CoSchedule vs Loomly (2026): which should you pick?
As of Nov 12, 2026, CoSchedule and Loomly share a 2.2 GPA, and only CoSchedule has a free plan.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
CoSchedule
Marketing calendar with social scheduling, inbox and AI drafting
Loomly
Social media calendar with approvals, AI drafting and analytics
Which one is for you
Pick CoSchedule if
- Fits if you are a solo marketer who wants a calendar and scheduling in one tool
- Works for small teams and agencies needing approvals and client calendars
Look elsewhere if
- Tight if you stay free: 1 profile and 15 posts at a time
- Pricey if you post to X: those profiles are $16 a month each, outside the base count
- Watch out: extra profiles are $5 a month and extra Professional seats $29
- Watch out: Starter allows one user and Professional at most three; Suite is sold through sales
Pick Loomly if
- Fits if you need review and sign-off before posts go out
- Works for small agencies managing a dozen brand accounts
Look elsewhere if
- Skip it if you want a free plan, because there's only a 7-day trial
- Tight if you pick Starter: 3 users and 12 social accounts
- Pricey if you need custom roles, branding or scheduled reports: Beyond is $249 a month yearly
- Watch out: the pricing FAQ says yearly plans cannot be ended early
How we grade them
| 2.2GPACoScheduleFair | 2.2GPALoomlyFair | |
|---|---|---|
| Value for money | C$29 a month on annual billing, the category middle, for 1 user and 3 profiles. Professional is $49 for 2 users. | C$49 a month on yearly billing ($65 monthly) for 12 social accounts and 3 users. Beyond is $249. |
| Free plan and trial | CFree plan: 15 scheduled posts at a time on 1 profile, plus a 14-day trial of any paid plan. You'll hit that cap. | C7-day free trial with no card. No free plan. |
| Features | CCalendar, requeue, analytics, inbox and approvals. The inbox on Starter covers Facebook and Instagram only. | CCalendar, approvals, AI, inbox, analytics and listening. Scheduled reports, custom branding and custom roles need Beyond. |
| Ease of use | CNo store rating on record. A calendar to build, and profiles to connect. | CNo store rating on record. A calendar and approval flow to set up. |
| Platforms and integrations | BWeb, with Mailchimp, HubSpot, Canva, Zapier, WordPress and Google Analytics on the list. | BWeb, iOS and Android, covering Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Google Business Profile and Threads. |
| Best for | a marketing calendar with social scheduling | teams that approve posts before they go out |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: CoSchedule and Loomly. How we grade
Price against what you get
CoSchedule starts at $29 a month and scores 2.3 out of 4 on features, ease of use and platforms. Loomly starts at $49 a month and scores 2.3.
They score the same, and CoSchedule starts $20 a month lower. Of the other social media schedulers on the chart, 9 score higher than CoSchedule for less, and 9 score higher than Loomly for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- CoSchedule also covers workflow automation.
At a glance
| CoSchedule | Loomly | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $29 per month, billed annually ($39 billed monthly) | $49 per month for 12 social accounts and 3 users, billed yearly ($65 billed monthly) |
| Free plan | Schedule up to 15 posts at a time on 1 social profile. | None |
| Free trial | 14-day free trial of any paid plan | 7-day free trial, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | CoSchedule | Bending Spoons Operations S.p.A. |
| Price read from | coschedule.com | loomly.com |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
CoSchedule
- X profiles are billed separately at $16 per profile a month and are not included in the base profile count.
- Extra social profiles cost $5 a month each, and extra Professional seats $29 a month.
- Starter allows one user, and Professional allows at most three.
- Suite is sold through sales, and its price is custom.
Loomly
- There is no free plan, only a 7-day trial.
- Yearly plans cannot be ended early, according to the pricing FAQ.
- Scheduled reports, custom branding and custom roles need the Beyond plan at $249 per month, billed yearly.
- Starter allows 3 users and 12 social accounts.
Key features
CoSchedule
- Drag-and-drop calendar
- Posts and campaigns sit on one calendar; moving a campaign's launch date moves its social schedule with it.
- ReQueue
- Reshares chosen evergreen posts to fill gaps in the schedule and repeats recurring promotions.
- Social inbox
- Comments, mentions and DMs in one place, with saved replies and AI-drafted replies. Starter covers Facebook and Instagram, Professional covers nine networks.
- Analytics and reports
- Social reports on all plans, with AI insights, custom dashboards, scheduled and white-label reports on Professional.
- AI assistants
- A social assistant and a campaign assistant, both unlimited on paid plans, with brand voice profiles on Suite.
- Agency tools
- Professional adds client calendars, white labeling and message approvals for teams that publish for several brands.
Loomly
- Content calendar
- Posts are planned on a calendar with list, calendar and post views, an ideas board, post inspiration and a hashtag manager.
- Approvals and roles
- Approval workflows are on both plans. Custom roles and custom workflows need the Beyond plan.
- AI assistant
- An AI chat, post generation, captions and AI replies are included. Monthly AI use is limited on Starter and extended on Beyond.
- Engagement inbox
- Replies to comments and messages, saved replies and conversation assignment sit alongside the calendar.
- Analytics and reports
- A post analytics dashboard, link shortener analytics and exportable reports. Scheduled reports are limited to Beyond.
- Social listening
- Mention and trend tracking is capped at 2 listening runs per month on Starter and 5 on Beyond.
Plans
CoSchedule
Free$0
Up to 15 scheduled posts at a time on 1 social profile.
Starter$29
per month for 1 user, billed annually ($39 billed monthly)
1 user seat, 3 social profiles ($5 a month for each extra), unlimited scheduling, ReQueue, analytics and a Facebook and Instagram inbox.
Professional$49
per month for 2 users, billed annually ($59 billed monthly)
2 seats (up to 3, extra seat $29 a month), 5 profiles, a 9-network inbox, approvals, client calendars and white-label reports.
SuiteCustom
Custom seats and profiles, team permissions, campaign planning, SSO and AI brand voice. Custom plans start at $69 a month.
Loomly
Starter$49
per month for 12 accounts, billed yearly ($65 billed monthly)
12 social accounts, 3 users and unlimited calendars, with approvals, scheduling, advanced analytics and limited monthly AI use.
Beyond$249
per month for 60 accounts, billed yearly ($332 billed monthly)
60 social accounts and unlimited users, plus custom branding, custom roles and workflows, hashtag manager and 2FA enforcement.
EnterpriseCustom
61 or more social accounts and unlimited users, with priority support. Priced to the customer.
Ways to pay less
CoSchedule
No public discounts listed.
Loomly
- Annual discount
25% off with yearly billing
Yearly billing is charged upfront and saves 25% against monthly billing: Starter $49 against $65 a month.
- Nonprofit
50% lifetime nonprofit discount
Nonprofits get 50% off for life on presenting a determination letter or an equivalent government-issued document.
Common questions
Which is cheaper, CoSchedule or Loomly?
As of Nov 12, 2026, CoSchedule is cheaper to start with: $29 a month, against $49 a month for Loomly. CoSchedule starts at $29 per month, billed annually ($39 billed monthly), and Loomly starts at $49 per month for 12 social accounts and 3 users, billed yearly ($65 billed monthly).
Which has a free plan, CoSchedule or Loomly?
As of Nov 12, 2026, only CoSchedule has a free plan. Loomly does not, though it has a free trial.
Which platforms do CoSchedule and Loomly run on?
As of Nov 12, 2026, only Loomly lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.