AuthorityLabs vs Ranktracker (2026): which should you pick?
As of Nov 13, 2026, we pick Ranktracker: it is first in our ranking of SEO tools, and it grades higher too, 2.6 against 2.0.
Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA
Ranktracker grades higher on value for money, features and platforms. They get the same grade on the free plan and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
AuthorityLabs
Daily rank tracking by keyword, domain, location and device
Ranktracker
Rank tracking with keyword research, backlinks and site audits
Which one is for you
Pick AuthorityLabs if
- Fits if you track under 250 keywords across up to 50 domains
- Works for agencies that want white-label rank reports with unlimited users
Look elsewhere if
- Skip it if you want a free plan, as the 14-day trial is the only free access
- Not for you if you need site audits or backlink checks, which it does not include
- Tight if you track more than 250 keywords, since the next step is $129 a month
- Pricey if you track 2,500 keywords, at $295 a month
- Watch out: only monthly prices are shown, with no annual option mentioned
Pick Ranktracker if
- Fits if you track rankings for many sites, as projects and users are unlimited
- Works for agencies that report rankings to clients and want backlink data on the same plan
Look elsewhere if
- Skip it if you want a refund safety net, as none is offered during the current promotion
- Not for you if you want a free plan to keep using after the 7-day trial
- Pricey if you want AI-written articles, at $7.50 or more each, or extra keywords, competitors and pages, all sold as add-ons
- Tight if you check daily on Launch, with 500 keywords and 5 competitors a project; Growth for 1,000 is $71.20 a month
- Not for you if you want a desktop or phone app, as it runs on the web only
How we grade them
| 2.0GPAAuthorityLabsFair | 2.6GPARanktrackerGood | |
|---|---|---|
| Value for money | C$65 a month for 250 keywords sits between the category's middle at $40 and its dearer quarter at $69. Per keyword it gets dearer fast: $129 for 1,000, $295 for 2,500. | BGraded against other rank trackers. Launch is $31.20 a month billed yearly ($39 monthly) for 500 keywords checked daily, with unlimited users and every tool included. Wincher charges $49 a month for the same 500 keywords, without the backlink data. |
| Free plan and trial | CA 14-day trial with no card needed. After that, nothing is free. | CNo free plan, but the 7-day trial needs no payment details. Test it properly, because no refunds are offered during the current promotion. |
| Features | CDaily rank checks, local and mobile tracking, white-label reports and an API. It does that one job fully, and it is a smaller job than a full SEO suite. | BTop-100 rankings on four search engines in 100,000+ locations, Maps and AI Overviews, plus keyword research, a SERP checker, backlinks from a 2.6 trillion link index, site audits and reports. It covers tracking and the rest of the SEO job. |
| Ease of use | CNo store rating is on record. You add your domains and keywords, then wait for the first checks. | CNo rating on record. The tools are all in one place, but projects, keyword lists and tracking schedules need setting up first. |
| Platforms and integrations | CWeb only, with Google Data Studio as the one integration listed. | BWeb only, with Search Console, Looker Studio, an API and an MCP server on every plan. No desktop or phone app. |
| Best for | daily rank tracking for agencies | rank tracking with a full toolkit included |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AuthorityLabs and Ranktracker. How we grade
Price against what you get
AuthorityLabs starts at $65 a month and scores 2.0 out of 4 on features, ease of use and platforms. Ranktracker starts at $31.20 a month and scores 2.7.
Ranktracker scores higher and starts $33.80 a month lower. Of the other SEO tools on the chart, 34 score higher than AuthorityLabs for less, and none scores higher than Ranktracker for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Ranktracker also covers site audit and backlink analysis.
At a glance
| AuthorityLabs | Ranktracker | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $65 per month for 250 keywords | $31.20 per month for 500 keywords, billed annually ($39 billed monthly) |
| Free plan | None | None |
| Free trial | 14-day free trial of the selected plan, no credit card required | 7-day free trial, no payment details required |
| Web | ||
| Made by | ScraperAPI, LLC | Ranktracker Ltd |
| Price read from | authoritylabs.com | ranktracker.com |
| Checked | Nov 13, 2026 | Oct 17, 2026 |
Worth knowing
AuthorityLabs
- There is no free plan; the 14-day trial is the only free access.
