Outfy vs Publer (2026): which should you pick?
As of Nov 13, 2026, Publer grades higher than Outfy: 2.6 against 2.2 out of 4.0.
Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA
Publer grades higher on ease of use. They get the same grade on value for money, the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Outfy
Turns online-store products into videos and automatic social posts
Publer
Social media scheduler priced by connected accounts and members
Which one is for you
Pick Outfy if
- Fits if you run a Shopify or Etsy shop and want products posted without writing each one
- Works for small shops that need videos made from product photos
Look elsewhere if
- Not for you if you don't sell products through a connected store
- Tight if you stay free: 1 automatic post a day per network and 50 one-time credits
- Pricey if the intro prices end, since the regular prices are $25, $45 and $55 a month
- Watch out: trial availability and plan changes can vary by account and payment provider
Pick Publer if
- Fits if you post to less common places like Telegram, Mastodon or WordPress
- Works for one or two accounts, at $4 to $8 an account a month billed yearly
Look elsewhere if
- Not for you if you answer lots of comments and DMs, as no inbox is listed
- Tight if you're free: no X, 10 queued posts per account and 24 hours of post history
- Pricey if your team keeps growing, because every account and member adds to the bill
- Watch out: analytics, approvals and recycling need Business, and the API goes only to eligible customers
- Watch out: paid plans cap daily posting, and only Enterprise lifts the cap
How we grade them
| 2.2GPAOutfyFair | 2.6GPAPublerGood | |
|---|---|---|
| Value for money | C$15 a month billed monthly on Essential, but the page lists a regular price of $25 beside it. Annual prices couldn't be read. | CBusiness, the plan with analytics and approvals, is $8 an account a month billed yearly, so five accounts are $40, and each extra team member adds to that. That's above this category's $29 middle and under the $58 dearer quarter. Professional is $20 for five. |
| Free plan and trial | CA free plan with 1 automatic product post a day per network and 50 one-time AI credits. You'll hit it, and the credits don't refill. | CFree for good with 3 accounts and 10 queued posts each, but no X, 25 drafts and only 24 hours of published-post history, and analytics are a Business thing. Tight for a business. |
| Features | CAuto-created videos, collages and captions in many languages, plus an AI studio. Uploading generated assets back to your product pages works for Shopify and Etsy only. | CCalendar, bulk uploads of up to 500 posts, RSS, recycling, AI, competitor tracking and approvals on Business. The gaps it shows: no social inbox in its listing, a daily posting cap only Enterprise lifts, and an API only for eligible customers. |
| Ease of use | CNo store rating on record. You connect your store and social accounts, set a brand kit and pick templates. | AIts iPhone and iPad app averages 4.75 from about 26,600 ratings. |
| Platforms and integrations | BWeb only, but it plugs into Shopify, Etsy and Stripe. | BWeb, iPhone, Android and a browser extension, with Canva, Google Drive, Unsplash, WordPress and Linkie. No desktop app, which an A needs. |
| Best for | turning a shop’s products into posts automatically | scheduling to lots of networks, priced per account |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Outfy and Publer. How we grade
Price against what you get
Outfy starts at $15 a month and scores 2.3 out of 4 on features, ease of use and platforms. Publer starts at $4 a month and scores 3.0.
Publer scores higher and starts $11 a month lower. Of the other social media schedulers on the chart, 5 score higher than Outfy for less, and none scores higher than Publer for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Outfy also covers image generation, video generation, ad creative and online store.
- Publer also covers reports.
At a glance
| Outfy | Publer | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $15 per month, billed monthly (regular price $25) | $4 per month for 1 social account, billed yearly ($5 billed monthly) |
| Free plan | 1 automated product post a day per network, 4 manual product posts a day and 50 one-time AI credits. | 1 user, 1 workspace, 3 social accounts other than X, 10 scheduled posts per account at a time and 25 drafts. |
| Free trial | None listed | 7-day free trial of Professional, 14-day free trial of Business |
| Web | ||
| iOS | ||
| Android | ||
| Browser extension | ||
| Made by | Outfy | Kalemi |
| Price read from | outfy.com | publer.com |
| Checked | Nov 13, 2026 | Oct 17, 2026 |
Worth knowing
Outfy
- Prices shown are introductory 'limited time' prices with no end date; the page lists higher regular prices of $25, $45 and $55.
