ASO.dev vs Astro (2026): which should you pick?
As of Oct 23, 2026, Astro grades higher than ASO.dev: 2.2 against 2.0 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
ASO.dev grades higher on platforms. Astro grades higher on value for money, the free plan and ease of use. They get the same grade on features.
Price, platforms and features side by side. The table says where each price was read and when.
ASO.dev
App Store Connect manager with unlimited ASO keyword tracking
Astro
Mac app for App Store keyword research and daily rank tracking
Which one is for you
Pick ASO.dev if
- Fits if you spend a lot of time in App Store Connect and want bulk edits across localizations
- Works for developers tracking large App Store keyword lists without per-keyword limits
Look elsewhere if
- Skip it if your keyword work is on Google Play, as its ASO analytics is listed as not yet available
- Not for you if you want it in a browser, as there's no web app, only installed apps
- Tight if you want time to try it, as the trial lasts 3 days
- Tight if you're an agency, as Indie isn't meant for agencies and keeps 30 days of data with no export
- Watch out: every plan is per seat, Console has no keyword tracking, and the API is in alpha
Pick Astro if
- Fits if you're an indie iOS or Mac developer doing your own keyword work
- Works for people tracking thousands of App Store keywords who want one flat yearly price
Look elsewhere if
- Skip it if your app is on Google Play too, as the pages read only cover Apple's App Store
- Not for you if you work on Windows or in a browser, as it runs only on Macs with macOS 14 or later
- Watch out: ranks only update while the app is open on your Mac, and a license covers one Mac at a time
- Tight if you stay free, since the free version tracks 10 keywords without popularity or difficulty
- Watch out: billing is yearly only at $108, and suggestions come from Astro users' searches, so niche apps may get few
How we grade them
| 2.0GPAASO.devFair | 2.2GPAAstroFair | |
|---|---|---|
| Value for money | CConsole is $15 a seat a month billed annually but has no keyword tracking. Indie, at $29 a seat ($39 monthly), adds unlimited apps and keywords, between this category's middle and its dearer quarter. Export and longer history need Pro at $69. | B$108 a year, about $9 a month, for unlimited apps and keywords, inside this category's cheaper quarter, which runs to $10. Billing is annual only, and the license works on one Mac at a time. |
| Free plan and trial | DNo free plan, and the trial on every plan lasts only 3 days, which is too short to see how rankings move. | CThe free version tracks up to 10 keywords with daily updates, but leaves out the popularity and difficulty scores, which is most of the point. No trial is on record. |
| Features | CMetadata and bulk editors through the official store APIs, unlimited keyword tracking checked every 4 hours, competitor tools, in-app purchase pricing, bulk screenshot upload and review replies. The gap is Google Play: its ASO analytics is listed as not yet available. | CPopularity and difficulty scores, daily rank tracking, keyword suggestions, competitors' keywords, ratings across every country's store and a local MCP server. It does App Store keyword work fully, but that's a smaller job, and Google Play isn't mentioned. |
| Ease of use | CNo rating on record. You install the app and connect App Store Connect or Google Play Console before anything shows up. | BNo rating on record. It's a Mac app you install, then you search a keyword or paste an App Store link and add your app, with no store account to connect. |
| Platforms and integrations | BMac, Windows, Linux, iPhone and Android apps, linked to App Store Connect, Google Play Console, Apple Ads, Figma, DeepL, Google Translate, OpenAI and Claude. There's no web app, and the API is in alpha with tokens on request. | DMac only, on macOS 14 or later, one Mac per license. It links to Apple Ads and DeepL, and its MCP server works with Claude, Cursor and VS Code. |
| Best for | managing App Store Connect listings from a desktop app | App Store keyword research on a Mac |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: ASO.dev and Astro. How we grade
Price against what you get
ASO.dev starts at $15 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. Astro starts at $9 a month and scores 2.0.
ASO.dev scores higher, and starts $6 a month higher: the question is whether the extra is worth that to you. Of the other app store optimization tools on the chart, 3 score higher than ASO.dev for less, and 4 score higher than Astro for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| ASO.dev | Astro | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $15 per seat / month, billed annually ($19 billed monthly) | $9 per month, billed annually ($108 a year) |
| Free plan | None | The free version tracks up to 10 keywords, without the popularity and difficulty scores. |
| Free trial | 3-day free trial on every plan | None listed |
| macOS | ||
| Windows | ||
| Linux | ||
| iOS | ||
| Android | ||
| Made by | ASO.dev LLP | 28 bit S.R.L. |
| Price read from | aso.dev | tryastro.app |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
ASO.dev
- Keyword tracking and ASO analytics cover the App Store only; Google Play ASO analytics is listed as not yet available.
