Skip to content
ToolGPA

Mangools vs Moz Pro

We give Mangools a 2.0 GPA and Moz Pro a 1.8, out of 4.0. Mangools grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

Mangools

Bundle of five SEO tools led by the KWFinder keyword research app

Free plan · from $37.70/mo
Full detailsmangools.com

Moz Pro

SEO toolkit for keyword and link research, site crawls and rankings

Free plan · from $49/mo
Full detailsmoz.com

How we grade them

2.0GPAMangoolsFair1.8GPAMoz ProWeak
Value for money
CBasic is $37.70 a month on yearly billing ($61 monthly), exactly this category's middle. That buys 100 keyword lookups a day, 200 tracked keywords and 500 AI prompts. Paying monthly costs a lot more, and refunds only run for 48 hours.
DStandard is $79 a month billed yearly ($99 monthly), and Moz pitches it at small businesses. That's about twice this category's middle for 1 user, 3 campaigns and 150 keyword queries a month. Proper research room sits on Medium at $143. Starter, at $49, is for one site.
Free plan and trial
CA free plan with no card: 5 keyword lookups every 24 hours, each showing 15 related keywords. Enough to see how it works, not enough to do research. There's no trial of the paid plans.
CA free Moz Community account gives limited use of Keyword Explorer, Link Explorer and MozBar. The trial only covers Medium billed monthly, needs a card, and Moz doesn't say how long it lasts.
Features
CKeyword research down to city level, SERP checks, rank tracking, backlinks from Majestic's index, domain metrics and AI answer tracking on every plan. The gaps: rankings update weekly except on Agency, and none of the five tools audits your site.
CKeyword Explorer, Link Explorer, rank tracking on up to four search engines, Site Crawl, and AI answer tracking across GPT, Gemini, AI Mode and Perplexity. The gap the listing names is on Standard: 150 keyword queries a month runs out fast.
Ease of use
CNo rating on record. The tools are pitched at bloggers and read simply, but daily lookup caps and setting up rank tracking take some getting used to.
CNo rating on record. Onboarding tips and fix-it instructions in Site Crawl help beginners, but campaigns still need setting up and there's a fair bit to learn.
Platforms and integrations
CWeb plus a browser extension, with Looker Studio the one integration on the listing. No desktop or phone app.
CWeb plus the MozBar Chrome extension. The listing names no integrations, and the Moz API and Moz Local are separate products with their own prices. No desktop or phone app.
Best forsimple keyword research for bloggersguided SEO for small businesses new to it

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Mangools and Moz Pro. How we grade

Price against what you get

Mangools starts at $37.70 a month and scores 2.0 out of 4 on features, ease of use and platforms. Moz Pro starts at $49 a month and scores 2.0.

They score the same, and Mangools starts $11.30 a month lower. Of the other SEO tools on the chart, 9 score higher than Mangools for less, and 10 score higher than Moz Pro for less.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0$5$10$20$50$100$200More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessMangoolsMoz Pro

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of SEO tools, and the best at every price

Where they differ

  • Mangools starts at $37.70 per month, billed annually ($61 billed monthly). Moz Pro starts at $49 per month, billed monthly.
  • Moz Pro also covers site audit.
In commonFree planWebBrowser extensionPublic APIAI featuresKeyword researchRank trackingBacklink analysis

At a glance

MangoolsMoz Pro
PricingFree planFree plan
Starts at$37.70 per month, billed annually ($61 billed monthly)$49 per month, billed monthly
Free planFree plan, no card needed: 5 KWFinder lookups per 24 hours, each showing 15 related and 5 competitor keywords, plus the free mini tools.Free Moz Community account: limited use of Keyword Explorer, Link Explorer and the MozBar extension.
Free trialNone listedFree trial of the Medium plan billed monthly; credit card required, length not stated
Web
Browser extension
Made byMangools (CodeCat s.r.o.)SEOMoz, Inc.
Price read frommangools.commoz.com
CheckedOct 17, 2026Oct 17, 2026

Who each one suits

Mangools

  • Bloggers and small-site owners who mainly need keyword research
  • Freelancers who want simple tools at a lower monthly price
  • Small teams that can share one account's daily limits

Moz Pro

  • Small businesses and beginners who want guided SEO with onboarding tips
  • Teams that need two or three users without paying per seat
  • Marketers who want rank tracking and AI answer tracking in one plan

Worth knowing

Mangools

  • Rank tracking updates weekly except on the Agency plan, which updates daily.
  • Basic has no extra seats; sub-users on Premium and Agency share the parent account's limits.
  • Lookups reset every 24 hours, so heavy research days can hit the cap.
  • Refunds are offered only within 48 hours of a payment.

