Attrifast vs Profound (2026): which should you pick?
As of Nov 13, 2026, Attrifast and Profound share a 2.2 GPA, neither has a free plan, and Attrifast starts cheaper, at $9.99 a month against $99 a month.
Checked Oct 23, 2026 and Nov 13, 2026 · graded Oct 23, 2026 and Nov 13, 2026 by ToolGPA
Attrifast grades higher on value for money. Profound grades higher on the free plan and features. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Attrifast
Revenue attribution analytics with AI visibility scans
Profound
AI search visibility tracking with an AI marketing agent built in
Which one is for you
Pick Attrifast if
- Fits if you sell through Stripe or Shopify and want revenue tied to traffic sources
- Works for a one-site business that wants a few AI visibility checks alongside attribution
Look elsewhere if
- Skip it if you want a free plan, as both plans start with a card-backed trial
- Tight if you stay on Starter: 10 prompts scanned every 30 days against 3 competitors
- Too light for agencies, as multi-site features, an API and exports are not live yet
- Watch out: sentiment, position and gap analysis are Pro only, at $49 a month
- Watch out: events cap at 50k on Starter and 100k on Pro, and the vendor's answer to going over is to upgrade
Pick Profound if
- Fits if you're a large brand that wants answers tracked on up to 9 engines and can sign a custom contract
- Works for agencies running pitch audits for prospects, at $99 a month for 10 short workspaces
Look elsewhere if
- Skip it if you want to sign up and pay without a sales call, as brands can't
- Pricey if you're an agency with several clients, at $399 a month per client workspace on top of $99
- Tight if you want to test your own questions, since the trial's prompts are fixed
- Watch out: custom prompts, the API, exports and SSO all come only with Enterprise
- Watch out: agents spend credits, and extra credits need an Enterprise package with overage billing or a pause
How we grade them
| 2.2GPAAttrifastFair | 2.2GPAProfoundFair | |
|---|---|---|
| Value for money | B$9.99 a month for Starter, well under the category's $29 cheaper quarter, but the AI scans on it are thin and the fuller ones need Pro at $49. | DBrands get no published price: past the trial it's a custom Enterprise quote, given only on a sales call. Agency Growth is $99 a month, but that buys 10 short pitch audits, and each real client workspace is $399 a month on top. |
| Free plan and trial | D7-day trial with $0 due, but a card is required, and there is no free plan. | CNo free plan, but a 7-day trial runs 50 preset prompts daily on ChatGPT, Gemini and AI Overviews. You can't edit those prompts, so you see the questions Profound picks, not your own. |
| Features | CAttribution, AI traffic detection, AI scans and crawler tracking. The API, exports and multi-site agency features are listed as coming soon. | BDaily answers with citations, sentiment and competitor ranking on up to 9 engines, Claude, Copilot and DeepSeek among them, plus an AI Marketer, reusable agents, Prompt Volumes and crawler analytics across unlimited domains. It covers the whole job; the agents run on credits. |
| Ease of use | CNo store rating on record, and tracking needs a script on your site and Stripe or Shopify connected. | CNo rating on record. Brands are onboarded through sales, and custom prompts, exports and the API only arrive with Enterprise, so there's set-up before it's really yours. |
| Platforms and integrations | BWeb app that connects to Stripe and Shopify. No desktop or phone apps, and no API yet. | BWeb only, with no desktop or phone app. It connects to Google Analytics, Search Console, Cloudflare, Vercel, WordPress, Webflow, Slack and G2, and the API comes with Enterprise. |
| Best for | revenue attribution with a few AI visibility scans | big brands tracking AI answers on many engines |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Attrifast and Profound. How we grade
Price against what you get
Attrifast starts at $9.99 a month and scores 2.3 out of 4 on features, ease of use and platforms. Profound starts at $99 a month and scores 2.7.
Profound scores higher, and starts $89.01 a month higher: the question is whether the extra is worth that to you. Of the other AI search visibility tools on the chart, 1 scores higher than Attrifast for less, and 1 scores higher than Profound for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Attrifast also covers reports.
- Profound also covers AI agents and content optimization.