- The cheapest plan caps tracking at 250 keywords and 50 domains, and the next steps up are $129, $295 and $585 a month.
- The pricing page shows monthly prices only and does not mention annual billing.
- It tracks rankings and keyword data only, so it does not include site audits or backlink analysis.
Ranktracker
- There is no free plan, and no refunds are offered during the current promotion; the 7-day trial is the way to test it.
- Keyword limits assume daily checks: Launch covers 500 keywords daily, or up to 15,000 if each is checked only monthly.
- AI-written articles cost extra, from $7.50 per article, and more keywords, competitors or pages are add-ons bought in the account.
- Tools are not sold separately; every plan includes all of them.
Key features
AuthorityLabs
- Daily rank checks
- Rankings are refreshed every day on every plan, for domains, pages and competitor sites tracked side by side.
- Local and mobile tracking
- Results can be pulled by state, city or postal code, and mobile rankings are tracked separately from desktop.
- Search engines and countries
- Domains can be added for any country or language that Google, Bing and Yahoo support.
- Not provided keywords report
- Every plan includes reports aimed at recovering keywords that analytics tools label as not provided.
- White-label reporting
- Reports can carry the agency's own branding, and any number of team members or clients can have a login at no extra cost.
- Interface API access
- Plans list API access to the rank tracker interface, and the company sells separate SEO and data-service APIs.
Ranktracker
- Rank tracker
- Top 100 positions on Google, Bing, Yahoo and Yandex, on mobile and desktop, in over 100,000 locations, with Google Maps and AI Overview tracking.
- Keyword Finder and SERP Checker
- Keyword ideas from a database of over 3.5 billion keywords with volume, CPC and difficulty, plus live top-10 results with link metrics.
- Backlink checker and monitor
- Backlink analysis of any domain from a database of over 2.6 trillion links, with new and lost links and monitoring of your own.
- Website audit
- Scans every page of a site against more than 100 data points and compares each scan with the one before.
- Reports, API and integrations
- PDF, Excel and CSV reports and shareable tracking links, with the API, an MCP server, Google Search Console and Looker Studio on every plan.
- AI Article Writer
- Generates topics and outlines without limit; full AI-written articles, translatable into 28 languages, are paid add-ons.
Plans
AuthorityLabs
Plus$65
per month for up to 250 keywords
250 keywords across up to 50 domains, with local and mobile tracking, daily updates, white-label reports and unlimited users.
Pro$129
per month for up to 1,000 keywords
1,000 keywords across up to 100 domains, with the same feature set as Plus.
Pro Plus$295
per month for up to 2,500 keywords
2,500 keywords across up to 300 domains, with the same feature set.
Enterprise$585
per month for 5,000+ keywords
5,000 or more keywords across unlimited domains, with the same feature set.
Ranktracker
Launch$31.20
per month for 500 keywords, billed annually ($39 billed monthly)
500 keywords checked daily (3,500 weekly), 500 instant checks and 40,000 data rows a month, 5 competitors per project.
Growth$71.20
per month for 1,000 keywords, billed annually ($89 billed monthly)
1,000 keywords checked daily (7,000 weekly), 150,000 data rows a month and 10 competitors per project.
Scale$119.20
per month for 2,000 keywords, billed annually ($149 billed monthly)
2,000 keywords checked daily (14,000 weekly), 350,000 data rows a month and 20 competitors per project.
Authority$239.20
per month for 5,000 keywords, billed annually ($299 billed monthly)
5,000 keywords checked daily (35,000 weekly), 800,000 data rows a month and 50 competitors per project.
Ways to pay less
AuthorityLabs
No public discounts listed.
Ranktracker
- Annual discount
Save 20% on annual plans
Annual billing takes 20% off every plan: Launch is $31.20 a month instead of $39, and Authority $239.20 instead of $299.
Common questions
Which is cheaper, AuthorityLabs or Ranktracker?
As of Nov 13, 2026, Ranktracker is cheaper to start with: $31.20 a month, against $65 a month for AuthorityLabs. AuthorityLabs starts at $65 per month for 250 keywords, and Ranktracker starts at $31.20 per month for 500 keywords, billed annually ($39 billed monthly).
Which has a free plan, AuthorityLabs or Ranktracker?
As of Nov 13, 2026, neither AuthorityLabs nor Ranktracker has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.