OneUp vs Publer (2026): which should you pick?

Pick OneUp if

• Fits if you manage a few accounts and want posts repeated on a schedule
• Works for agencies that need approvals and client access

Look elsewhere if

• Tight if you schedule more than 300 posts, which is the Basic cap
• Not for you if you want X analytics or X listening on Basic
• Skip it if you need team members on Basic, as it has none
• Watch out: analytics history is 3 months on Basic, and Enterprise starts at $2,000 a month

Pick Publer if

• Fits if you post to less common places like Telegram, Mastodon or WordPress
• Works for one or two accounts, at $4 to $8 an account a month billed yearly

Look elsewhere if

• Not for you if you answer lots of comments and DMs, as no inbox is listed
• Tight if you're free: no X, 10 queued posts per account and 24 hours of post history
• Pricey if your team keeps growing, because every account and member adds to the bill
• Watch out: analytics, approvals and recycling need Business, and the API goes only to eligible customers
• Watch out: paid plans cap daily posting, and only Enterprise lifts the cap

OneUp

• Basic caps scheduled posts at 300 and Intermediate at 800; only higher plans are unlimited.
• X analytics and X listening are not on Basic; link posts to X need a paid add-on.
• Basic has no extra team members, and X accounts are capped at 2 on Basic.
• Analytics history is kept for 3 months on Basic and 12 months on Intermediate.

Publer

• The Free plan leaves out X, holds 10 scheduled posts per account at a time and keeps published posts for 24 hours.
• Listed prices are for a single social account; each added account and team member raises the total, with every tenth one free.
• Analytics, best times, competitor analysis, recycling, approvals and unlimited AI need Business; the API goes only to eligible Business and Enterprise customers.
• Paid plans schedule without limit but cap daily posting to prevent spam; only Enterprise lifts Publer's daily cap.

OneUp

Scheduling and recycling

Queue posts into timeslots, repeat them on a cycle, and bulk upload through CSV, Google Sheets, Google Drive or Dropbox.

Automatic cross-posting

A post made on one connected account can be copied to the others automatically, within each plan's workflow limit.

Social inbox

Reply to Facebook, Instagram and WhatsApp DMs and to comments on several networks from one place.

Approvals and client access

Send posts to clients for approval, share view-only calendar links and let clients connect accounts without logging in.

Listening and analytics

Track keywords for mentions and send white-labeled PDF or CSV reports; limits on keywords and report counts rise by plan.

API and MCP

Every plan can schedule posts, reply to comments and read analytics through the API and MCP.

Publer

Calendar and cross-posting

Posts for Facebook, Instagram, TikTok, X, Threads, LinkedIn, Pinterest, YouTube, Bluesky, Mastodon, Telegram, Google Business Profile and WordPress are planned on a drag-and-drop calendar.

Bulk scheduling and RSS

Up to 500 posts at once from a CSV file or a bulk media upload, and RSS feeds that auto-schedule new articles, on paid plans.

Recycling and AutoSchedule

Posting schedules fill slots automatically on every plan, and Business adds automatic recycling of evergreen posts with Spintax variations.

Analytics and competitors

Business adds post and account analytics, downloadable reports, best times to post, hashtag analytics and competitor tracking.

AI Assist

AI writes captions, completes text, makes images and suggests comment replies; prompts are unlimited on Business.

Workspaces and approvals

Paid plans get unlimited workspaces and roles per social account, and Business adds approval workflows for teams and outside clients.

OneUp

• Basic$15

  per month for 5 accounts, billed annually ($25 billed monthly)

  300 scheduled posts, 1 cross-posting workflow, no extra team members; extra accounts $5 each a month.

• Intermediate$48

  per month for 15 accounts, billed annually ($60 billed monthly)

  800 scheduled posts, 3 cross-posting workflows and 2 extra team members; extra accounts $4 each a month.

• Growth$84

  per month for 30 accounts, billed annually ($120 billed monthly)

  Unlimited posts, 5 cross-posting workflows, 8 extra team members and X analytics; extra accounts $3 each.

• Business$240

  per month for 80 accounts, billed annually ($300 billed monthly)

  Unlimited posts, 8 cross-posting workflows and 20 team members; extra accounts $1 each a month.

• Enterprise$2,000

  per month and up

  For more than 100 accounts: everything in Business plus SOC 2 and ISO 27001 certification.

Publer

• Free$0

  3 social accounts (no X), 10 queued posts per account, 25 drafts and 24 hours of published-post history.

• Professional$4

  per month for 1 social account, billed yearly ($5 billed monthly)

  X support, unlimited scheduling and workspaces, bulk scheduling, RSS automations and full post history. Each added account or member raises the price.

• Business$8

  per month for 1 social account, billed yearly ($10 billed monthly)

  Analytics and reports, best times, competitor analysis, post recycling, approvals, unlimited AI and the API. Each added account or member raises the price.

• EnterpriseCustom

  Volume discounts, 1:1 onboarding, priority support, no daily posting cap from Publer and payment by purchase order or wire.

OneUp

• Annual discount

  Save with annual billing

  OneUp's pricing page shows lower monthly rates when billed annually, for example Basic at $15 a month against $25 billed monthly.

Publer

• Annual discount

  20% off with yearly billing

  Publer's help center gives yearly billing a 20% discount: $4 a month instead of $5 for Professional and $8 instead of $10 for Business at one account.