Ascope vs ASOTool (2026): which should you pick?
As of Oct 23, 2026, ASOTool grades higher than Ascope: 2.0 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Ascope grades higher on value for money and ease of use. ASOTool grades higher on the free plan and platforms. They get the same grade on features.
Price, platforms and features side by side. The table says where each price was read and when.
Ascope
Mac app that tracks App Store keyword ranks daily in 50+ countries
ASOTool
Keyword research and rank tracking for App Store and Google Play
Which one is for you
Pick Ascope if
- Fits if you build iPhone or Mac apps and want your ranking data stored on your own Mac
- Works for developers tracking the same keyword across several countries side by side
Look elsewhere if
- Skip it if you're on Windows or need Google Play, as it's a Mac app for the App Store only
- Not for you if you want to try before paying, as there's no free plan or trial, only a 14-day refund
- Watch out: ranks update once a day, and only while the app is running on your Mac
- Tight if you work on two Macs or an older one, since a license runs on one Mac at a time and needs macOS 14 or later
Pick ASOTool if
- Fits if you're an indie developer researching keywords for both stores on a small budget
- Works for agencies keeping one shared workspace per client app on Pro
Look elsewhere if
- Skip it if you want reviews, ad monitoring or download estimates, as it covers keywords and metadata only
- Watch out: Google Play popularity is always an estimate, since Google publishes no search volume
- Tight if you're staying free, as Free allows 10 searches a day, 1 app and 10 saved keywords, with no Optimize
- Not for you if you want yearly billing, as Pro is sold monthly only
- Watch out: the 7-day trial takes a card at checkout, and there are no integrations or API on record
How we grade them
| 1.8GPAAscopeWeak | 2.0GPAASOToolFair | |
|---|---|---|
| Value for money | BPro is $89.99 a year, $7.50 a month ($9.99 month to month), inside this category's cheaper quarter, for unlimited apps and keywords. It's one plan with everything in it. | CPro is $12.99 a month including VAT for unlimited apps, keywords, competitors and searches, just above the $12 where this category's cheaper quarter starts. It's sold monthly only, with no yearly price on the pages read. |
| Free plan and trial | FNothing free: no free plan and no trial. A 14-day money-back guarantee is the only safety net, and that isn't a trial. | CA free plan with 10 searches a day, 1 app, 10 saved keywords and 2 competitors on both stores, with a daily rank email and full history. You'll hit 10 keywords fast. The 7-day Pro trial takes a card at checkout. |
| Features | CDaily ranks to the top 200 in 50+ countries, Apple's popularity scores, difficulty, keyword ideas, competitors from the You Might Also Like row and a local MCP server. It covers App Store keyword work only; Google Play isn't tracked. | CKeyword discovery from store autocomplete, popularity and difficulty scores with estimates marked, rank tracking in 175 storefronts and an Optimize tool for metadata. It does keyword work fully, but that's a smaller job, with no reviews, ad monitoring or download estimates. |
| Ease of use | BNo rating on record. It's a Mac app you install, paste the license key into and add your apps and keywords to, with no server to run. | CNo rating on record. You can search a keyword straight away, but tracking means adding your app, saving a keyword list and picking storefronts first. |
| Platforms and integrations | DMac only, on macOS 14 or later, one Mac per license. It reads Apple Search Ads popularity, and its MCP server works with Claude, Cursor, Codex and Gemini CLI. | CWeb only, with no desktop or phone app, no integrations named and no API on record. Data leaves as CSV, or a whole workspace as JSON. |
| Best for | App Store keyword ranks kept on your Mac | keyword research on a small budget |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Ascope and ASOTool. How we grade
Price against what you get
Ascope starts at $7.50 a month and scores 2.0 out of 4 on features, ease of use and platforms. ASOTool starts at $12.99 a month and scores 2.0.