Moz Pro

  • Standard allows only 150 keyword queries a month, against 5,000 on Medium.
  • Extra user seats cost $49 a month each; more campaigns are $10 a month each and 200 more keywords $20.
  • The free trial is only for the Medium plan billed monthly, needs a credit card, and ends if you buy an add-on.
  • Moz Local, for business listings, and the Moz API are separate products with their own prices.

Key features

Mangools

KWFinder
Find keyword ideas with search volume and a keyword difficulty score, by keyword or by the domain that ranks, for locations down to city level.
SERPChecker
Inspect localized search results with SERP features and metrics for every ranking page; each check counts as one SERP lookup.
SERPWatcher
Track rankings for 200 to 1,500 keywords; updates are weekly, or daily on the Agency plan. Desktop and mobile count separately.
LinkMiner and SiteProfiler
Browse a site's backlinks, drawn from Majestic's index, and get an overview of any domain's SEO metrics.
AI Search Watcher PRO
Included in every plan: monitor up to 500 prompts across several AI models, with unlimited monitors and multiple checks per prompt.

Moz Pro

Keyword Explorer
Research keywords by topic or by the site that ranks for them; monthly query limits run from 150 on Standard to 15,000 on Large.
Link Explorer
Look up any site's backlinks, with 5,000 to 70,000 backlink queries a month and lists for tracking links you have built.
Campaigns and rank tracking
Each campaign tracks one site and three competitors, with keyword rankings on desktop and mobile across up to four search engines.
Site Crawl
Audit a site for technical errors with instructions for fixing them, and re-crawl on demand to check the fixes.
AI visibility tracking
Track prompts weekly across GPT, Gemini, Google AI Mode and Perplexity, with citations and sentiment, plus AI-written content briefs.
MozBar Premium
The full version of Moz's Chrome extension shows SEO metrics and on-page elements for any page or search result as you browse.

Plans

Mangools

  • Free$0

    5 keyword lookups per 24 hours with 15 related and 5 competitor keywords per lookup.

  • Mangools Basic$37.70

    per month, billed annually ($61 billed monthly)

    1 user, 100 keyword and 100 SERP lookups per 24 hours, 200 tracked keywords updated weekly, 100,000 backlinks a month, 500 AI prompts.

  • Mangools Premium$52.70

    per month, billed annually ($81 billed monthly)

    3 extra seats, 500 keyword and SERP lookups per 24 hours, 700 tracked keywords updated weekly, 500,000 backlinks a month.

  • Mangools Agency$97.70

    per month, billed annually ($141 billed monthly)

    5 extra seats, 1,200 keyword and SERP lookups per 24 hours, 1,500 tracked keywords updated daily, 1.2 million backlinks a month.

Moz Pro

  • Free account$0

    Moz Community account with limited access to Keyword Explorer, Link Explorer and MozBar.

  • Starter$49

    per month, billed monthly

    Entry-level plan for individuals managing a single website.

  • Standard$79

    per month, billed yearly ($99 billed monthly)

    1 user, 3 campaigns, 300 tracked keywords, 100,000 pages crawled a week, 150 keyword queries a month and 150 tracked AI prompts.

  • Medium$143

    per month, billed yearly ($179 billed monthly)

    2 users, 10 campaigns, 1,500 tracked keywords, 500,000 pages crawled a week, 5,000 keyword queries and 300 AI prompts.

  • Large$239

    per month, billed yearly ($299 billed monthly)

    3 users, 25 campaigns, 3,000 tracked keywords, 1.25 million pages crawled a week, 15,000 keyword queries and 600 AI prompts.

  • EnterpriseCustom

    For enterprise businesses and agencies; priced by talking to Moz.

Ways to pay less

Mangools

  • Annual discount

    Save up to 35% with annual billing

    Mangools' FAQ puts the saving from annual plans at up to 35%. Basic is $452.40 a year billed annually against $61 a month billed monthly.

Moz Pro

  • Annual discount

    Save 20% with yearly billing

    Moz's pricing page lists Standard, Medium and Large at 20% less when paid yearly, for example Medium at $143 a month instead of $179.

  • Nonprofit

    50% off for registered nonprofits

    Registered 501(c)(3) nonprofits get 50% off the regular monthly price, or 30% off the listed yearly price, by sending proof to Moz's Help Team.

More comparisons