviews from the platform, from 100 replies on the free plan to 3,000 on Maximum.
- Free tools and API
- Free keyword check, keyword monitor, top charts and trending-search tools without a paid plan, and API credits on paid plans.
Plans
AppTweak
Essential$79
per month for 5 apps, billed annually ($99 billed monthly)
500 tracked keywords, 1 seat, 6 months of history and the keyword research tools. $99 a month for 10 apps or $149 for 20, billed annually.
Grow$299
per month for 5 apps, billed annually ($359 billed monthly)
1,500 keywords, 1 seat, 12 months of history, organic installs per keyword and long-tail keywords. $349 for 10 apps or $499 for 20, billed annually.
Expand$549
per month for 5 apps, billed annually ($659 billed monthly)
3,000 keywords, 1 seat, 24 months of history and the creative, custom product page and in-app event explorers. $639 for 10 apps or $833 for 20.
EnterpriseCustom
Custom apps, keywords and seats, all historical data, the ASO Agent, Apple Ads keyword intelligence and access to the AI Visibility add-on.
ASOMobile
Free$0
20 keywords, 2 apps, 1 teammate, 10 competitors and 100 review replies; no AI or API credits.
ASO Indie$47
per month, billed annually ($59 billed monthly)
500 keywords, 5 apps, 1 user, 50 competitors, 500 replies and 1,000 API credits, with competitor keywords and automatic keyword selection.
ASO Pro$95
per month, billed annually ($119 billed monthly)
1,500 keywords, 10 apps, 3 users, 150 competitors and 5,000 API credits, adding an AI description editor and competitor update tracking.
ASO Max$183
per month, billed annually ($229 billed monthly)
4,000 keywords, 50 apps and 5 users, adding downloads by keyword, a search visibility score and Apple Search Ads keyword analysis.
Maximum$239
per month, billed annually ($299 billed monthly)
6,000 keywords, 100 apps and 5 users, adding competitor downloads and revenue, similar apps and category analysis. No trial.
IndividualCustom
Pick the tools and raise the limits on keywords, apps, review replies, API and AI use yourself on the pricing page.
Ways to pay less
AppTweak
- Annual discount
Two months free with annual billing
AppTweak's pricing page says annual billing saves two months: Essential for 5 apps is $949 a year ($79 a month) instead of $99 a month billed monthly.
ASOMobile
- Annual discount
Up to 20% off for longer terms
ASOMobile's pricing page takes 5% off for 3 months, 10% off for 6 months and 20% off for a year: ASO Indie is $564 a year instead of $59 a month.
Common questions
Which is cheaper, AppTweak or ASOMobile?
As of Oct 23, 2026, ASOMobile is cheaper to start with: $47 a month, against $79 a month for AppTweak. AppTweak starts at $79 per month for 5 apps, billed annually ($99 billed monthly), and ASOMobile starts at $47 per month, billed annually ($59 billed monthly).
Which has a free plan, AppTweak or ASOMobile?
As of Oct 23, 2026, only ASOMobile has a free plan. AppTweak does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.