They score the same, and Ascope starts $5.49 a month lower. Of the other app store optimization tools on the chart, 1 scores higher than Ascope for less, and 7 score higher than ASOTool for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| Ascope | ASOTool | |
|---|---|---|
| Pricing | Paid | Free plan |
| Starts at | $7.50 per month, billed yearly ($9.99 billed monthly) | $12.99 per month, including VAT, billed monthly |
| Free plan | None | 10 searches a day, 1 app, 10 saved keywords and 2 competitors, with a daily rank email and full history on both stores. No Optimize or team workspaces. |
| Free trial | None listed | 7-day free trial of Pro; a card is taken at checkout |
| Web | ||
| macOS | ||
| Made by | TURKA Yazılım ve Danışmanlık Ticaret Ltd. Şti. | ASOTool |
| Price read from | ascope.app | asotool.dev |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Ascope
- It runs only on Macs with macOS 14 Sonoma or later, and one license is active on one Mac at a time.
- It covers the App Store only (iPhone and Mac apps); Google Play is not tracked.
- There is no free plan or free trial; instead there is a 14-day money-back guarantee.
- Rankings update once a day only while the app is running.
ASOTool
- It covers keyword research, rank tracking and metadata only, with no review management, ad monitoring or download estimates.
- Google Play popularity is always an estimate, since Google publishes no search volume.
- The free plan stops at 10 searches a day, 1 app and 10 saved keywords; Optimize and team workspaces need Pro.
- Pro is sold only monthly; the pages read show no yearly price.
Key features
Ascope
- Daily rank tracking
- Each keyword is checked once a day in the top 200 App Store results, in any of 50+ countries, with the change since yesterday and full history.
- Apple popularity scores
- Shows the 5 to 100 popularity score Apple reports in Apple Search Ads, refreshed at most every five days, with marked estimates where Apple has none.
- Difficulty and keyword ideas
- A 0 to 100 difficulty score from the ratings of apps already ranking, and related searches with popularity and difficulty filled in.
- Competitors from Apple's own picks
- Pulls the You Might Also Like row from the App Store, with download and revenue estimates for iPhone apps, and tracks any of them in one click.
- Local MCP server
- A server on the Mac lets Cursor, Claude Code, Claude Desktop, Codex or Gemini CLI read rankings, research terms and change what is tracked.
ASOTool
- Keyword discovery
- Start from a keyword, an app name or a store link and expand through store autocomplete into related terms, each scored for popularity and difficulty.
- Marked estimates
- App Store popularity comes from Apple Search Ads where Apple publishes a figure; modelled values, including every Google Play term, are marked with a ~.
- Rank tracking
- Ranks are read from live search results in the storefront you pick, with 7, 30 and 90-day change and a history that shows gaps on unmeasured days.
- Optimize
- Reads the live listing and proposes a title, subtitle and keyword field within each store's character limits, scored against your keyword list. Pro only.
- Team workspaces and export
- Pro adds shared workspaces with email invites; keywords, scores and rank history export to CSV, and a workspace downloads as JSON.
Plans
Ascope
Pro$7.50
per month, billed yearly ($9.99 billed monthly)
$89.99 a year. Unlimited apps and keywords, daily ranks in 50+ countries, popularity and difficulty, suggestions and the MCP server.
ASOTool
Free$0
10 searches a day, 1 app, 10 saved keywords and 2 competitors on both stores and all 175 storefronts.
Pro$12.99
per month, including VAT, billed monthly
Unlimited apps, keywords, competitors and searches, Optimize, competitor watchlists, team workspaces and CSV export.
Ways to pay less
Ascope
- Annual discount
Save 25% with yearly billing
Ascope's pricing page lists Pro at $89.99 a year, or $7.50 a month, against $9.99 billed month to month.
ASOTool
No public discounts listed.
Common questions
Which is cheaper, Ascope or ASOTool?
As of Oct 23, 2026, Ascope is cheaper to start with: $7.50 a month, against $12.99 a month for ASOTool. Ascope starts at $7.50 per month, billed yearly ($9.99 billed monthly), and ASOTool starts at $12.99 per month, including VAT, billed monthly.
Which has a free plan, Ascope or ASOTool?
As of Oct 23, 2026, only ASOTool has a free plan. Ascope does not.
Which platforms do Ascope and ASOTool run on?
As of Oct 23, 2026, only Ascope lists a macOS app and only ASOTool lists a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.