Convert Pro vs OptinMonster (2026): which should you pick?

Pick Convert Pro if

• Fits if you run several WordPress sites and want one licence for all of them
• Makes sense if you would rather pay $349 once than every year

Look elsewhere if

• Skip it if your site is not on WordPress
• Not for you if you want to try it first: there is no free plan or trial, only a 14-day refund
• Watch out: the annual price renews at $99, not the $89 introductory price
• Watch out: if an annual licence lapses the plugin keeps working, but updates and support stop

Pick OptinMonster if

• Fits if you run a blog or shop and want more email sign-ups from it
• Works for agencies running sign-up campaigns across client sites, with sub-accounts from Pro

Look elsewhere if

• Skip it if you want exit intent on a budget, as it starts on Pro at $870 a year
• Not for you if you want to try it first, as there's no free plan or trial, only a 14-day refund
• Pricey if you budgeted on the first year, as Basic goes from $108 to $210 at renewal
• Watch out: going over the impression limit moves the account up to the next plan automatically
• Tight if you want geolocation, retargeting or store integrations, as all need Growth at $1,470 a year

Convert Pro

• Runs only inside WordPress (version 4.1 or higher, per the FAQ).
• There is no free trial or free plan; the FAQ gives a 14-day refund window.
• If an annual license expires the plugin keeps working but updates and support stop.
• The annual price renews at the full $99, not the $89 introductory price.

OptinMonster

• It does not build or host pages: it runs on an existing site where you can add JavaScript, with plugins and guides for WordPress, Shopify and others.
• First-year prices are introductory; Basic renews at $210 a year, and monthly billing costs $21 a month.
• Exit Intent, countdown timers and Zapier need Pro; geolocation, retargeting and store integrations need Growth.
• Going over the impression limit moves the account up to the next plan automatically; there is no free plan or trial, only a 14-day refund.

Convert Pro

Drag-and-drop editor

Build popups and opt-ins visually, starting from a template library.

Popup types

Exit-intent, on-click, info-bar or slide-in, after-post, full-screen and yes/no popups.

Targeting

Page-level targeting, referrer, device and AdBlock detection.

A/B testing

Create variants and compare them.

Mailer integrations

The pricing page lists 30+ mailer integrations; the integrations page gives no names.

OptinMonster

Campaign types

Lightbox pop-ups, floating bars, inline and sidebar forms, slide-in scroll boxes, full-screen overlays, yes/no forms and, on Growth, coupon wheels.

Drag-and-drop builder and templates

Design campaigns from more than 700 templates without code, with custom fonts, CSS and success messages, and an AI Popups option.

Targeting and triggers

Show a campaign by page, time on site, scroll depth, device or referrer; Exit Intent detection starts at Pro and geolocation at Growth.

A/B testing and analytics

From Plus, split-test campaigns and see full reports; Pro adds revenue attribution to tie campaigns to sales.

Onsite retargeting and follow-ups

Growth can show different campaigns to new and returning visitors and follow up after someone has already signed up.

Email and store integrations

Sends sign-ups to email services such as Mailchimp and Constant Contact; Growth adds Shopify, WooCommerce and Magento integrations.

Convert Pro

• Annual$99

  per year for unlimited sites

  A year of updates and support. Shown at $89 instead of $99 as introductory pricing; renewals are at full price.

• Lifetime$349

  one-time, for unlimited sites

  One payment with lifetime support and updates. The page crosses out $399 beside the $349 charged.

OptinMonster

• Basic (yearly)$210

  per year at renewal, after a first year for $108

  1 site and 2,500 campaign impressions a month, every campaign type, 700+ templates and page targeting. Advertised as $9 a month for the first year.

• Basic (monthly)$21

  per month, billed monthly

  The Basic plan paid month to month: 1 site and 2,500 impressions a month, with basic marketing integrations.

• Plus (yearly)$570

  per year at renewal, after a first year for $324

  2 sites, 10,000 impressions a month, A/B testing, device targeting and content locking. Advertised as $27 a month for the first year; $57 billed monthly.

• Pro (yearly)$870

  per year at renewal, after a first year for $444

  3 sites, 25,000 impressions, exit intent, countdown timers, revenue attribution, Zapier and 2 sub-accounts. $37 a month the first year; $87 monthly.

• Growth (yearly)$1,470

  per year at renewal, after a first year for $804

  5 sites, 100,000 impressions, geolocation, onsite retargeting, coupon wheels and unlimited sub-accounts. $67 a month the first year; $147 monthly.

• EnterpriseCustom

  Custom impression volumes with dedicated support, and optional Okta SSO login or custom integrations at extra cost.

Convert Pro

• Lifetime license

  Lifetime license

  A one-time $349 payment for unlimited sites, with lifetime support and updates.

• Other savings

  Introductory $89 first year

  The annual license is shown at $89 against a regular $99; the page says renewals are at full price.

OptinMonster

• Other savings

  Introductory first year at about half price

  New annual plans cost $108 (Basic), $324 (Plus), $444 (Pro) or $804 (Growth) for the first year, then renew at $210, $570, $870 or $1,470.

• Annual discount

  Annual plans cost less than paying monthly

  Basic renews at $210 a year against $21 a month ($252 a year) on monthly billing, and Growth at $1,470 against $147 a month.