Behold vs Flockler (2026): which should you pick?
As of Nov 13, 2026, Behold grades higher than Flockler: 2.2 against 2.0 out of 4.0.
Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA
Behold grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Behold
Instagram feed widgets and JSON feeds for any website
Flockler
Social media aggregator for websites, screens and events
Which one is for you
Pick Behold if
- Fits if you only need an Instagram feed on a site and want little setup
- Works for developers who want a JSON feed of posts
Look elsewhere if
- Not for you if you want other networks: the page lists Instagram only
- Tight if you stay free: 6 posts, 1 feed, 1,200 views and a logo on hover
- Watch out: views count page loads with a widget, so busy pages use the allowance fast
- Pricey if you want pin, hide and reorder: that is Business at $60 a month
Pick Flockler if
- Fits if you need social posts on screens, events and sites and can budget for it
- Works for teams that want unlimited page views and users
Look elsewhere if
- Pricey if you are small: $110 a month billed annually for Basic
- Not for you if you want a free plan, as there is only a 14-day trial
- Watch out: feeds are capped at 8, 15 and 30, and unlimited needs the custom Premium plan
- Watch out: submission forms are Pro and above, and the API is Premium and Agency
How we grade them
| 2.2GPABeholdFair | 2.0GPAFlocklerFair | |
|---|---|---|
| Value for money | CStarter is $10 a month for 15,000 views, between the category's $8.17 cheaper quarter and $14.92 middle. Pro is $30 and Scale $180. | DBasic is $110 a month billed annually ($129 monthly), against a category middle of $14.92 and a dearest tenth from $55. Pro is $325. |
| Free plan and trial | CA free plan with 1 source, 1 feed, 6 posts and 1,200 views a month. It is paused when the views run out. | CA 14-day trial with no card, and no free plan. |
| Features | CGallery widgets, JSON feeds and a Klaviyo feed, but Instagram only, and curation tools are on Business. | CFeeds from 10+ platforms, moderation, automated alt text and a content API. The listing's gaps: feeds are capped at 8, 15 and 30, and API and submission forms sit on higher plans. |
| Ease of use | CNo store rating on record. You connect an Instagram account and style the widget. | CNo store rating on record. You connect sources and set up each feed. |
| Platforms and integrations | BWeb, embedded on any site, with JSON feeds, Klaviyo and Instagram. An Admin API is on enterprise plans. | BWeb, embeds, digital signage and events, with Instagram, TikTok, Facebook, X, YouTube, LinkedIn and Bluesky, and an API on Premium. |
| Best for | an Instagram feed on any site | social walls for sites, screens and events |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Behold and Flockler. How we grade
Price against what you get
Behold starts at $10 a month and scores 2.3 out of 4 on features, ease of use and platforms. Flockler starts at $110 a month and scores 2.3.
They score the same, and Behold starts $100 a month lower. Of the other popup and widget tools on the chart, 4 score higher than Behold for less, and 13 score higher than Flockler for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| Behold | Flockler | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $10 per month | $110 per month, billed annually ($129 billed monthly) |
| Free plan | 1,200 views a month, 1 source and 1 feed, 6 posts per feed, daily updates, and a Behold logo on hover. | None |
| Free trial | None listed | 14-day free trial, no credit card required |
| Web | ||
| Made by | Behold | Flockler |
| Price read from | behold.so | flockler.com |
| Checked | Nov 13, 2026 | Nov 13, 2026 |
Worth knowing
Behold
- Views mean page loads that include a widget, so busy pages use the allowance fast.
- On the free plan an account is paused when the monthly view limit is hit; paid plans pause only after two months in a row over the limit.
- Curation tools such as pinning and hiding need the Business plan or higher.
- Instagram-focused; the page does not list other networks.
Flockler
- Starts at $110 a month, well above most feed tools, and there is no free plan.
- Feeds are capped per plan (8, 15 and 30); unlimited feeds need the custom Premium plan.
- API access is on Premium and Agency plans; Agency pricing is by contacting the company.
- Submission forms are only on Pro and above.
Key features
Behold
- No-code gallery widgets
- Embed Instagram galleries on a site without writing code, in a limited set of styles on the free plan.
- JSON feeds
- Developers get the post data as JSON on every plan, including the free one.
- Klaviyo feeds
- Add a live Instagram feed to emails; included from the Pro plan.
- Update speed by plan
- Daily on Free, hourly on Starter, every 5 minutes on Pro and Business, every minute on Scale.
- Advanced curation
- Pin, hide and reorder posts, from the Business plan; pinning is not supported for hashtag feeds.
- Admin API
- Manage user accounts at scale, co-branded; available on Enterprise.
Flockler
- Feeds from 10+ platforms
- Aggregates Instagram, TikTok, Facebook, X, YouTube, LinkedIn, Bluesky and others into one place.
- Embed in many places
- Show feeds on websites, intranets, digital screens and at events.
- Moderation
- Manual on Basic; AI-powered moderation from Business.
- Automated alt text
- AI-written alt text for accessibility, from Business upward.
- Submission forms and shoppable feeds
- Collect content from visitors with forms on Pro; shoppable feeds are listed among its features.
- Content API
- A content API and bulk feed creation are on the custom Premium plan.
Plans
Behold
Free$0
per month for up to 1,200 views
1 source, 1 feed, 6 posts per feed, JSON feeds, daily updates and limited widget styles.
Starter$10
per month for up to 15,000 views
3 sources and feeds, 50 posts per feed, hourly updates, no Behold logo.
Pro$30
per month for up to 125,000 views
15 sources and feeds, 100 posts per feed, updates every 5 minutes, Klaviyo feeds.
Business$60
per month for up to 500,000 views
30 sources and feeds, 150 posts per feed, and advanced curation (pin, hide, reorder).
Scale$180
per month, unlimited views
Business features plus updates every minute and priority email support.
EnterpriseCustom
Custom limits, Admin API access, 99.9% SLA and signed standard terms; contact sales.
Flockler
Basic$110
per month, billed annually ($129 billed monthly)
8 feeds, 10+ platforms, unlimited page views and users, manual moderation, no Flockler branding.
Business$195
per month, billed annually ($229 billed monthly)
15 feeds, automated AI alt text and AI-powered moderation.
Pro$325
per month, billed annually ($379 billed monthly)
30 feeds, submission forms, video autoplay, account-wide 2FA and prioritized support.
PremiumCustom
Unlimited feeds priced by volume, content API and bulk feed creation; contact sales.
Ways to pay less
Behold
No public discounts listed.
Flockler
- Annual discount
Yearly billing
The pricing page shows lower monthly prices on its Yearly tab: Basic $110 against $129 billed monthly.
Common questions
Which is cheaper, Behold or Flockler?
As of Nov 13, 2026, Behold is cheaper to start with: $10 a month, against $110 a month for Flockler. Behold starts at $10 per month, and Flockler starts at $110 per month, billed annually ($129 billed monthly).
Which has a free plan, Behold or Flockler?
As of Nov 13, 2026, only Behold has a free plan. Flockler does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.