Divi vs Themify Builder (2026): which should you pick?
As of Nov 13, 2026, Divi and Themify Builder share a 2.0 GPA, neither has a free plan and they start at the same price, so the choice depends on which features you need.
Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Divi
WordPress theme and visual builder sold as a yearly or lifetime plan
Themify Builder
Drag-and-drop layout builder for WordPress, in a Themify club
Which one is for you
Pick Divi if
- Fits if you build lots of WordPress sites, since one license covers them all
- Makes sense if you'd rather pay $249 once than subscribe every year
Look elsewhere if
- Not for you if you want to try it first, as there's no free version or trial, only a 30-day refund
- Skip it if you don't want WordPress and hosting to look after; hosting is extra, at partner hosts' own prices
- Pricey if you want Divi AI, which comes with Pro at $277 a year, or Lifetime + Pro at $297 once and then $212 a year
- Watch out: cancel a yearly membership and updates and support stop after the term
- Not for you if you want a desktop or phone app; it runs only in the browser inside WordPress
Pick Themify Builder if
- Fits if you want themes and a builder from one maker on a single yearly fee
- Works for people who build many WordPress sites
Look elsewhere if
- Skip it if you want a builder on its own, because no separate price appeared on the pages read
- Not for you if you want to try it free, as no free edition was found
- Watch out: headers, footers and product templates come from Builder Pro
- Watch out: it runs only inside WordPress
How we grade them
| 2.0GPADiviFair | 2.0GPAThemify BuilderFair | |
|---|---|---|
| Value for money | BGraded against its alternatives, Elementor and the hosted builders. Divi Lifetime is $249 once, less than two years at this category's middle price of $15 a month, or it's $89 a year, $7.42 a month, for unlimited sites. Hosting is extra, at partner hosts' own prices. | B$89 a year for the whole club on unlimited sites, or $249 once, which is under two years of the category's middle subscription ($288). |
| Free plan and trial | FNothing is free and there's no trial. Every plan has a 30-day no-questions refund, but a money-back promise isn't a trial: you pay first. | FNo free edition or trial appeared on the pages read. |
| Features | CA visual builder, a theme builder for headers, footers and templates, hundreds of layouts, WooCommerce modules, Divi Cloud and a site manager, with the Extra theme and two plugins thrown in. The gap is the listing's own: it needs a WordPress site, and memberships don't include hosting. | CFront-end and back-end editing, responsive styling and prebuilt layouts. Theme-building templates need Builder Pro. |
| Ease of use | CNo rating on record. You edit right on the live page with presets, but you need a self-installed WordPress site first, or a partner host selling Divi Hosting, and then there's a fair bit to learn. | CNo rating on record. You build pages from rows and modules inside WordPress. |
| Platforms and integrations | BRuns in the browser inside WordPress, works with WooCommerce, and partner hosts SiteGround, Pressable and Cloudways sell Divi Hosting. Divi Dash looks after all your WordPress sites in one place. No desktop or phone app. | BWeb only, as a WordPress plugin, with WooCommerce, YouTube and Vimeo. |
| Best for | unlimited WordPress sites on one licence | a WordPress page builder sold inside a theme club |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Divi and Themify Builder. How we grade
Price against what you get
Divi starts at $7.42 a month when paid by the year and scores 2.3 out of 4 on features, ease of use and platforms. Themify Builder starts at $7.42 a month when paid by the year and scores 2.3.
On this chart the two sit in the same place: the same score for the same starting price. Of the other website and landing page builders on the chart, 3 score higher than Divi for less, and 3 score higher than Themify Builder for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Themify Builder also covers online store.
At a glance
| Divi | Themify Builder | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | $89 per year for unlimited websites | $89 per year for all Themify products |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Elegant Themes | Themify |
| Price read from | elegantthemes.com | themify.me |
| Checked | Oct 17, 2026 | Nov 13, 2026 |
Worth knowing
Divi
- Divi needs a self-installed WordPress site, or WordPress.com on the Business plan, and memberships do not include hosting.