At a glance
| Attrifast | Profound | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $9.99 per month for 1 website and 10 AI visibility prompts, billed monthly | $99 per month (Agency Growth, the self-serve plan for agencies) |
| Free plan | None | None |
| Free trial | 7-day free trial, $0 due at signup, card required | 7-day free trial: 50 preset prompts run daily on ChatGPT, Gemini and Google AI Overviews, with limited AI Marketer credits |
| Web | ||
| Made by | Attrifast | Profound |
| Price read from | attrifast.com | tryprofound.com |
| Checked | Nov 13, 2026 | Oct 23, 2026 |
Worth knowing
Attrifast
- There is no free plan; both plans start with a 7-day trial that asks for a card.
- Starter scans only 10 prompts every 30 days; sentiment, position and gap analysis are Pro-only.
- Event allowances are 50k a month on Starter and 100k on Pro, with no metered overage described; the vendor says to move up to Pro.
- Multi-site agency features, an API and exports are listed as coming soon.
Profound
- Brands have no self-serve paid plan: after the 7-day trial, ongoing tracking needs a custom-priced Enterprise contract.
- Trial users get a recommended prompt set and cannot edit it; custom prompts, API access, exports and SSO come with Enterprise.
- On Agency Growth, each full client workspace is a $399-a-month add-on and 5 more trial workspaces cost $199 a month.
- Agent runs use credits; extra credits beyond the plan need an Enterprise package, with overage billing or a pause set by the account team.
Key features
Attrifast
- Revenue attribution
- Matches Stripe and Shopify payments to the channel that started each visitor's journey and reports revenue per visitor by channel, page and campaign.
- AI traffic detection
- Separates visits from ChatGPT, Perplexity, Claude, Gemini and Copilot, which analytics tools often file as direct traffic.
- AI visibility scans
- Runs a set of prompts on a schedule to see how often AI engines cite the brand, with competitor comparison. Pro adds sentiment, position and topic data.
- AI crawler tracking
- Reports which AI crawlers visit the site and which landing pages receive AI traffic.
- Cookieless tracking
- First-party tracking installed with one script tag; the vendor says no consent banner is required.
Profound
- Answer Engine Insights
- Runs set prompts daily and reports where a brand appears in the answers, which sources are cited, sentiment and how it ranks against competitors.
- Wide engine coverage
- Enterprise can track ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search.
- AI Marketer and agents
- An assistant that finds gaps in AI answers and drafts or rewrites pages, plus reusable agents for recurring work. Agents run on credits.
- Agent Analytics
- Tracks AI crawler visits and AI-referred traffic across unlimited domains by connecting to CDNs and hosts such as Cloudflare, Fastly, AWS and Vercel.
- Prompt Volumes
- Estimates what people ask AI answer engines about a topic; the trial allows 5 searches.
- Agency workspaces
- Agency plans manage short pitch workspaces for prospects and full client workspaces from one dashboard with consolidated billing.
Plans
Attrifast
Starter$9.99
per month for 1 website and 50k events, billed monthly
AI visibility scans 10 prompts every 30 days against 3 competitors. 1 seat.
Pro$49
per month for 3 websites and 100k events, billed monthly
AI visibility scans 30 prompts every 10 days against 8 competitors, adds sentiment, position, topics and gap analysis. 5 seats.
Profound
Agency Growth$99
per month for up to 10 pitch workspaces a month
For agencies: 10 seven-day pitch audits a month on ChatGPT, Perplexity and AI Overviews, 5 agency seats. Each full client workspace is $399 a month extra.
EnterpriseCustom
For brands: tailored prompt tracking on up to 9 answer engines, AI Marketer credits, all-time history, CSV and JSON exports, API, SSO and dedicated support.
Agency EnterpriseCustom
For large agencies and networks: tailored client and trial workspaces, a dedicated agency partner, go-to-market help and Slack support.
Ways to pay less
Attrifast
- Annual discount
2 months free on yearly billing
The pricing page has a Monthly/Yearly toggle labeled '2 months free'; yearly prices are not shown in the page text.
Profound
No public discounts listed.
Common questions
Which is cheaper, Attrifast or Profound?
As of Nov 13, 2026, Attrifast is cheaper to start with: $9.99 a month, against $99 a month for Profound. Attrifast starts at $9.99 per month for 1 website and 10 AI visibility prompts, billed monthly, and Profound starts at $99 per month (Agency Growth, the self-serve plan for agencies).
Which has a free plan, Attrifast or Profound?
As of Nov 13, 2026, neither Attrifast nor Profound has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.