- There is no web app: it runs as an installed app on macOS, Windows, Linux, iOS and Android.
- Plans are per seat, and the trial lasts only 3 days; Indie keeps 30 days of data and is not meant for agencies.
- The API is in alpha, and tokens are granted on request rather than included.
Astro
- It runs only on Macs with macOS 14 or later, and each license is active on one Mac at a time.
- It covers Apple's App Store (iOS, iPadOS, macOS and visionOS apps); the pages read make no mention of Google Play.
- Billing is annual only, at $108 a year; refunds can be requested within 14 days.
- Rankings update only while the app is open on the Mac.
Key features
ASO.dev
- Metadata and bulk editors
- Edit titles, subtitles and keyword fields with length checks and rollback, or change every localization in one table, through the official store APIs.
- Unlimited keyword tracking
- From Indie, track any number of App Store keywords with rankings checked every 4 hours and Search Ads popularity and difficulty scores.
- Competitor and keyword spy tools
- See the keywords competitors rank for, compare apps side by side and check any app's metadata across 50 App Store locales with ASO Check.
- Pricing and in-app purchases
- Create and localize subscriptions, in-app purchases and introductory offers, and set prices by country on both stores.
- Screenshots and reviews
- Bulk upload screenshots and videos with device detection, and reply to reviews one at a time, in bulk or with AI, with one-click translation.
- Apple Ads intelligence
- The Marketing plan shows which apps advertise on your keywords, their creatives, share of voice and auction insights.
Astro
- Popularity and difficulty scores
- Popularity comes from Apple Ads; difficulty is Astro's own estimate of how hard it is to reach the top 10. Both need the paid license.
- Daily keyword rank tracking
- Keywords are re-checked every 24 hours while the app is running, with position changes and a day-by-day ranking chart.
- Keyword suggestions
- Lists keywords an app ranks or has ranked for, drawn from searches made by all Astro users, so new or niche apps may get few suggestions.
- Competitor keywords
- Paste a competitor's App Store link to see the keywords it ranks for in a chosen store, sorted by popularity and difficulty.
- Ratings across stores
- A ratings view sums ratings from every country's App Store, with daily changes, per-store counts and a chart over time.
- MCP server (beta)
- A local MCP server, switched on in Settings, lets AI assistants such as Claude, Cursor and VS Code Copilot query Astro's data.
Plans
ASO.dev
Console$15
per seat / month, billed annually ($19 billed monthly)
Metadata, pricing, releases, bulk media upload and AI review replies for both stores. No ASO analytics or keyword tracking. $180 a year.
Indie$29
per seat / month, billed annually ($39 billed monthly)
Adds unlimited apps and keywords, rankings checked every 4 hours, competitors and ASO Check, with 30 days of history and no export.
Pro$69
per seat / month, billed annually ($89 billed monthly)
60 days of history, Custom Product Pages, listing changelog, data export, App Clash and proxies. $828 a year.
Marketing$149
per seat / month, billed annually ($199 billed monthly)
Everything in Pro plus Apple Ads insights: ad keywords, competitor creatives, share of voice and auction insights.
Astro
Free version$0
Up to 10 keywords with daily rank updates; popularity and difficulty scores are left out.
Single Mac License$9
per month, billed annually ($108 a year)
Unlimited apps and keywords, popularity and difficulty data, suggestions, competitor keywords, ratings analysis and translations.
Ways to pay less
ASO.dev
- Annual discount
Lower per-seat price with yearly billing
ASO.dev's pricing page lists yearly billing at about 21% to 26% less per seat than monthly; Indie is $348 a year instead of $39 a month.
Astro
No public discounts listed.
Common questions
Which is cheaper, ASO.dev or Astro?
As of Oct 23, 2026, ASO.dev starts at $15 per seat / month, billed annually ($19 billed monthly), and Astro starts at $9 per month, billed annually ($108 a year). One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, ASO.dev or Astro?
As of Oct 23, 2026, only Astro has a free plan. ASO.dev does not, though it has a free trial.
Which platforms do ASO.dev and Astro run on?
As of Oct 23, 2026, only ASO.dev lists Windows, Linux, iOS and Android apps. Both list a macOS app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.