Agorapulse vs Fanpage Karma (2026): which should you pick?
As of Nov 13, 2026, Fanpage Karma grades higher than Agorapulse: 2.4 against 2.2 out of 4.0.
Checked Oct 17, 2026 and Nov 12, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA
Agorapulse grades higher on features. Fanpage Karma grades higher on value for money and the free plan. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Agorapulse
Social media inbox, publishing and ROI reports, priced per user
Fanpage Karma
Social analytics, publishing and inbox in one account
Which one is for you
Pick Agorapulse if
- Fits if your team spends most of the day answering comments and DMs
- Works for marketers who have to show the revenue social brings in
Look elsewhere if
- Pricey if you're a small team, at $79 a month for each person on yearly billing, $99 monthly
- Skip it if X is a big channel for you, as full X management is an add-on through sales
- Not for you if you were counting on the free plan, which went in July 2026; the Archie AI plan only creates posts
- Tight if you run more than 10 profiles, as each extra one costs $10 a month on yearly billing, $15 monthly
- Watch out: listening, benchmarking and employee advocacy are add-ons sold through a demo, and moderation rules need Advanced at $149
Pick Fanpage Karma if
- Fits if you want to compare your social profiles with competitors for free
- Works for small agencies that want unlimited brands on one price
Look elsewhere if
- Tight if you are staying free: 1 user, 1 brand, 50 posts and 30 days of history
- Watch out: add-ons are billed per brand, from €9 a month each
- Pricey if you add people: Professional includes 3 users, then €9 each
- Watch out: euros show first, and the dollar prices come from the currency switch
How we grade them
| 2.2GPAAgorapulseFair | 2.4GPAFanpage KarmaFair | |
|---|---|---|
| Value for money | DStandard is $79 a user a month billed yearly with 10 profiles, so two people pay $158 a month and three $237. That puts it in this category's dearest tenth, which starts at $99. The inbox and ROI reports are what you're paying for. | C$35 a month billed annually for unlimited brands, between the category's $29 middle and $79 dearer-quarter mark. |
| Free plan and trial | CThe free plan was withdrawn on July 6, 2026. What's left is a 30-day trial with no card, and a free Archie AI plan that only creates posts through Archie, for four networks. | BFree with no time limit and no card: 1 user, 1 brand, 5 owned and 5 competitor profiles, 50 posts a month. |
| Features | BAn inbox with moderation rules and Google reviews, a shared calendar, approvals on every plan, ROI reports and an MCP server. Nothing in the listing shows a gap in the core job, though full X management and listening are add-ons. | CAnalytics, publishing, inbox, reports, AI credits and an API. Editorial workflows, team inbox and benchmarking are paid add-ons per brand. |
| Ease of use | CThere's no App Store rating on record for us to go by, and you'll connect profiles and set up moderation rules to get the most from it. So it gets the ordinary grade. | CNo store rating on record. You connect each profile and build dashboards, so it is a C. |
| Platforms and integrations | BWeb, iPhone and Android, with Canva, Google Analytics, Bitly, Zapier, HubSpot, Salesforce, Slack and Microsoft Teams. No desktop app, which an A needs. | BWeb only, but with Canva, Google Drive, an API and MCP access. |
| Best for | teams buried in comments and DMs | social media analytics and competitor tracking |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Agorapulse and Fanpage Karma. How we grade
Price against what you get
Agorapulse starts at $79 a month for each person and scores 2.7 out of 4 on features, ease of use and platforms. Fanpage Karma starts at $35 a month and scores 2.3.
Agorapulse scores higher, and starts $44 a month higher: the question is whether the extra is worth that to you. Of the other social media schedulers on the chart, 3 score higher than Agorapulse for less, and 9 score higher than Fanpage Karma for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Agorapulse also covers calendar.
- Fanpage Karma also covers dashboards.
At a glance
| Agorapulse | Fanpage Karma | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $79 per user / month, billed annually ($99 billed monthly) | $35 per month, billed annually ($49 billed monthly) |
| Free plan | None | 1 user and 1 brand, 5 owned and 5 competitor profiles, 50 posts a month and one dashboard with 30 days of history. |
| Free trial | 30-day free trial, no credit card required | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Agorapulse | uphill GmbH |
| Price read from | agorapulse.com | app.fanpagekarma.com |
| Checked | Oct 17, 2026 | Nov 12, 2026 |
Worth knowing
Agorapulse
- Each user pays the full plan rate, and each plan includes 10 social profiles; extra profiles cost $10 a month each billed annually ($15 monthly).
- The free plan was withdrawn on July 6, 2026; the free Archie AI plan left in its place only creates posts through Archie and covers four networks.