- Annual prices were not readable; the page only says annual billing saves up to 40%.
- Uploading generated assets to the products page is currently supported for Shopify and Etsy only.
- The page notes that trial availability and plan changes can vary by account, platform and payment provider.
Publer
- The Free plan leaves out X, holds 10 scheduled posts per account at a time and keeps published posts for 24 hours.
- Listed prices are for a single social account; each added account and team member raises the total, with every tenth one free.
- Analytics, best times, competitor analysis, recycling, approvals and unlimited AI need Business; the API goes only to eligible Business and Enterprise customers.
- Paid plans schedule without limit but cap daily posting to prevent spam; only Enterprise lifts Publer's daily cap.
Key features
Outfy
- Auto-create and auto-post
- Picks products from the store, builds videos, collages or product posts and publishes them on a schedule.
- Videos and collages
- Classic videos and collages on Essential, with enhanced videos for Shorts and YouTube from Growth.
- AI studio
- Credit-based UGC videos, AI videos, video and image ads and AI images; credits renew monthly on paid plans.
- Multilingual captions
- AI captions and hashtags in 17 listed languages on paid plans; the free plan uses template captions.
- Brand kit
- Saves brand colors, logo and language so generated content matches.
Publer
- Calendar and cross-posting
- Posts for Facebook, Instagram, TikTok, X, Threads, LinkedIn, Pinterest, YouTube, Bluesky, Mastodon, Telegram, Google Business Profile and WordPress are planned on a drag-and-drop calendar.
- Bulk scheduling and RSS
- Up to 500 posts at once from a CSV file or a bulk media upload, and RSS feeds that auto-schedule new articles, on paid plans.
- Recycling and AutoSchedule
- Posting schedules fill slots automatically on every plan, and Business adds automatic recycling of evergreen posts with Spintax variations.
- Analytics and competitors
- Business adds post and account analytics, downloadable reports, best times to post, hashtag analytics and competitor tracking.
- AI Assist
- AI writes captions, completes text, makes images and suggests comment replies; prompts are unlimited on Business.
- Workspaces and approvals
- Paid plans get unlimited workspaces and roles per social account, and Business adds approval workflows for teams and outside clients.
Plans
Outfy
Free$0
1 automatic product post a day per network, template captions and 50 one-time AI credits.
Essential$15
per month, billed monthly
Shown as $15 against a $25 regular price: 360 videos and 360 collages a month, 100 AI credits, 7-day trial.
Growth$27
per month, billed monthly
Shown as $27 against $45 regular: enhanced videos, 400 AI credits a month and 2 of each network.
Unlimited$33
per month, billed monthly
Shown as $33 against $55 regular: unlimited automation, 1,000 AI credits a month and 5 of each network.
Publer
Free$0
3 social accounts (no X), 10 queued posts per account, 25 drafts and 24 hours of published-post history.
Professional$4
per month for 1 social account, billed yearly ($5 billed monthly)
X support, unlimited scheduling and workspaces, bulk scheduling, RSS automations and full post history. Each added account or member raises the price.
Business$8
per month for 1 social account, billed yearly ($10 billed monthly)
Analytics and reports, best times, competitor analysis, post recycling, approvals, unlimited AI and the API. Each added account or member raises the price.
EnterpriseCustom
Volume discounts, 1:1 onboarding, priority support, no daily posting cap from Publer and payment by purchase order or wire.
Ways to pay less
Outfy
- Annual discount
Up to 40% off with annual billing
Outfy's pricing page offers a pay-annually option labelled as saving up to 40%.
Publer
- Annual discount
20% off with yearly billing
Publer's help center gives yearly billing a 20% discount: $4 a month instead of $5 for Professional and $8 instead of $10 for Business at one account.
Common questions
Which is cheaper, Outfy or Publer?
As of Nov 13, 2026, Publer is cheaper to start with: $4 a month, against $15 a month for Outfy. Outfy starts at $15 per month, billed monthly (regular price $25), and Publer starts at $4 per month for 1 social account, billed yearly ($5 billed monthly).
Which has a free plan, Outfy or Publer?
As of Nov 13, 2026, both Outfy and Publer have a free plan.
Which platforms do Outfy and Publer run on?
As of Nov 13, 2026, only Publer lists iOS and Android apps and a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.