- Divi Hosting is sold through partner hosts (SiteGround, Pressable and Cloudways) at their own prices.
- There is no free plan or free trial; every plan has a 30-day no-questions refund.
- If a yearly membership is cancelled, updates and support stop after the term, though downloaded themes keep working.
Themify Builder
- The builder is presented as available with Themify themes and the membership; no separate builder price or free edition appeared on the pages read.
- It runs only inside WordPress.
- Theme-building templates for headers, footers and products come from Builder Pro, a separate product in the club.
Key features
Divi
- Visual builder
- Pages are designed by dragging and editing content elements on the live page, with class-based presets, global variables and no code required.
- Theme Builder and layouts
- Headers, footers and templates for the whole site are built visually, and hundreds of pre-made layouts and website packs give a starting point.
- Quick Sites and Divi AI
- Quick Sites generates a complete site with content. Divi AI, part of Divi Pro, writes text, generates images and layouts, and writes code tuned to Divi modules.
- WooCommerce modules
- Dozens of ecommerce modules turn each part of a WooCommerce store into a Divi element with its own design settings.
- Divi Cloud and Teams
- Divi Cloud stores layouts, theme builder templates and code snippets for reuse on any site, and Divi Teams gives team members and clients their own accounts.
- Divi Dash
- A site manager for updating themes and plugins, managing users and handling maintenance across all your WordPress sites in one place.
Themify Builder
- Frontend and backend editing
- Layouts can be edited live on the page or in a backend mode, with inline text editing and floating or docked panels.
- Responsive styling
- Grids and styling are set separately for desktop, tablet and mobile.
- Predesigned layouts
- Hundreds of layouts for sectors such as restaurants, salons, fashion and software can be imported and edited.
- Row backgrounds
- Rows take color, gradient, image, slider, parallax, zooming and video backgrounds, with overlays and frames.
- Builder Pro and addons
- The membership adds Builder Pro for header, footer and product templates, plus 25 Builder Addons including WooCommerce and contact modules.
Plans
Divi
Divi$89
per year for unlimited websites ($7.42 a month)
The Divi theme and builder, Extra, Bloom and Monarch on unlimited websites, with Divi Dash site management, updates and 24/7 support.
Divi Pro$277
per year for unlimited websites ($23.08 a month)
Divi plus Divi AI, unlimited Divi Cloud storage, VIP support in under 30 minutes, 4 team seats and $60 a year of AI Agent spend.
Divi Lifetime$249
one-time payment
Divi and Divi Dash for life on unlimited websites, with lifetime updates and support. No Pro services.
Divi Lifetime + Pro$297
one-time, then $212 per year for Pro services
Lifetime Divi plus the Pro services, which renew yearly and can be cancelled while keeping Divi.
Themify Builder
Master Club$89
per year
One year of access and support for all Themify products on unlimited sites, including 42 themes and Builder Pro.
Lifetime Club$249
one-time
Lifetime access and support for all Themify products, on unlimited personal or commercial projects.
Ways to pay less
Divi
- Lifetime license
Divi Lifetime for a single $249 payment
Elegant Themes sells lifetime access to Divi on unlimited websites, with lifetime updates and support, for one payment of $249 and no recurring fee.
Themify Builder
- Lifetime license
Lifetime Club, one payment
A single $249 payment replaces the $89 yearly Master Club, with lifetime access and support for all Themify products.
- Other savings
30-day money-back guarantee
The pricing page offers a 30-day risk-free refund on membership purchases.
Common questions
Which is cheaper, Divi or Themify Builder?
As of Nov 13, 2026, they start at the same price. Divi starts at $89 per year for unlimited websites, and Themify Builder starts at $89 per year for all Themify products.
Which has a free plan, Divi or Themify Builder?
As of Nov 13, 2026, neither Divi nor Themify Builder has a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.