MentionBird vs Profound (2026): which should you pick?

Pick MentionBird if

• Fits if you sell in several countries and need answers per market
• Works for SaaS marketing teams tracking buying questions stage by stage

Look elsewhere if

• Not for you if you want to try it first, as there's no free plan or trial, only a free report on 5 ChatGPT questions
• Skip it if you need Perplexity or Claude under $249 a month, or Grok, AI Overviews, Copilot and DeepSeek without a custom plan
• Watch out: a run is one prompt on one platform once a day, unused runs don't roll over, and 50 more cost $49 a month
• Pricey if you lean on the ranking plans, which use 5 agent credits each, with 500 more at $99

Pick Profound if

• Fits if you're a large brand that wants answers tracked on up to 9 engines and can sign a custom contract
• Works for agencies running pitch audits for prospects, at $99 a month for 10 short workspaces

Look elsewhere if

• Skip it if you want to sign up and pay without a sales call, as brands can't
• Pricey if you're an agency with several clients, at $399 a month per client workspace on top of $99
• Tight if you want to test your own questions, since the trial's prompts are fixed
• Watch out: custom prompts, the API, exports and SSO all come only with Enterprise
• Watch out: agents spend credits, and extra credits need an Enterprise package with overage billing or a pause

MentionBird

• There is no free plan or free trial; the free report checks five questions on ChatGPT only.
• Starter tracks only ChatGPT and Gemini; Perplexity and Claude need Growth, and Grok, AI Overviews, Copilot and DeepSeek need Custom.
• A run is one prompt on one platform once a day, unused runs do not roll over, and 50 extra runs cost $49 a month.
• Ranking plans spend agent credits, 5 per plan; extra credits cost $99 for 500.

Profound

• Brands have no self-serve paid plan: after the 7-day trial, ongoing tracking needs a custom-priced Enterprise contract.
• Trial users get a recommended prompt set and cannot edit it; custom prompts, API access, exports and SSO come with Enterprise.
• On Agency Growth, each full client workspace is a $399-a-month add-on and 5 more trial workspaces cost $199 a month.
• Agent runs use credits; extra credits beyond the plan need an Enterprise package, with overage billing or a pause set by the account team.

MentionBird

Daily prompt runs

Asks each prompt every day on the platforms you pick for it, from one shared daily pool of runs, and can target each prompt to a country.

Visibility and prominence scores

How often you are named, how high in the answer, average position, share of voice and rank among the brands named, with up to 365 days of history.

Prompt research

Suggests prompts across five kinds of buying question, from problem to head-to-head, and scores each from 1 to 10 for volume and difficulty.

Sources and citations

Lists the sites and pages each answer is built from, with an authority score, source and format breakdowns, and the keywords AI platforms search with.

Ranking advice agent

For a prompt you are missing from, suggests 3 to 6 moves ranked by effort and impact, at 5 agent credits per plan. It also summarizes cited YouTube videos.

MCP server and API

Connects to Claude, Claude Code and Cursor over MCP, and to ChatGPT and Gemini through an OpenAPI spec, with read-only or read-write keys on every plan.

Profound

Answer Engine Insights

Runs set prompts daily and reports where a brand appears in the answers, which sources are cited, sentiment and how it ranks against competitors.

Wide engine coverage

Enterprise can track ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews and Exa Search.

AI Marketer and agents

An assistant that finds gaps in AI answers and drafts or rewrites pages, plus reusable agents for recurring work. Agents run on credits.

Agent Analytics

Tracks AI crawler visits and AI-referred traffic across unlimited domains by connecting to CDNs and hosts such as Cloudflare, Fastly, AWS and Vercel.

Prompt Volumes

Estimates what people ask AI answer engines about a topic; the trial allows 5 searches.

Agency workspaces

Agency plans manage short pitch workspaces for prospects and full client workspaces from one dashboard with consolidated billing.

MentionBird

• Starter$66

  per month for 100 runs a day, billed annually ($79 billed monthly)

  ChatGPT and Gemini, 1 brand and 5 competitors, 10 team members and 100 agent credits a month. $790 billed yearly.

• Growth$249

  per month for 400 runs a day, billed annually ($299 billed monthly)

  Adds Perplexity and Claude, 3 brands with 10 competitors each and 500 agent credits a month. $2,990 billed yearly.

• CustomCustom

  All 8 platforms including Grok, AI Overviews, Copilot and DeepSeek, as many runs, brands and seats as needed, and an account manager.

Profound

• Agency Growth$99

  per month for up to 10 pitch workspaces a month

  For agencies: 10 seven-day pitch audits a month on ChatGPT, Perplexity and AI Overviews, 5 agency seats. Each full client workspace is $399 a month extra.

• EnterpriseCustom

  For brands: tailored prompt tracking on up to 9 answer engines, AI Marketer credits, all-time history, CSV and JSON exports, API, SSO and dedicated support.

• Agency EnterpriseCustom

  For large agencies and networks: tailored client and trial workspaces, a dedicated agency partner, go-to-market help and Slack support.

MentionBird

• Annual discount

  Two months free with annual billing

  MentionBird's pricing page prices annual plans at 10 months instead of 12: Starter is $790 a year and Growth $2,990.

Profound

No public discounts listed.