- Full X (Twitter) management is sold as a separate X Lite or X Plus add-on through sales.
- Listening, competitive benchmarking and employee advocacy are add-ons sold through a demo.
Fanpage Karma
- The pricing page lists euros first; the US dollar prices are shown by its currency switch and were read from the page data.
- Add-ons such as editorial workflows, team inbox and benchmarking are billed per brand, starting at 9 euros a month each.
- Professional includes 3 users; each additional user costs 9 euros a month.
- The free plan is capped at 1 user, 1 brand and 50 posts a month.
Key features
Agorapulse
- Social inbox
- Comments, DMs and Google Business Profile reviews from every network land in one inbox, with translation, contact history and automated moderation rules.
- Publishing calendar
- Posts to Facebook, Instagram, LinkedIn, TikTok, X, YouTube, Threads, Pinterest, Bluesky and Google Business Profile are planned on one calendar, with CSV bulk upload of 200 posts.
- Approvals and shared calendars
- Simple approvals for teammates or clients on every plan; calendars shared with outside reviewers (5 on Professional, unlimited on Advanced) and multi-step approvals on Custom.
- Reports and ROI
- Profile, post and community reports with PDF and white-label exports; Advanced adds ads reporting, PowerPoint exports and an ROI report linking posts to revenue.
- AI writing and MCP
- An AI assistant writes captions and alt text, and ChatGPT or Claude can connect through Agorapulse's MCP server.
- Integrations
- Canva, Google Drive, Bitly and Google Analytics in the composer and reports, plus Zapier, HubSpot, Salesforce, Slack, Microsoft Teams and Looker Studio.
Fanpage Karma
- Analytics dashboards
- Preconfigured dashboards compare your profiles with competitors, with up to 20 profiles per dashboard and 12 months of history on Professional.
- Publishing
- Plan and publish posts from calendar and list views with a media library and Canva and Google Drive integration.
- Community inbox
- Reply to, like, hide and moderate comments and messages for all connected profiles from one inbox.
- Reports
- Professional exports reports as PDF, PowerPoint and CSV; automated delivery and custom design are an add-on.
- AI credits
- Professional includes 100 AI credits, and 1,000 more can be added for each account as an add-on.
- API and MCP access
- Included in Professional; the Data API is billed by usage, per profile or as a credit package.
Plans
Agorapulse
Standard$79
per user / month, billed annually ($99 billed monthly)
10 social profiles, unlimited scheduling, the social inbox, basic reports with branded exports and 6 months of data.
Professional$119
per user / month, billed annually ($149 billed monthly)
Adds link in bio, calendar notes, ad comment moderation, post and inbox assignments, team reports and 12 months of data.
Advanced$149
per user / month, billed annually ($199 billed monthly)
Adds labels, saved replies, moderation rules, bulk actions, unlimited shared calendars, ads and ROI reports and 24 months of data.
CustomCustom
Unlimited profiles, AI reply suggestions, SSO, custom roles, multi-step approvals, the reports API and a customer success manager.
Fanpage Karma
Free$0
1 user and 1 brand, 5 owned and 5 competitor profiles, 50 posts a month, basic publishing and inbox, and trial AI credits.
Professional$35
per month, billed annually ($49 billed monthly)
Unlimited brands and profiles, 3 users, unlimited posts, 12 months of history, PDF, PowerPoint and CSV reports, 100 AI credits, API and MCP.
EnterpriseCustom
Custom capacity, automation, white label, onboarding and personal support, quoted on request.
Ways to pay less
Agorapulse
- Annual discount
Up to 20% off with annual billing
Annual billing brings Standard to $79 a user a month from $99, Professional to $119 from $149 and Advanced to $149 from $199.
- Nonprofit
Special pricing for nonprofits
Agorapulse's pricing FAQ says nonprofits can get a plan at a special price by contacting the company; no figure is published.
Fanpage Karma
- Annual discount
Save on yearly billing
Professional is $35 a month billed annually against $49 billed monthly, as shown on the pricing page's two billing views.
Common questions
Which is cheaper, Agorapulse or Fanpage Karma?
As of Nov 12, 2026, Agorapulse starts at $79 per user / month, billed annually ($99 billed monthly), and Fanpage Karma starts at $35 per month, billed annually ($49 billed monthly). One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Agorapulse or Fanpage Karma?
As of Nov 12, 2026, only Fanpage Karma has a free plan. Agorapulse does not, though it has a free trial.
Which platforms do Agorapulse and Fanpage Karma run on?
As of Nov 12, 2026, only Agorapulse lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.